Requirements Gathering: collaborating with client’s stakeholders to understand their needs and translate them into Salesforce solutions.Salesforce Implementation & Customization: promoting CRM adoption by tailoring Salesforce to meet unique needs, from setup to automation.Salesforce Optimization: leveraging tools such as Health Check and Optimizer to fine-tune and enhance Salesforce implementations, ensuring data integrity, system performance, and alignment with best practices.

Business Analyst/Product Owner in strategic projects for Dell Financial Services:• Implementation of a self-service portal;• Creation of an integrated financial services console for sales quotations, credit analysis, contract booking and online documents signature;• Dell-EMC merger;• DFS internationalization for Latin America, Europe, Australia and New Zealand, expanding the use of the Salesforce platform;• Sales optimization projects to further the implementation of Sales Cloud as a single sales tool. From lead generation, account and contact management, going through credit checks, quoting, pricing integrations, opportunity life cycle, to contract booking and e-sign.Salesforce System Administrator for a worldwide organization of 3000+ users, harnessing the potential of the platform through the following activities:• Configuration and customization of platform features to meet business needs, including user and licenses management, profiles, org-wide defaults, role and forecast hierarchies, sharing settings, custom objects and fields, new page layouts, lightning pages, email templates, validations, workflow rules, process builder, approval processes, among other declarative automation tools;• Continuous system maintenance including Security Reviews, Release Updates, Health Check and Optimizer;• Identifying unused or underutilized platform features, monitoring and improving user adoption;• Data load and management, implementing rules and de-duplication validations to improve data quality;• Data analysis, reporting, and visualization using reports, charts and dashboards;• Creating a platform roadmap and defining priorities, liaising with business stakeholders and technical teams;• Impact assessment of new requirements on Salesforce.com and all upstream/downstream applications and processes;• Staying updated with the latest Salesforce releases, features, and industry trends to recommend and implement improvements and best practices.

• Leadership of global projects, with geographically distributed teams, applying the Agile software development methodology;• Scope management and prioritization of urgent demands to the business operation;• Infrastructure management, as for test environments, connectivity, interface with telecommunications teams and networks, redundancy configuration for disaster recovery;• Change management and impact analysis on interdependencies;• Application stability management: incident resolution, monthly summary report, action plan recommendation with root cause analysis;• Presentation of project status to Executive teams.

• Leadership of global software testing teams;• Presented the test strategy for the implementation of custom factory integration systems, in a summit in Penang - Malaysia, for the launch of a new Dell factory;• Conducted testing activities, on the factory floor, in the US and India facilities;• Testing strategy planning: inspection of design documents (system requirements and technical specifications), definition of test methods, planning rounds, creation of testing scenarios, requirements coverage analysis, data needs for test execution, assessment of testing environments configuration needs, risk analysis, estimates and schedule definition;• Driving the execution of several test methods, such as: functional, regression, automated, security and disaster recovery. User acceptance and post-installation testing in production environment;• Reporting of test metrics based upon root cause analysis of defects found; • Experience mentoring other Test Leads in the organization.

• Data administration of 70 applications;• Audit of data structures in the Oracle distributed databases of 180 stores;• Definition and verification of standards for systems development;• Impact analysis for systems maintenances;• Definition of rules for data replication among distributed databases;• Data repository management: maintenance of applications and users, security strategy (users vs. operations vs. applications), performance optimization, version control of objects and applications;• Periodic comparison (reconciliation operation) between the objects documented in the Oracle Designer data repository and the objects in the production databases.

• Data modeling using Oracle Designer tool;• Creation of a centralized sales database with the goal to rationalize the various data sources;• Implementation of PL/SQL routines to import the entries from different systems used by the company;• Development of PL/SQL routines for reporting purposes to the Tax and Accounting sectors of the company;• Development of forms through the Oracle Developer tool.

• Analysis and documentation of project modules;• Use of the Oracle Designer tool for data modeling and automatic generation of forms;• Programming in PL/SQL;• Development of forms through the Oracle Developer tool.

• Support for Windows NT computer network (approximately 170 workstations);• Creation of rules and guidelines for network access and e-mail applications;• User support; field technical services;• Installation and configuration of software and hardware components;• Software and hardware inventory;• Execution of backup procedures.