Go to Market StrategyBusiness AlliancesBrand Marketing and Communications

1. Pre-Launch Micro Mapping of entire state2. Launched the services in the entire state in a record time. 3. Multi brand launches for LYF and Jio 4. Integrating brand with business5. Endorsed as one of the best launch in the entire region.6. Multi-level micro planning for all the advertising elements with ROI7. Mid Segmented and product launches.8. Marketing and Communication campaign on B2C, B2B, Retail outlets.9. Brand Salience 10. Promotional campaign for all the products under the umbrella.11. Retailer network communication module12. Public Relation with different Media13. Marketing tie ups 14. Agency handling for ATL & BTL15. Creative making for collaterals & other mediums16. Events & road shows – Planning & executions17. OOH budgeting and optimization18. Financial perspective-focus on financial indicators of success19. Internal communication –Mailers/magazines/forums

1. Understanding the client requirement and their business2. Carry out the brand salience though out 3. To Document the business process by identifying the requirements.4. Preparing excellent documentation on business requirements.5. Handling various activities of the project like information gathering, analyzing the information gathered, documenting the functional or business requirements.6. Interacting with the clients on various issues and closing it out.7. Acted as single point of contact between Project Management and appropriate groups from solution planning, sizing, and fulfillment.8. Persuade visual designers by understanding usability and design principles.9. Involvement for achieving cost effective production with increased quality.10. Responsible in co-coordinating with business and IT across all phases of software development life cycle.11. To organize review meeting with various stake holders in accordance with business requirements.12. Co-ordinate with software teams at different levels for the clear understanding and clarifying it as and when required.13. Taking the project under agile and waterfall methodology.14. Prepare process flow diagram using visio and use case as per the requirements.15. Conducted the project meetings successfully by coordinating all users, technical staff and support personnel16. Also look for reference and sales pitch from the existing clients.