Vitória Jacarandá Email and Phone Number
Simple solutions generate big impacts, when the focus is on the right problem.With nearly 10 years in product management, working from massive corporations to tiny startups, I've seen firsthand that the secret to sustainable business is all about finding and understanding the right problem and developing people. Whether it's launching new products or scaling up, I've been there, done that, and loved every moment of it.After design, hire, structure and develop many product teams in tech market I discovered a big opportunity working alongside inforproducers on digital market: Product culture is the great game changer for the sustainability of a market that sells very well and now needs to retain and continue generating long-term value for its customers.That's why I founded Ello22. We're all about bringing the powerful strategies from the tech world to infoproducers, making big impacts with minimal effort an opening career opportunities to those who want to navigate between both worlds. My goal? To boost business results while keeping things simple and always putting people first. Because at the end of the day, it's people who make companies great.
Wehandle
View- Website:
- wehandle.com.br
- Employees:
- 133
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Diretora De Novos NegóciosWehandleState Of São Paulo, Brazil -
Chief Of StaffWehandle Jul 2024 - Present -
Advisor Em ProdutoPoliti Academy Jun 2024 - Present -
Consultora E Mentora De Negócios E Liderança | EmpreendedoraEllo22 | Consultoria & Mentoria Jan 2023 - PresentSão Paulo, Brasil -
Head De Produtos & Customer SuccessGrupo Hm Digital Nov 2023 - Jul 2024- Responsible for strategy and deliver of Product and Customer Success- Lauched and Go to Market for a new product- (Re)lauched 2 products to improve customer experience, NPS and LTV of product portfolio -
Product LeadLegiti Aug 2021 - Mar 2022São Paulo, São Paulo, Brasil• Hiring and defining the Product Team strategy and culture• Product Manager, Product Designers, Customer Success Lead, and Business Analysts direct management• Tech Lead and developers mentorship• Led the process to re-structure the company’s strategy• Other areas hiring process participation (i.e., People, Marketing, Sales, Technology, Data Science, etc.);• User-centric vision evangelization in the company;• Kickoff the Product-Market Fit process for the company -
Product ManagerLegiti Apr 2021 - Aug 2021São Paulo, Brazil• Product Evangelism: Product Mindset implementation over the company• Product and Engineering teams defined by scope and purpose definition and implementation• OKR methodology implementation - improving communication and ensuring outcome-oriented teams• Company's first KPI implementation for Product/Engineering team -
Product MentorMentor Hunter Nov 2020 - Jul 2021RemoteHelping Product Managers and Group Product Managers to develop their products skills in order to generate better results to their companies -
Product Manager At EasynvestNubank Sep 2019 - Apr 2021São Paulo• Responsible for define the hiring process and hire the Product Managers' team • Participant in the restructure of company's Product Strategy and disseminator of it inside the company• Lead one of the main company's Product team, responsible to redefine the way customers (mainly beginners) choose their investment products -
Product Manager At NubankNubank Apr 2019 - Aug 2019São Paulo, São Paulo, Brazil• Responsible to establish a product culture and vision inside the technical core product of authorization• Lead a technical engineer team to deliver features that support Nubank's escalation and internationalization strategy -
Product Manager (Pm)Itaú Unibanco Sep 2017 - Apr 2019São Paulo E Região, Brasil• Conception, construction and evolution of two digital payments products • Team setup and implementation of agile and scrum methodologies, including scrum ceremonies• Supervise all development stages, from conception and user experience definition to development, tests and production• Create tools, measure progress and provoke continuous improvements among the multidisciplinary squad, composed by UX, design, marketing, analytics, business, software engineering and two developing… Show more • Conception, construction and evolution of two digital payments products • Team setup and implementation of agile and scrum methodologies, including scrum ceremonies• Supervise all development stages, from conception and user experience definition to development, tests and production• Create tools, measure progress and provoke continuous improvements among the multidisciplinary squad, composed by UX, design, marketing, analytics, business, software engineering and two developing external companies• Define and prioritize backlog based on quantitative and qualitative (customer researches) analyzes, overall business strategy and available resources• Manage partnership with third part companies interested in integrate with bank’s product• Coach in training people to assume PO positions• Participated as a multiplier of agile methodologies to a 300 people area Show less -
Data Science ConsultantItaú Unibanco Feb 2017 - Sep 2017São Paulo E Região, Brasil• Disseminated data driven culture across different areas like credit, risk, investment, credit card, insurance and loyalty • Participated in external data acquisition to enrich internal databases, acting from prioritization, passing through suppliers negotiation and going to the definition of technical solution to internalize and consume data• Acted as a link between technology and business areas to figure out data driven solutions to complex problems, always working with a data… Show more • Disseminated data driven culture across different areas like credit, risk, investment, credit card, insurance and loyalty • Participated in external data acquisition to enrich internal databases, acting from prioritization, passing through suppliers negotiation and going to the definition of technical solution to internalize and consume data• Acted as a link between technology and business areas to figure out data driven solutions to complex problems, always working with a data science team’s assistance Show less -
Associate AnalystMastercard Advisors Jan 2016 - Jan 2017Région De São Paulo, Brésil• Diagnosed best practices in market and structured financial impact to propose restructuring in loyalty program of a multinational hotel group.• Understood client’s needs and market context to help one of the biggest Brazilian banks to create a digital strategy to sell credit cards.• Analyzed market data, provided insights from client’s data and performance, deeply investigated opportunities through interviews and consolidated recommendations to conduce client to increase authorization… Show more • Diagnosed best practices in market and structured financial impact to propose restructuring in loyalty program of a multinational hotel group.• Understood client’s needs and market context to help one of the biggest Brazilian banks to create a digital strategy to sell credit cards.• Analyzed market data, provided insights from client’s data and performance, deeply investigated opportunities through interviews and consolidated recommendations to conduce client to increase authorization rates through new processes. This project, in one of the largest Brazilian banks, was exposed to the bank executive board, including the president.• Coordinated a research team to leverage information from market and provided insights to assist one of the largest acquirers in Brazil to structure a new strategic positioning. Show less -
InternSs Soluções Consultoria E Projetos Em Engenharia Mar 2015 - Jun 2015Région De Campinas, BrésilDeveloper of an application with VBA delivered to the main client and part of a team responsible for the quality control of the projects' deliverable.
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Engineer InternshipTechnip Aug 2013 - Jan 2014Rueil Malmaison - FranceResponsible for the development of a new version of an integrated production bundle of a flexible pipe. The development consists in a mechanical design of the whole system and the dimension of the electrical components.
Vitória Jacarandá Education Details
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Master'S Degree -
Mechanical Engineering
Frequently Asked Questions about Vitória Jacarandá
What company does Vitória Jacarandá work for?
Vitória Jacarandá works for Wehandle
What is Vitória Jacarandá's role at the current company?
Vitória Jacarandá's current role is Diretora de novos negócios.
What schools did Vitória Jacarandá attend?
Vitória Jacarandá attended Ecole Centrale Paris, Universidade Estadual De Campinas, Tera, Gama Academy.
Who are Vitória Jacarandá's colleagues?
Vitória Jacarandá's colleagues are Márcio D., Letícia Nascimento, Arthur Mariano Guimarães, Matheus Teixeira, Brendon Patrik, Karen Garbellini Baminger, Amanda Reggio Bittencourt.
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