Vivek Kumar Email & Phone Number

Toronto, Ontario, Canada

Ottawa, Canada Area

Toronto, Canada Area

• Managed concept-to-launch of BlueCat products on AWS and Azure Marketplace. Created positioning and messaging to successfully market it, which resulted 10% annual incremental revenue for BlueCat
• Evangelized the product vision and built trust by maintaining an accurate and achievable roadmap, ensuring alignment with business objectives of internal and external stakeholders
• Collaborated with sales team to identify and fix product gaps opening up an annual 10-million-dollar opportunity in the JPAC region
• Introduced alpha/beta programs with multiple customers to validate customer use cases and define product strategy and rollout
• Successfully transitioned the organization from waterfall to agile product development

Toronto, Canada Area

Toronto, Canada Area

• Conducted market research to identify the target market, market size and pricing strategies of competitors to understand the pricing trends in the industry. Collaborated with trainers to create two new products
• Created an Email marketing database of over 30,000 professionals across multiple industries. Carried out Email marketing to promote the products resulting in 30% increase in traffic on the website
• Designed and developed the website and marketing artifacts for the company. Performed SEO of the website with the help of Google AdWords and Google Analytics, leading to over 4000 hits in the first month

Hassan Area, India

• Conceived and self-funded a fast food based restaurant and grew it to an enterprise with annual revenues of $65000
• Responsible for formulating the marketing strategy, identifying the target consumer and the design of the restaurant
• Designed the Order Processing System resulting in wait time reduction of 15 minutes during peak time
• Conducted market research and introduced Health Juice products, adding $6000 annual revenue source and diversifying the target consumer base

Bengaluru Area, India

• Led a cross-functional 8-member team for Agile based product development. Delivered over 50 features, exceeding target of 35 features specified in Service Level Agreement, ahead of deadlines
• Created 20 Proof of Concepts and 4 Prototypes for Virtualized Telecom Platform, which helped in thorough risk assessment and identification of major bottlenecks, leading to 20% reduction in development costs
• Co-chaired multiple Architecture boards to create requirements and high level design for 10 features. Established the product road map for server virtualization and firmware upgrade framework
• Conducted Quality audits which led to revised Quality Framework resulting in 20% reduction in the defects reported by the system test teams
• Received 4 prestigious Business Unit (BU) level semi-annual awards. Nominated by BU head for contributions which saw a 15% quality improvement and 2 new solutions developed
• Introduced the “Food for Thought” program, which cultivated the culture of innovation within the team and led to the development of 3 new features

Bengaluru Area, India

• Served as the interface with multinational companies such as Vodafone, to resolve real time network issues, saving potential $10 million downtime penalty costs
• Oversaw the complete development of “Server Edition 5” telecom platform, collaborating with colleagues in Finland and China, under rigorous time schedules leading to the product being used in pan India 3G roll-out of.
• Designed the regression test suite. Its introduction within the team led to a 30% reduction in broken builds. The test suite has been mandated in all the development teams within the business unit.
• Conducted domain and technology level information sessions within the business unit helping 40 people ramp up to the business unit requirements, saving $100,000 in training costs for NSN
• Facilitated the transition of work from Helsinki and Munich thereby contributing to reductions in operational expenditure

Bengaluru Area, India

• Created a $300 million opportunity for HP by opening up a new market for enterprise servers in carrier grade environments – recognized by bestowal of “E-Award” in consecutive quarters for contributions to the project
• Rated “Exceed Expectations” for consecutive appraisals and was handpicked to give product demonstration on behalf of HP India to HP USA
• Catapulted the code coverage in quality assurance from 60% to 90% by developing 100+ test code snippets

Master Of Business Administration (M.B.A.), Marketing

Bachelor Of Engineering (B.E.), Information Science/Studies

Activities and Societies: • Placement Secretory, Department of Placement and Training • Organizer, Knowledge Conclave

Education record