Head of product management for file based video processing on AWS. Lead a team of PMs across AWS Elemental MediaConvert, Amazon Elastic Transcoder, and the legacy Elemental Server products- Developed positioning for existing products and authored business plan for a new service (MediaConvert) following the acquisition of Elemental Technologies as part of defining the broader product strategy for the video processing business on AWS- Launched AWS Elemental MediaConvert, a new AWS service targeted at onboarding on-demand video processing workflows onto AWS; defined the MVP, refined the user experience, influenced technical architecture, ran a successful beta program, and generated pricing recommendations all leading to a successful launch- Managed over two dozen feature launches and drove operational enhancements, including QVBR, Reserved pricing, and Accelerated Transcoding - grew it from 0 to millions of video minutes processed every week within a year- Led marketing and sales teams to generate awareness of product and negotiated multiple committed volume deals with key customers

Product manager on Elastic Transcoder, the first video processing service offered by AWS. - Drove roadmap planning and feature prioritization towards helping establish Elastic Transcoder as the platform of choice for processing short form video targeted for web based delivery- Led team through planning and development process after the departure of the engineering manager; provided increased visibility into progress for management- Expanded into new regions, launched multiple features, and executed campaigns helping meet aggressive revenue growth targets

- Led team of 8 to define SLAs and plugged gaps in product definition resulting from absence of product owner for the ‘Photos’ experience on Kindle Fire tablets; prevented re-work by reducing ambiguity during test and fix cycles and successfully launched ‘Photos’ on the 2013 generation of tablets- Launched new features that simplified navigation within a photo collection; increased average weekly photos shared per customer by 22% and average weekly photos viewed per customer on Kindle Fire tablets by 17%- Launched the ability for kids to take photos, edit them and enabled their parents to save them to Cloud Drive on the Fire Kids Edition tablets by coordinating with teams across 3 different divisions; feature identified as a key differentiator on these tablets- Identified and implemented key metrics to track performance of ‘Photos’; created and presented weekly reports to senior management - helped generate customer insights and inform roadmap prioritization

- Interviewed key EC2 customers to identify specific issues around lack of visibility into cloud usage and spending- Prioritized requirements and defined the customer experience for a new dashboard to help customers identify under-utilized EC2 Instances and optimize usage; reviewed recommendations with the Senior VP of AWS- Coordinated teams across sales, engineering and customer support in multiple locations to generate the optimal execution plan for the dashboard; influenced management to avoid an approach that would have resulted in significant rework in the future

- Developed a feature on ‘The Dark Knight’ Blu-Ray disc that integrated user generated content with social networking- Analyzed and automated a workflow in the Digital Delivery group; enabled the group to handle large variations in demand effectively- Conceived and developed an innovative video watermarking solution enabling clients to better safeguard their digital assets- Interviewed key stakeholders within cross functional teams to re-engineer the video compression process to eliminate errors and increase end to end efficiency- Synthesized an objective performance-to-cost report to support management’s decision on vendor selection and procurement; engineered and conducted appropriate simulations