Managing the product life-cycle from strategic planning to tactical launch activities and post release analysis.. Prepare detailed product requirement documents, user flow and wire-frames for the development of new features or enhancement of the existing ones. Interacting with the technical team and designer to ensure development as per time-lines and guidelines. Sprint Planning and prioritizing to execute a product road-map. Identifying opportunities for revenue growth, with marketing and business teams to understand requirement of new products/features/services from the users.. Anlysing the data from multiple analytic tools includes Mixpanel , Appsflyer , Uninstall.io and GA.. Analyzing user behavior using different analytic s and customer feedback to understand the user requirements and improve the user experiences. Translating customer , marketing and internal needs into use cases for the engineering team with detailed specifications, functionality and requirements.. Responsible for entire seller on-boarding and activation metrics and improving the seller engagement.. Understand customer needs & pain points along with gaps in core product functionality and hence define a new product/ feature to provide better user experience

Responsible for managing the complete product life cycle.. Evaluating the product requirements, compiling it into wire frames and PRD. Interacting with the technical team to ensure development as per timelines and guidelines. Build deep understanding of customer needs from research, customer visits,competitive analysis, and insights from other business units. Defined the product strategy and roadmap & own the whole process till execution. Coordinating smooth implementation of test plans with the development team.. Working with the product developer in releasing and updating the apps.. Analyzing user behavior using Google analytics and customer feedback. Worked closely with UX designers to create the optimum UX for their features. Created wireframes using Draw.io to guide UX designers. Build deep understanding of customer needs from research, customer visits,competitive analysis, and insights from other business units