Vivian Wang Email & Phone Number

Palo Alto, California, Us

• Leading and managing strategic projects utilizing Agile methodologies between customer success/support and product teams to improve customer satisfaction, internal processes, and product feature prioritization for strategic planning• Creating and improving workflow processes by establishing runbooks, enablement materials, and automation via JIRA, Confluence, and Salesforce to reduce resolution lead time, identify blockers, and increase performance yield• Analyzing qualitative survey internal/external feedback and quantitative data from Tableau, Twilio, and Snowflake to identify performance opportunities to decrease support costs, customer resolution gaps, and increase gross margins

Austin, Texas, Us

• Provided strategic insights and analyses to support key business decisions, coordinate project initiatives, and drive product led revenue growth by identifying added value opportunities across the business for Enterprise Advertising and Marketplace Product team• Led efforts in evaluating and prioritizing product strategy and operations based on performance metrics, customer feedback, and marketplace variable aggregation with different cross functional partners across the company• Developed strategic recommendations and key insights to achieve product/business goals for new Indeed Hiring Platform product and helped drive +50% QoQ performance growth and adoption• Coordinated and presented monthly business reviews to leadership with cross function partners on performance metrics, internal/external drivers, and led discussions for next steps with data from Athena GBQ, SQL, and Tableau

Austin, Texas, Us

• Built and managed a team of analysts to analyze and provide insights on company revenue performance, client portfolios, and create new strategies and processes to improve operational efficiency and measurement• Leading business liaison on technical projects and process development between Business Operations (Account Management & Sales), Data Engineering, and Product teams to deliver on client/internal needs for strategic insights, performance optimizations, and data delivery• Increased company revenue by 130% YoY based on internal performance recommendations, successful A/B product testing and rollouts, developing innovative client strategies, and collaborating cross-functionally to execute on key projects to grow the company portfolio • Scaled monetization by expanding client portfolio to 50+ partners based on strategic analysis and recommendations on compensation, campaign performance, and developing standardized processes for partnerships

Austin, Texas, Us

New York, New York, Us

• Led a team of analysts to provide reporting and analysis on the global Microsoft Cloud & Enterprise (B2B) account digital advertising campaigns spanning 40+ countries• Developed standardized workflow processes and business intelligence tools, such as database implementation and data visualization to help improve reporting accuracy and efficiency• Created measurement plans and experimental procedures for A/B testing, brand studies, performance optimization plans, vendor selection, and more to support client business objectives • Built trusting collaborative relationships with clients and international offices to support business projects and develop strategic approaches to the industry and performance• Identified key insights, KPI benchmarks, product trends, and qualified business leads through analyzing vendor performance, media tactics, campaign performance and creative media types

London, Greater London, Gb

• Reported and analyzed digital, search, and social media advertising campaigns for the national Toyota account to provide insights and recommendations for internal teams and clients, spanning from ad hoc requests to competitive analysis• Led all search engine marketing (SEM) reporting and analysis for national Toyota advertising campaigns and events such as new model launches, sales events, and sponsored events• Identified key consumer insights and recommended media optimizations to improve performance based on campaign results, brand studies, industry research, and A/B testing strategies• Collaborated with various media partner vendors to ensure optimal campaign delivery performance and reporting and utilized various research tools and programs such as Google Adwords and Analytics, Marin, DoubleClick, Millward Brown, Kantar and more

Ridgefield Park, Nj, Us

• Managed and developed a standardized workflow process of operations for The Home Depot home appliances account from manual spreadsheet uploads to integrated SAP programs• Analyzed SAP, CRM, and ERP data to forecast sales, consumer behavior, and return inventory • Managed workflow operations and resolved conflicts between third party vendors, sales, customer service, carriers, and client to support order fulfillment for any outstanding customer orders• Analyzed and identified areas of opportunity to reduce customer returns, workflow errors, and manual work for efficiency

Bachelor Of Science (B.S.), Management Science

International Business