Vivian Roach Email & Phone Number

New York, New York, United States

Us

- Lead assistant for one of the top sellers, managing responsibilities for a client book valued at over $5 million with precision and care.- Prepare personal shoppers for appointments by addressing client-specific styling needs and special requests.- Organize the appointment calendar, scheduling fittings around alteration deadlines when necessary.- Facilitate special orders and transfers from buyers, place custom orders, and process advance deposits for purchase orders.- Develop strong relationships with buying, stock, shipping, security, visual teams, and vendors across the store.- Enhance product knowledge by reviewing new arrivals daily and attending store vendor clinics.

New York, Ny, Us

Managed the film festival's afterparty setup, and greeted guests at check-in.

New York, Us

Recruited a team of photographers, makeup artists, stylists, and production assistants to execute a successful brand relaunch shoot. Collaborated on mood and light boards to define the shoot’s look, cast talent accordingly, and sourced necessary styling accessories and props within budget constraints. Negotiated talent fees to maintain budget, and ensured smooth operations by coordinating transportation, catering, and supplies all with respect to the team's time and talent booking constraints.

- Coordinated production for brand activation events, ensuring seamless execution and alignment with brand objectives.- Managed logistics and on-site details for a successful photoshoot, from planning to execution.- Planned influencer giftings, editorial pitching, and social media strategy for clients with new products and heritage brands seeking a refresh.- Achieved social media campaign results, increasing followers by 31% and engagement by 24% within the first two months.- Administered weekly client calls, follow-ups, brand decks, and project timelines.- Wrote press releases to announce brand news and events.- Cultivated relationships with media contacts in lifestyle categories.- Collaborated on editorial photo shoot production.- Gained branding experience through copywriting and digital media creation.

New York, Ny, Us

Managed the film festival's afterparty setup, breakdown, and check-in.

Waco, Texas, Us

Developed marketing plan for annual community festival, Chalk Waco. Included mock press releases, marketing materials, social media audit, content creation and content calendar. Assigned the task of planning, recruiting, and managing volunteer teams on the day of the event. Communicated volunteer roles and responsibilities for each respective shifts a volunteer was assigned.

Waco, Texas, Us

Bachelor of Arts in journalism, public relations. Minor in business administration.

Waco, Texas, Us

- Covered a specific beat with thoroughness for timely news, while working collaboratively with other reporters to pitch additional stories and the common breaking news across "desks."- Pitched stories to their respective editors each Wednesday night- Wrote at least four news/opinion/arts & life stories per week- Wrote news, feature and in-depth stories- Hit deadlines each day at 3 p.m.- Worked as a team with editors and photographers regarding daily coverage and upcoming projects- Dedicated to accuracy, proper grammar, punctuation and spelling- Followed AP style rules- Developed interpersonal skills

New York, Ny, Us

*REMOTE*- Managed social media accounts with the goal of increasing follower engagement. Organized marketing calendar, planned content with film festival news and relevant social issues in mind, while also supporting film festival alum.- Remained aware of current social justice issues in the news by scanning headlines and awareness campaigns daily.- Developed copywriting skills by creating film submission guidelines, event announcements and social media captions. - Took an on-brand perspective with consideration to festival guidelines while judging around 200 film submissions to the 2021 in-person festival.

New York, Ny, Us

Traveled to New York to help run the Justice Film Festival 2022, as it returned in full since COVID restrictions the previous two years. Managed social media coverage, festival check-in, setup and breakdown. Also managed check-in, setup and breakdown at the film festival's closing party.

- Assisted at events such as, New York Fashion Week, press days and client activations. - Maintained database of media contacts. - Managed sample closet inventory to reflect request and returns. - Drafted weekly media placement pitches to editors for menswear, unisex and footwear brands with consideration of current trend reports and roundups.

- Planned and implemented project tasks meeting timelines and exceeding expectations.- Collaborated with media representatives to optimize coverage of special events. - Designed and implemented social media strategies to align with business goals; increase sales of event space rentals, art studios, art gallery event tickets, artworks and handicrafts. - Launched monthly newsletter and strategized new tactics to increase mailing list sign ups by 30% over six months.- Hosted private events and served gallery patrons during normal business hours.- Communicated with gallery partners and resident/exhibiting artists to promote their work.

Waco, Tx, Us

- Acted as an ambassador for Magnolia's mission and values. - Performed cash, wrap, and POS duties at the register. - Stayed on top of fast-paced environment with high energy and a can-do attitude. - Went above and beyond company expectations to provide an unforgettable guest experience by cultivating genuine relationships with guests, even if it's just for a few minutes. Offered expansive product knowledge and recommendations for must-do activities in the Waco area to tourists. - Worked as a team player in holding myself and coworkers accountable for shift duties and changes. Occupied myself during downtimes in store foot traffic by offering help to others.

Worthington, Ohio, Us

Bachelor'S Degree, Journalism

Education record

High School Diploma