Vi Nguyen Email & Phone Number

- Develop communications strategies, creative ideas and supervise production quality of TikTok For Business-owned events and content. - Enable advertisers across Vietnam and SEA to maximize TikTok's potential through bespoke creative strategy consultation, scalable training workshops, webinars and industry events.- Activate various verticals (CPG, Finance/Fintech, F&B, Electronics, Travel etc.) and business segments (Key Accounts, Growth clients, creative and performance agencies) with series of seasonal narratives, creative best practices, creative tips and creative thought starters.- Help Sales to onboard new clients, explore new sources of revenue, and establish long-term partnerships with brands and agencies.- Translate TikTok's branded solutions into business solutions and TikTok's best creative practices into action plans for clients to succeed on the platform.- Lead TikTok Playground and TikTok Plug&Play series to inspire creativity and unlock possibilities at large.- Drive TikTok's thought leadership and innovations across marketing channels and speaking opportunities.- Build relationships and foster collaboration internally with cross-functional teams (Creative Ops, Sales, Client Solutions, PSO, etc.) and expand our creative ecosystem externally by connecting with leaders from brands, agencies, and creative partners.- Spotlight case studies to demonstrate TikTok's effectiveness and turn our business partners into enthusiastic TikTok advocates.- Lead creativity enablement for Gaming vertical (H2 2022)Awards: GBM's Best Newcomer (Mar 2022), GM's Rising Star (Dec 2022), MMA Smarties Award VN & APAC (2023)

- Crafted marketing and communications strategies for globally-winning mobile music games.- Supervised daily operation of game marketing and communications including creative creation and distribution. Managed creative execution quality and monitor products' marketing performance across channels.- Developed concepts and art styles for new games.- Built and trained an in-house creative team with strong analytical capability.

- Examined brand tracking, market trends, and consumer needs to unveil powerful insights.- Formulated creative strategies and developed creative concepts for integrated campaigns.- Oversaw the creation and implementation of creative concepts throughout the process.- Presented ideas to clients and supervised production.- Led creative workshops for external teams and crafted case studies for corporate communications.- Guided and mentored a team of copywriters and art directors.

Vietnam

Fact: I spent 50% of my working hours banging my head against the wall trying to find ideas. 20% giving applauses to my colleagues' marvellous ideas. 20% building on my colleagues' not-marvellous-yet ideas. 8% telling clients marvellous stories about our ideas. Wait: 50% + 20% + 20% + 8% = 98%. How about the remaining 2%? Well, those are for taking marvellous pictures of everyday sunrise and sunset from our marvellous 43th floor.

Vietnam

Vietnam

Research. Strategy. Creative concept. Media planning. Account management. Quality control. Copywriting and Video Scripting. Media booking.Search marketing/SEM/SEO. Analytics. Website/UI/UX. Social media. Content marketing.Vietnam Airlines. Vietcombank. British Council. VCBF.Well, I did all those things. Undertook consumer research and provided full digital marketing strategies, including content, search, website, and social media. Developed and executed media plans and tracked brand performance and health through social listening and analytics. Managed the company's communications on social accounts.

Ho Chi Minh City, Vietnam

“She always brought “out-of-the-box” ideas to our brainstorming sessions. With her deep understanding about customer, she always came up with not only creative but also practical and logical ideas. […] She is always eager to new things and she learns things incredibly fast. I could tell that she is the fastest learning staff that I’ve ever had.” - Nguyen Thi Bich Nhuan (Client Service Director, Buzz Communications Ltd.)Major accounts: Samsung (Cheil Worldwide), Abbott, Nestle, LG and Lotte Xylitol.

Rmit Vietnam - Sgs Campus

Master Of Arts (Ma), Advertising And Marketing Communications

Bachelor Of Commerce (Bcom), Marketing, Distinction

Activities and Societies: Student Learning Advice Mentor

Mathematics