As the Consultant for digital marketing and business development at Simetrio Agency, I have the privilege of cooperation with a variative remote team dedicated to helping businesses thrive. Our mission is to fuel businesses growth by expanding audience reach and client acquisition. We achieve this by deploying cutting-edge technologies in analytics and advertising. Additionally, we dive deep into internal business processes to automate repetitive tasks, enabling your employees to focus on more value-added, human-centric activities.Key Responsibilities and Achievements:Audience Growth and Brand Presence: Spearheaded strategies to bolster brands presence across social media platforms, effectively growing audience engagement and client acquisition.Advanced Analytics and Advertising: Leveraged state-of-the-art technologies to enhance analytics and advertising capabilities, ensuring data-driven decision-making and optimal campaign performance.Business Process Automation: Delved into workflows to identify and automate mundane and repetitive processes, freeing up your workforce to concentrate on tasks that require human expertise and creativity.

During my tenure as the Head of Marketing at Rekolux, I had the privilege of leading a team of exceptional experts to spearhead transformative initiatives. Together, we achieved remarkable milestones and brought about significant improvements in our marketing and business strategies. Key highlights of our accomplishments include:Key Responsibilities and Achievements:Brand Transformation: Orchestrated a comprehensive branding effort, giving birth to an entirely new brand identity that resonated effectively with our target audience.Website Innovation: Successfully conceptualized and developed an impactful business website that not only conveyed our brand's essence but also facilitated a seamless user experience.Social Media Campaigns: Launched and managed highly successful social media campaigns on Facebook and Instagram, significantly boosting our online presence and audience engagement.SEO Mastery: Achieved outstanding results in search engine optimization (SEO), with a particular emphasis on image optimization. This helped improve our visibility and rankings in search results.Cost Optimization: Implemented strategies that led to substantial reductions in advertising expenditure across Google and Facebook advertising platforms, while maintaining or even enhancing our campaign effectiveness.Integrated Software Solutions: Successfuly implemented custom CRM, ERP, and project management (PM) software, which greatly enhanced our operations and contributed to superior results within the reconstruction industry.

During my tenure as a Digital Marketing Manager at Henderson Invest (vystavby-rekonstrukce.cz), I played a pivotal role in propelling the company to new heights, strategically enhancing our customer engagement and market presence. Key highlights of my achievements include:Key Responsibilities and Achievements:Market Research and Strategy: Conducted comprehensive marketing research, analyzing successful solutions within our chosen niche. Identified and targeted our audience, formulated strategic goals, and recommended budget allocations.Brand Enhancement: Spearheaded the creation of a memorable domain, developed a distinctive branding strategy, and designed a captivating WordPress website with an aesthetically pleasing and stylish layout.Advertising Excellence: Planned, executed, and rigorously tested advertising campaigns on search engines and social media platforms, maximizing our online visibility and engagement.CRM Implementation: Successfully transitioned the company from CRM Bitrix24 to AMOCRM, streamlining our customer relationship management processes. Established a well-defined sales funnel and designed essential documents to enhance efficiency.Customer Service Innovation: Pioneered a customer service system using Podio, which included scripting for sales and messaging. Leveraged Podio automation and additionaly through Make automation platform to streamline communications and business processes.Impressive Growth: As a result of our collective efforts, we achieved remarkable results. Within just two months, our monthly turnover doubled, and over the course of one year, we achieved an astonishing six-fold increase in revenue.

As a versatile professional at FairPeople, I took on the combined roles of System Administrator, CRM Specialist, and Data Scraping expert. My responsibilities encompassed technical support, network management, and data-related tasks. Key achievements include:Key Responsibilities and Achievements:Technical Support: Managed technical support for a team of approximately 50 employees, providing timely solutions to technical issues, ensuring minimal disruption to operations.Network Administration: Successfully set up and maintained multiple wifi networks, optimizing connectivity for seamless workflow. Additionally, administered and provided support for the firewall, specifically Kerio Control, to bolster network security.CRM Expertise: Proficiently handled the setup, administration, and support of CRM systems including Podio, Insightly, and Zoho. This included customization, integration, and user training to improve data management and customer relationship processes.Data Management: Managed and maintained a comprehensive database of contacts and leads, ensuring data accuracy and accessibility for the sales and marketing teams.Data Scraping: Leveraged expertise in Ruby on Rails and Amazon Web Services (AWS) to implement effective data parsing and scraping solutions. This significantly enhanced data collection capabilities, providing valuable insights for strategic decision-making.

My responsibility is to make market research and implement solutions for business management and marketing for construction company.Market research and negotiation with suppliers.

I led the eCommerce development initiatives for Ital-design.cz, the Czech branch of Ital-design.de, a prominent German-based fashion and shoes e-shop. My role involved building the Czech eCommerce market from the ground up, which encompassed partner identification, market research, and online distribution expansion.Key Achievements:E-Shop Development: Successfully conceptualized and developed an e-shop utilizing the Magento platform, providing a user-friendly and feature-rich online shopping experience.CRM Implementation: Established, administered, and provided ongoing support for a CRM system, utilizing Google Spreadsheets to streamline customer relationship management and enhance data accessibility.Technical and Customer Support: Ensured the seamless operation of the e-shop by delivering technical support, efficient customer service, and meticulous order processing.Product Management: Managed an extensive product catalog, overseeing over 5000 items on the e-shop, Aukro, and other online marketplaces. Implemented a cost-saving strategy by hosting images on a proprietary server, resulting in reduced marketplace fees. Implemented smart search query links to drive sales and increase user baskets.Marketing Strategy and Execution: Devised and executed comprehensive marketing strategies, encompassing online advertising and ad purchasing, which significantly contributed to brand visibility and sales growth.

As a Digital Marketing Manager at Mezinárodní Svaz Mládeže, I played a pivotal role in enhancing the organization's online presence and operational efficiency. My responsibilities encompassed:Strategic Digital Marketing: Spearheaded comprehensive digital marketing strategies, driving online visibility and engagement for a cluster of websites, including http://eurostudy.cz/ and http://msmstudy.com.SEO Optimization: Implemented SEO best practices to improve website rankings, ensuring our content reached a wider audience and attracted organic traffic.Web Management: Managed website support, overseeing updates, maintenance, and improvements to ensure a seamless user experience.Online Advertising: Orchestrated targeted online advertising campaigns, optimizing ad spend to maximize ROI.In addition to my marketing responsibilities, I also undertook a key role in IT and infrastructure management, including:System Administration: Managed system administration and support for 20 workstations, ensuring their optimal functionality.Network Administration: Established network rules, implemented WiFi setups, and managed network hardware to ensure a secure and efficient digital environment.Fingerprint-Based Biometric Attendance System: Successfully implemented and managed a Fingerprint-Based Biometric Attendance System, streamlining attendance tracking.This role involved a combination of on-site and remote work, demonstrating my adaptability and ability to manage diverse tasks effectively.