Vivek Rana Email & Phone Number

Hyderabad, In

India

1.Brand management & Business development :● Lead the Communications, Mass engagement and partnership responsibilities in India. ● Develop and manage the annual budget and create annual action plan. Present it to the India & Global board for approvals ● Lead the development of social media & campaign (online & offline) calendars along with the business development , social media, content, SEO and creative teams/agency● Coordinate with the analytics team for regular analytics through GA4 and CRM. Monitor periodically the performance of the campaigns and digital efforts for qualitative and quantitative parameters, identify the gaps and take corrective measures● Lead the team to create inspiring, informative and relevant messaging for a range of stakeholders, including donors/clients, internal teams, government & ministries and sector professionals● Lead the management of digital & PR agency to secure and grow social media footprints, media coverage, drafting of media stories and press releases. Organize press conferences, and develop media kits and FAQs.● Coordinated with other country offices such as UK/USA/Japan/Australia/Canada/Sweden etc. to identify opportunities for collaboration on knowledge and resource sharing and conduct multi country revenue campaigns 2. Relationship management:● Independently handle relationships with key stakeholders i.e. Senior management team, HNIs, corporate & bilateral institutions (for both India & global region)● Guide the teams on performing customer segmentation and develop strategy that allowed for improved customer engagement● Manage the relationship with vendors and agencies. Lead negotiations with them and ensure timely onboardings and administration3. Team Management: ● Recruit, train and nurture process leads to ensure long term sustainability of operations● Co-ordinate and assist process leads in monthly & yearly closing, SMT reporting and Audits

● Conduct periodic market research and identify opportunities, new markets and potential competitors for brand positioning and increase revenue● Strategize and implement all promotions and branding activities and ensure presence of the brand in market place ● Handle planning & development of marketing communication strategy and ATL and BTL campaigns • ● Relationship management with key accounts i.e. HNIs / Corporate / Institution / Agencies/NRIs/ Country Board / Government offices / Global leadership teams etc. ● Lead negotiations and on boarding processes● Handle management of events, exhibition,seminars,training,speaker session & other related marketing events & programs ● Development of country office manuals and organize servicing team training & monitoring● Conduct periodic test of internal processes for any technical glitches on digital platforms like website, payment gateways, landing pages etc. ● Review management of query/complaint &escalations by the teams, Periodic review of customer interface systems and ensuring resolution of customer’s issues.

New Delhi Area, India

● Monitor website performance, timely update of content, payment gateway integration and analytics● Handle social networking pages ● Finalize content for India newsletter, website, annual report, direct mailers and other communication materials ● Ensure adherence of Brand Guidelines by each vertical ● Coordinate with vendors/ agencies ● Handle planning & budgeting of partnership department ● Prepare process documents, establish systems and KRAs for the department ● Identify & develop partnership with channel partners ● Lead negotiations, agreement validation, smooth Invoice processing and functioning of vendors/agencies ● Co-ordinate with finance department for monthly & yearly closing and auditing ● Handle planning & launch of events (celebrity & non-celebrity based), seminars, panel discussions etc.

New Delhi Area, India

1. Member of core team for establishment of Funding & Marketing Department 2. Responsible for Business development & Marketing activities from India region3. Develop New market & Channels 4. Planning & Budgeting for the department 5. Market research 6. Handle Communication & Marketing Activities 7. Key Stakeholders Relationship Management8. Develop & Manage Multi Location - Multi Channel team 9. Handle Donor /Client servicing & retention

Noida Area, India, Udaipur, Rajasthan

1. Handhold and develop new fundraising teams across India2. Identifying prospective donors by extensive study of market trends; mapping requirements adding to business growth.3. Provide training to Fundraisers using models/practices endorsed by the organisation.4. Accountable for day-to-day management activities; identify & assign territories to the fundraising team with an objective to maximize overall performance 5. Monthly & yearly target forecasting 6. Support as well as facilitating various incentive programs sponsored by Marketing Heads to enhance overall efficiency.7. Assess data gathered by fundraisers to understand trends/insights on territories, customer demographics, conversion rates, etc.

Agra

1.Responsible for direct sales operations of insurance policies 2. Forecast monthly sales targets and executed them in a given time frame thereby enhancing existing clientele.3. Handled after sales services functions.4. Ensured speedy resolution of queries & grievances to maximise client satisfaction levels.5. Built up a team through activities such as recruiting, training and retention.

Pgdbm, Finance & Marketing

Advance Certificate In Digital Marketing, Digital Communication And Media/Multimedia

Bachelor Of Commerce (B.Com.)

Business/Commerce, General