Design and development of seasonal collectionsforShantanu & Nikhil.Research concepts, materials, hardware andcolor trends.Present initial design concept tear sheets tomeet lineplan requirements.Research and create seasonal mood boards.Prepares design presentations for reviewmeetings.Responsible for nished sketches forpresentationboards.Designs full face 1:1 spec layouts and prepares specpackages for factories.Spec new hardware developments.Render, and adjust artworks in Illustrator.Create and Maintain Line sheets.Ensures timely development of line by adheringto timeand action calendar.Communicate technical design information tofactories.Research competitive and international markets fortrends on a regular basis.Staying abreast of current and emerging trendsvia,retailing, web sites, trend services and editorials.

Travelling to China on frequent basis to meet new andold suppliers and to invent what’s new in the market ofmaterials, machineries and designs to source.Footweardeveloper, coordinating and researching allphases in the development process.Achieving productobjectives withinthe established timelinesExcellent liasoning with national & internationalvendors.Carried market research and customer surveys to assessdemand, brand positioning,awareness and competition.Analyze pricing positions.

Design & Range BuildingDesigning fashion footwear and building linesbased on input from and in cooperation withdesign and marketing.Extended knowledge of men’s, women’s and kid’s footwearconstructions, technical drawings and color sketches,product development and manufacturing techniques.Excellent liaising with clients and overseas factories.Materials design and sourcing experience.BuyerHandling major categories in footwear i.e.men’s, ladies & kids.Also taking care of proper procurement of footwearMerchandise assortment planning & grouping themerchandise mix at dierent levels from a high-levelgrouping to the lowest level of the stock-keeping unit.Preparation of buying plans to forecast the sale of a season toderive the open to buy (quantity and value) for the same.Coordinating with marketing to advertise theright product/price at right region.Periodical inspection of supplier’s performance in terms ofsale, margins,qualities and deliveries.

Exposed to all the major departments of the Footwear Industry.Learned about research and deliver of materials, design, and market and lifestyle trends that influence and impact. the product category process from product briefing, product concept, samples, and to production.Knowledge of material test standards and requirements.In-depth understanding of consumer, brand-positioning needs as it relates to category/division.strong knowledge about competitor products, consumer retail habits, materials, and market trends.Learned insights from consumer perspective into materials solutions.Work with materials team and design/category to produce presentation materials that effectively communicate materials direction related to the consumer, product concepts, and creative strategy.Support design and technical development of product creation.Learned about Develop and source the most current and innovative materials from both a fashion and performance standpoint.Collaborate with design team to identify seasonal color and material direction and have the ability to carry it through from idea to concept to commercialization.Research and deliver materials, design, market and lifestyle trends that influence and impact the product category process from product briefing, product concept, samples, and to production.Exposed to all aspects of the style and look of a project. Ensure that designs are functionally sound, designs meet the costing and manufacturing product target margin goals. Worked with Development through prototyping, research evaluations and all aspects of revision phases.