Vivek Mathur Email & Phone Number

Mumbai Metropolitan Region

Mumbai Area, India

Mumbai Area, India

Mumbai Area, India

Managing Start-up Stationery Business

Mumbai

New Delhi Area, India

Planning and achieving sales targets for the depot through a team of ASM and TM.Setting and strengthening of Distribution system.Preparation, execution and review of annual sales and distribution plan.Identification of new and emerging markets for growth opportunities.To liaise with National and Regional Accounts, build and develop relationship for all regions.Ensure the partnership is consistent with All India account based out of west. Put financial control in place in order to minimize outstanding. Plan and organize Promotions activities in Modern Trade.Input creative solutions to maximize opportunity for Modern Trade.

Area: Mumbai, Bhiwandi and GujaratKey ActivitiesEfficient Sales Planning and Execution with regular review ensured 102% plus target achievement for the year 2009-10.Gained competitive visibility across (Mumbai & important towns of Gujarat) in key outlets by successful implementation of KHAZAANA resulting in 24% and 21% growth respectively. Effective monthly forecasting lead to decrease in CFA distress from 4% in 08-09 to less than 1% in current 2009-10.Decrease in market distress by 5% and damage by 6% by effective redistribution of near expiry stocks. Designed and established sales & distribution norms for primary and secondary sales to put system in place and control inventory level. Maintained growth in challenging wholesale market by appointing exclusive stockiest and reducing dependencies on select party. Mentoring and helping to build competencies of sales team. AccoladesAwarded outstanding rating on Annual Review and Assessment in 2009-10. Won the Super Six award for highest growth in select six brands in H1 2009-10 among all branches, awarded within half yearly Sales Wars programme.

Area: WestKey ActivitiesJoined at 78% of OP closed at 102% with GOLY of 40% in 2006-07.A robust distribution network and vibrant team were put in place in a short span of time. Identified gap and opportunities in Goa market and subsequently increased Real dominance.Stockiest area re-alignment in Mumbai to reduce financial exposure and achieve a consistent ROI for them.Developed new market for foods business like Pharmaceutical Companies, Hospitals Foods- Courts, Multiplex, School and Colleges.AccoladesAwarded excellent rating on Annual Review and Assessment in 2006-07 & 2007-08.

SOSD Area: WestKey ActivitiesIncreased the bottom line by 17% through rationalization of trade margin. Brought down the net receivable by decreasing the credit period to the distributor from 30 days to 21 days.Identified frontline sales and distribution market growth opportunities, executed and supervised strategies, designed plans and activities, which resulted in 150% growth in 2004. Identified new key accounts as well as reinvigorated existing accounts for the 3M Promotional Market Products.Proposed and subsequently implemented End-user Sales Program, for increasing awareness & average SKU sales.

A.W; and ROM.Key ActivitiesExceeded the secondary targets double fold while handling south Mumbai area in SO stint.Increased the number of subscribed outlets and the Billing per Outlet in South Mumbai by 40% and 38% respectively.Extensive coverage expansion by adding new towns resulted in sales growth of 30% in West Bengal.Revamping the distribution system and infrastructure augmentation in Rest of Maharashtra leading to volume of 30% and value growth 40% in Q4 2002-03. Established monitored and supervised sales, distribution, reporting and receivable policies, system and processes for sustainable, efficient & continuously improving outputs.Appointed, trained & supervised frontline sales staff.

Mms, Marketing

MMS Marketing

B.Sc., Science

BSc Chemistry

10+2, Science

10+2