Vivek Kumar, F.Iod Email and Phone Number
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As the CEO of WWF-Singapore, I lead a team of 130 experts driving environmental sustainability at the national, regional and global level through innovation and systemic change. Together, we pioneer solutions for climate action, nature conservation, and community empowerment.🏔️ Transforming Vision into Impact:• Global Climate Action Leadership: Spearheaded the first global WWF Earth Summit, uniting over 500 C-suite leaders from corporates, governments, diplomatic missions and universities to address climate science, policy, and practice.• Strategic Partnerships: Built high-impact alliances with many of Fortune 500 companies, governments, and communities to advance environmental initiatives across Asia.• Focus on our Planet: Driving efforts in climate change, deforestation, marine conservation, sustainable production & consumption, and combating illegal wildlife trade.• Youth Engagement: Developing programs to inspire and equip the next generation of sustainability leaders.🎙️ Widely Published Thought Leader:My articles on sustainability and climate action have appeared in The Economist, The Edge, Finance Asia, The Peak, Channel NewsAsia, and Business Times, sharing actionable strategies for creating resilient ecosystems and advancing sustainable finance.📈25 Years of Cross-Sector Leadership:With experience in media, public sector, nonprofit, and retail, I excel in driving transformational growth, operational excellence, and cross-sector collaboration.🏛️ Governance Expertise:• Board Leadership: Served on boards of Enterprise Singapore, Infocomm Media Development Authority, NTUC Link, NTUC Club, and Assurity Trusted Solutions (GovTech) for multiple terms, shaping strategies in business growth, finance, and national digital identity.• Steering Committee: Member of the Southeast Asia Climate and Nature-based Solutions (SCeNe) Coalition, promoting nature-based solutions and high quality carbon credits.• Fellow, Institute of Directors, India (F.IOD): Advancing best practices in board leadership and corporate governance. 🦾 Lifelong Learner & Strategic Innovator:Committed to continuous learning, I hold certifications in sustainability, digital marketing, and fintech, equipping me to lead change in an interconnected world.🌱 Let’s Drive Change Together: At WWF, my team and I believe that people and nature can thrive together. Let’s explore how we can create a resilient, sustainable future for us and our future generations. Let’s connect!
Wwf-Singapore
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Chief Executive OfficerWwf-Singapore Jan 2024 - PresentSingapore, Singapore, Sg -
Ceo-DesignateWwf-Singapore Nov 2023 - Jan 2024Singapore, Singapore, Sg -
Chief Marketing, Communications And Fundraising OfficerWwf-Singapore Feb 2023 - Jan 2024Singapore, Singapore, SgWorking with a fabulous team which leads Corporate Impact Partnerships, Philanthropy, Individual Fundraising, Digital Marketing, Brand and Communications, and External Relations for one of the most respected conservation and environmental sustainability organisations around the world. Led the founding team for WWF Earth Hour Summit to conceptualise and launch this first-of-its-kind forum. With over 500 C-suite leaders, policymakers, diplomats, global experts and climate negotiators, we could bring together the science, policy and practice of climate change on one, neutral platform. Our work to shape this global collaborative initiative to drive real change has just begun! -
Chief Marketing OfficerWwf-Singapore Nov 2021 - Feb 2023Singapore, Singapore, Sg• Led Media Command Center together with Fundraising team to launch the Tiger Trail – a massive project bringing together artists from the US, UK, Europe, Asia and around the world, supported by Augmented Reality (AR), to engage hundreds of thousands of people for tiger conservation• Leads the team which pulled-off the most impactful Earth Hour ever in Singapore with 1,000 iconic buildings switching-off during the hour and thousands of individuals pledging their personal Net Zero plans. Amplified the impact with digital OOH and media partnerships across the region • Created a new ecosystem of PR agency, social media agency and design services to support a lean, core team in making major market impact • Grew social media engagement across platforms with a new content strategy. For eg, a growth in LinkedIn followers by 100% organically to engage thought leaders on major issues such as climate change, conservation, sustainable finance, Net Zero goals• Building an ecosystem with major partners across private banks, national attractions and mainstream media to deliver impact at scale -
Director, Strategic Marketing & Omnichannel MonetisationNtuc Fairprice Oct 2020 - Nov 2021Singapore, Singapore, SgI led two key transformational roles for the NTUC FairPrice Group: (A) Head of strategic marketing for the Group’s convenience retail business* My team and I led Marketing transformation for over 160 Cheers & FairPrice Xpress stores across Singapore, including at Esso service stations. * From introducing AI-powered unmanned Cheers stores to large FairPrice Xpress stores offering fresh produce and groceries, we innovated at rapid pace to serve the changing needs of our customers amidst the Covid disruption. * We collaborated with food delivery platforms such as Grab to make Cheers & FairPrice Xpress the convenience brand of choice for our shoppers, even when they couldn't come to our physical stores. Together, Cheers & Grab created a cross-channel campaign - from TV, print, influencers to social media - which launched this new customer value proposition. (B) Head of Omnichannel Monetisation for the Group* I was tasked to lead the strategy, set-up and run P&L for a new group-level unit to monetise media assets across Singapore’s largest grocery and food retailer covering supermarkets, cafes, c-store network, online commerce and loyalty business * Working closely with the fellow management team members, I developed the business blueprint to bring the data, backend display systems and programmatic ad-serving together * Negotiated with strategic external partners, we signed agreements to pull-together a complementary external partnership ecosystem to launch FairPrice Group Media. * Within 9-months, we had not only launched a new value proposition which attracted our current suppliers, we pulled-in even non-suppliers such as Disney OTT and FoodPanda -
Assistant Director-General (Adg)National Trades Union Congress (Ntuc) Jan 2011 - Oct 2020Singapore, SgMy team and I led the growth of NTUC Membership at 2x the country workforce growth rate, year after year! * Led P&L for NTUC Membership with a Startup culture amidst large NTUC businesses.* Provided leadership from the front to over 100 professionals across Marketing & Member Engagement, Sales, Operations,Product Development, Customer Experience (CX)* Created the largest B2B network of professional bodies in Singapore, from FinTech to Engineering -
Executive Board MemberNtuc Link Jan 2012 - Mar 2019Singapore, Sg, SgIncorporated in 1998, NTUC Link Private Limited delivers greater value and savings to members through its strategic partnerships with popular quality merchants who can offer LinkPoints and other attractive rewards.* NTUC Link focuses on stretching the value of NTUC members’ dollars through LinkPoints and discounts* Link Rewards Programme has over 2 million members and hundreds of participating partner outlets featuring instant redemption, online rewards and innovative redemption promotions. * Members also enjoy rewards when using the VISA payment card at millions of VISA locations worldwide -
Apac & Me Head Of Retail MarketingShell Jun 2006 - Dec 2010London, England, GbRegional Head of Retail Marketing 2008-2010 (Based in Malaysia) Regional Head of Brand & Communications 2006-2007 (Based in Singapore) * Handled responsibility for $6 Billion in fuels revenue, loyalty, co-branded credit cards, and convenience retail.* Managed marketing budget of $50 Million & directly led a team of 40 marketing professionals across Singapore, Thailand, Australia, NZ, Hong Kong, Oman, etc.* Gained operational support and cooperation for marketing initiatives by negotiating with Coles in Australia and 7-Eleven in Singapore* Achieved the most successful partnership globally by launching co-branded credit cards with Citibank in Hong Kong andMalaysia* Recruited senior managers from Volkswagen, HSBC, Nokia, WPP group and Toshiba, and groomed them into high-potential marketing talent for Shell -
Regional Director, Maxus / MindshareWpp Jun 2003 - Jun 2006London, London, Gb* Served as strategic consultant on communications planning to clients such as OCBC Bank, 20th Century Fox, CK Tang at Maxus Global. * Regional Director for key GroupM accounts such as Jaguar/Land Rover (Asian markets), Shell Petroleum (Asia-Pacific)* Oversaw the whole spectrum from pitching for new business to negotiating and managing contracts for key accounts* Won prestigious new business pitches and industry awards for the agency, such as at the Singapore Media Awards 2005 -
Account Manager, P&G StrategyStarcom May 2002 - May 2003Chicago, Il, Us* Consulting P&G on national communications strategy across product categories* Developed and implemented strategic initiatives designed to optimize the performance of key accounts* Achieved business objectives by penetrating new account with product, solution and service offerings* Developed, built and nurtured long-term relationships with key management within the customer organizations -
Media ManagerInterpublic Group (Ipg) May 2000 - May 2002New York, Ny, Us* Responsible for communications planning and consulting to blue-chip clients such as J&J, LG Electronics, AT&T Wireless* Enhanced brand-awareness by developing communications and customer engagement strategies* Designed and executed digital marketing campaigns involving multiple coordinated media channels* Instituted best practices and executed innovative campaigns to generate audience, build community, increase engagement
Vivek Kumar, F.Iod Skills
Vivek Kumar, F.Iod Education Details
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Harvard Business SchoolGeneral -
Bcg UniversitySustainability Studies -
Columbia Business SchoolGeneral -
Hubspot AcademyDigital Communication And Media/Multimedia -
Northwestern University - Kellogg School Of ManagementDigital Communication And Media/Multimedia -
Massachusetts Institute Of TechnologyE-Commerce/Electronic Commerce -
Mica | The School Of IdeasMarketing Communications -
Harvard Kennedy SchoolExecutive Education Program -
Harvard Kennedy SchoolOrganizing And Action: Leading Change -
Institute Of Cost And Work Accountants Of IndiaCost & Management Accountancy -
Delhi UniversityBusiness Laws
Frequently Asked Questions about Vivek Kumar, F.Iod
What company does Vivek Kumar, F.Iod work for?
Vivek Kumar, F.Iod works for Wwf-Singapore
What is Vivek Kumar, F.Iod's role at the current company?
Vivek Kumar, F.Iod's current role is CEO, World Wide Fund for Nature (WWF-SG) | Board Director & Sustainability Leader | Driving Global Impact in Climate Action, Finance and Conservation.
What is Vivek Kumar, F.Iod's email address?
Vivek Kumar, F.Iod's email address is vi****@****ail.com
What is Vivek Kumar, F.Iod's direct phone number?
Vivek Kumar, F.Iod's direct phone number is 713.241*****
What schools did Vivek Kumar, F.Iod attend?
Vivek Kumar, F.Iod attended Harvard Business School, Bcg University, Columbia Business School, Hubspot Academy, Northwestern University - Kellogg School Of Management, Massachusetts Institute Of Technology, Mica | The School Of Ideas, Harvard Kennedy School, Harvard Kennedy School, Institute Of Cost And Work Accountants Of India, Delhi University.
What skills is Vivek Kumar, F.Iod known for?
Vivek Kumar, F.Iod has skills like Strategy, Marketing Communications, Marketing Strategy, Marketing, Business Development, Product Marketing, Management, Brand Management, Digital Marketing, Leadership, Business Strategy, Analytics.
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