Chief Marketing Officer
CurrentDriving platform-led music monetisation. Crafting compelling music-led brand strategies for brands.
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Vitasta Kaul is listed as Building Hoopr.ai - India's Largest Music Licensing Platform | Marketing Leader & Storyteller | Ranked Among Top 10 Marketing Leaders in Asia | Podcaster | INSEAD | IIMC at Hoopr, based in Mumbai, Maharashtra, India. AeroLeads shows a matched LinkedIn profile for Vitasta Kaul.
Vitasta Kaul previously worked as Chief Marketing Officer at Hoopr and Associate Vice President Marketing at Credr. Vitasta Kaul holds Certification, Leadership Program For Senior Executives from Insead.
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Accomplished Marketing Leader and brand storyteller with a 17+ year track record of building early-stage and emerging brands across B2C, D2C, ecommerce and retail channels. My expertise lies at the intersection of brand strategy, creativity and leadership while championing purpose, digital transformation and innovation. Creativity driven. Data inspired. Customer led.✶ Expertise in full brand reinventions, including brand architecture, positioning, integrated marketing strategies and driving brand relevance and desirability.✶ Transformational leader with a history of reimagining organisational structures; known for building and motivating high performance teams and fostering innovation.✶ Strategic thinker who consistently identifies emerging trends, drives growth, and delivers substantial results. Never satisfied with the existing nor the expected, I am constantly discovering subcultures, chasing the zeitgeist, consistently challenging the norm, envisioning the new and next.✶ A hands-on marketing leader delivering business results. I am experienced in building businesses from 0 to 1 and scaling them from 1 to 10 while capitalising on new business potential and driving businesses profitably through agility, customer obsession, influence, relationship orientation, and curiosity.✶ A life-long learner and recently-turned podcaster!Proven Competencies:Brand Strategy, Creative Direction, Consumer Engagement, Communications, Digital Marketing, Content Marketing, D2C, Omni-channel Marketing, Performance Marketing, Social Media, Media Strategy/ Planning, Affiliate Marketing, Data Analytics, Public Relations, CRM, Brand and Product Development, Storytelling, Organisational Development, Executive Leadership.Future interests include: Entrepreneurship, Writing a book.
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Mumbai, IN
Driving platform-led music monetisation. Crafting compelling music-led brand strategies for brands.
Bangalore, Karnataka, IN
CredR is a Series B stage, full-stack, omnichannel, used two-wheeler brand. It has raised $30+ million from marquee funds such as Eight Roads Ventures, Omidyar Network, Yamaha Motors and GrowthStory.1. Built the vision and strategy for CredR’s brand positioning and marketing in a complex, trust-deficient and unorganised used two-wheeler market like.
Mumbai, Maharashtra, IN
Flipspaces is a global, tech-enabled venture towards discovery, design and end-to-end delivery of commercial and retail spaces. I worked directly with the Founder’s Office to build creative concepts and bridge the gap between design briefs and studio deliverables.1. Designed creative concept pitches for all new, commercial-business acquisitions.2. Led the.
Urban Spice was a passionate, boot-strapped F&B startup to lay out pop-up food counters and PoS outlets in corporate parks and large scale social events.1. Built a well-equipped central kitchen and created a supply chain to support 500+ daily hyperlocal deliveries.2. Launched 10 COCO kiosks with daily changing menus at corporate venues, to drive.
Mumbai, Maharashtra, IN
Mexus Education Pvt. Ltd. is an ISO 9001:2000 certified company of the Bilakhia Group, providing B2B and B2C, k-12 educational products and services.1. Framed the pedagogical strategy and vision for creation of rich, multimedia curricular content for k-122. Created 100,000+ minutes of high-quality 2D/3D video content along with 12,000+ digital learning.
Aakar Knowledge Solutions was a bootstrapped edtech startup, founded by IIT Bombay alumni.My responsibilities included Curriculum Development, Courseware Creation, Facilitation of Workshops and Event Management for their workshops.
Montreal, Quebec, CA
AIESEC is a global youth network impacting the world through leadership development experiences. AIESEC engages with thousands of companies and organisations to support their highly competitive international talent acquisition and consistent employer branding.I was responsible for the socio-cultural sensitisation and induction of students visiting India on.
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Vitasta Kaul works for Hoopr.
Vitasta Kaul is listed as Building Hoopr.ai - India's Largest Music Licensing Platform | Marketing Leader & Storyteller | Ranked Among Top 10 Marketing Leaders in Asia | Podcaster | INSEAD | IIMC at Hoopr.
Vitasta Kaul is based in Mumbai, Maharashtra, India while working with Hoopr.
Vitasta Kaul has worked for Hoopr, Credr, Flipspaces, Urban Spice, and Mexus Education Pvt Ltd.
You can use AeroLeads to view verified contact signals for Vitasta Kaul at Hoopr, including work email, phone, and LinkedIn data when available.
Vitasta Kaul holds Certification, Leadership Program For Senior Executives from Insead.
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