• Managed and optimized Social media accounts on Facebook, Instagram, LinkedIn, and Twitter.• Successfully ran Paid Ads for Lead Generation on Facebook, Instagram, and LinkedIn.• Utilized Canva Pro for designing eye-catching social media posts.• Actively posted articles on LinkedIn to enhance brand visibility and engagement.• Updated and maintained Google Business profile & Bing Business Profile page for improved online presence.• Identified and explored new platforms for organic Lead Generation.• Leveraged AI in Digital Marketing strategies, proficient in ChatGPT, Google Bard, and Bing AI.• Utilized Semrush & Ahref for comprehensive competitor analysis and keyword research.• Proficient in Google Analytics and Bing Analytics to measure and optimize campaign performance.

• Effectively managed various Social media accounts for the company.• Led a team of interns, assigning and overseeing day-to-day tasks to ensure smooth operations.• Successfully ran Paid Ads on Facebook & Instagram, driving valuable Lead Generation.

• Conducted thorough data collection and analysis for the project "An Analytical Study of the Handicraft Industry."• Prepared comprehensive reports and contributed to research papers.