Vix Leyton work email
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Ambitious and original senior comms expert with big brand experience and a flair for uncovering news value in the most unlikely of subjects and data interpretation. Fluent in social and digital platforms, but with a firm grasp on the timeless elements of communication like a brilliant creative.Specialties: PR, social media, multichannel campaigns, performance marketing, cashback and money saving, retail, price comparison, consumer finance, ecommerce and consumer technology
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Pr ManagerThinkmoneyLondon, Gb -
Head Of Pr And ContentPepper.Com - The World'S Largest Deal Community Apr 2022 - PresentLondon, England, United Kingdom- Overseeing and managing the delivery of unified b2b and b2c creative campaigns and integrated comms with purpose for our consumer money saving brands (including hotukdeals (UK) Mydealz (DE) and Dealabs (FR)) - Development, branding, production and hosting for ‘False Economy’ Apple Podcast charting personal finance magazine show that is in itself a coverage generator, breaking big news stories on a regular basis. Sunday Times podcast of the week. - Thought leadership for press using internal data and research for campaigns and newsjacking - Act as a brand expert and commentator for the UK on household money and content & affiliate marketing - speaking at conferences as well as making regular media appearances. Notable recent work includes; BBC Morning Live, BBC Radio 4 You and Yours, BBC online and The Guardian - Managing influencer campaigns to ensure maximum effectiveness and ROI whilst also supporting PR metrics - Leading and delivering an SEO/linkbuilding strategy and ensuring all campaigns are optimised- Media relations, finding and maintaining a black book of key contacts in the personal finance, consumer and lifestyle space- Stakeholder management and reporting to c-suite- Crisis comms -
Comedian / Comedy CuratorNeon Flamingo Entertainment Feb 2019 - PresentLondon, England Metropolitan AreaStand up comedian, experienced corporate events host and curator and comedy night promoter. I host and run successful stand up comedy nights around the UK under the brand 'Neon Flamingo' and put together team building events for businesses looking for something different. -
Senior Campaign DirectorManifest Group Sep 2021 - Apr 2022London, England, United Kingdom- Overseeing and managing the delivery of unified creative campaigns and integrated comms with purpose- Creative and client liaison lead on UK and international brands including Gousto, Hotels.com, LogitechEMEA and Zipcar. Personal highlight; development and delivery of Gousto campaign ‘Flavour Trainer’- Planning and pitching for new business from ideation to presentation stage- Media and creative strategy resource across the business -
Senior Digital Marketing ManagerVirgin Media Oct 2020 - Sep 2021London, England, United KingdomMAIN ELEMENTS AND HIGHLIGHTS INCLUDE:● Responsible for building multichannel campaigns and content optimised to drive traffic to the Virgin Media site.● Coming up with creative solutions to fulfil a variety of briefs across different areas of the Virgin Media Website● Management of organic link building strategy● Management of multiple agencies and senior stakeholders across the marketing and commercial channels -
Head Of PrCarwow Mar 2019 - Oct 2020London, United KingdomResponsible for building and delivering a multi-channel communications programme, consumer and corporate, collaborating with the content, editorial and paid social team and ensuring optimisation for SEO value. My brief is growing awareness of carwow’s services.MAIN ELEMENTS AND HIGHLIGHTS INCLUDE: • Reporting directly to the founder-ceo, the core of the role is maintaining an in-house programme supported by a framework of agencies engaged for specific amplification. I develop stories and releases in-house, primarily through data insight and media relations • Building and maintaining a strong ‘little black book’ of contacts across consumer, start-up, tech, personal finance and business • SEO is in the DNA of all strategic activity, ensuring coverage is strong, useful and diverse and naturally drives high value links utilising tactics like high quality on-site content and widgets • Working closely with editorial and performance managers to build high value brand partnerships • Optimising campaigns that can be used for performance channels like Facebook, Twitter and influencer marketing • Developing geography-agnostic ‘borderless’ campaigns that can be used for UK, Spain and Germany • Managing comms for key business announcements on topics like investment and crowdfunding • Bringing car comparison out of the motoring pages and into more general awareness -
Pr ManagerDecision Tech Jul 2017 - Mar 2019London, United KingdomDriving the PR strategy and execution for Decision Tech's stable of consumer brands (including award winning comparison engine, broadbandchoices) as well as maintaining and growing the corporate profile. Leading on comms for the launch of brand new Saas product, Fullsight, enabling publishers to report, optimise and manage their sites as if users were converting directly with them.Cross-functional role involving delivering a targeted, multi-channel PR programme and working closely with the marketing team to meet business objectives whilst driving preference. -
Personal Finance And Retail Pr ConsultantSelf-Employed Dec 2016 - Jul 2017London, United KingdomConsultant working on a contract basis delivering high impact consumer strategy for consumer brands in personal finance and fintech.
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Communications Director - Brand, Pr And SocialVouchercodes.Co.Uk Oct 2016 - Jan 2017London, United Kingdom -
Head Of Pr And SocialQuidco Apr 2015 - Sep 2016London, United KingdomMain elements include:- Developing the international strategy for Maple Syrup Media brands including Quidco, Qipu and Shoop.Fr - Media relations, relationship building and events coordination across the group - Developing the corporate and consumer comms strategy and working closely with the marketing team to ensure an integrated approach - Producing consumer and corporate content for online and offline use - Managing two direct reports and multiple agencies to achieve best results - Media analysis and evaluation to ensure activity meets objectives and generates a good ROI - Being an expert and advocate for rewards and cashback, including acting as a broadcast spokesperson - Proving PR value within the marketing mix using a variety of metrics to demonstrate how it drives preference - Ultimate responsibility for social media cross channel strategy as well as developing and advising strategy on social-first customer service team -
Pr ManagerQuidco Aug 2014 - Mar 2015LondonMain elements include:- Press office management, from reactive opportunities to campaign development- Media relations, relationship building and events - Developing the corporate and consumer comms strategy and working closely with the marketing team to ensure an integrated approach - Producing consumer content for online and offline use - Managing one direct report and multiple agencies to achieve best results - Media analysis and evaluation to ensure activity meets objectives and generates a good ROI - Being an expert and advocate for rewards and cashback, including acting as a broadcast spokesperson - Proving PR value within the marketing mix using a variety of metrics to demonstrate how it drives preference -
Account DirectorLansons May 2013 - Jul 2014London, United KingdomMain elements and highlights include:- Developing and running cross-channel campaigns for household names in financial services - Advising on social media and best use of digital - Helping to distill and define key messaging - Media analysis for internal, high level stakeholders - Media engagement and relationship building - New business development - Producing content for clients, from white papers and blogs to press releases and multimedia - Insight and evaluation into campaigns to ensure ROI against client objectives and demonstrate value -
External Affairs Co-OrdinatorPrincipality Building Society Jul 2012 - May 2013Cardiff, United KingdomMain elements and highlights include:- Solely responsible for the PR programme across Principality and support to sister company Peter Alan - Managing external agencies to get best results - Writing proactive and reactive releases and campaigns on issues in personal and commercial finance as well as feature articles and web content - Working cross channel, input into developing and managing campaigns end to end, from proposal to evaluation stage - Supporting branches in community engagement across Wales- Supporting sponsored events - Managing communication of annual results, new product launches and staff changes - Creating multimedia content for internal and external circulation - Media analysis for internal, high level stakeholders - Media engagement and relationship building - Working across the full marketing mix to maximize results -
Senior Account ExecutiveWorking Word Public Relations Apr 2011 - Jul 2012Working on a range of B2C and B2B accounts across a broad spectrum of sectors including education, law, manufacturing , hospitality, tourism and technology.Elements of the role include:Drafting features, online content and press releasesDesigning infographics and seeding content onlineImplementing social media campaigns and online reputation management Involvement with proposals and pitching for new businessJournalist liaison and relationship building Working knowledge of SEO, PPC and Facebook advertising -
Pr & News ManagerCentre Of Information News And Pr Jan 2011 - Apr 2011Role includes:- Dealing with briefs from a variety of public sector agencies, including Welsh Assembly Government.-Designing and implementing campaigns to budget and delivering them to short deadlines- liaising with suppliers and stakeholders both internally and externally - Managing public relations around Health and Safety Executive cases in Wales - Gathering regional intelligence and reporting
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Pr ManagerConfused.Com Jul 2008 - Jan 2011Dealing with incoming press enquiries via e-mail and telephone, building journalist contacts, organizing hospitality events, publicity stunts and writing press releases on online price comparison of financial products. Was promoted from PR Assistant to Executive in April 2009 and then made Manager in 2010 involving a higher level of responsibility. Active in making Confused.com digital, engaging with social networking sites such as Twitter. -
Claims NegotiatorAdmiral Car Insurance - Capital Towers Feb 2006 - Jul 2008Role involved dealing with motor insurance claims from registration to settlement stage including making a decision on liability, valuing claims, large losses and personal injury.
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Customer Service AdvisorAa Motors Aug 2005 - Feb 2006Selling Insurance Policies, membership and loans to customers over the phone as well as offering a first response service for customers who had to make car insurance claims.
Vix Leyton Skills
Vix Leyton Education Details
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Cardiff UniversityJournalism, Broadcast And Film
Frequently Asked Questions about Vix Leyton
What company does Vix Leyton work for?
Vix Leyton works for Thinkmoney
What is Vix Leyton's role at the current company?
Vix Leyton's current role is PR Manager.
What is Vix Leyton's email address?
Vix Leyton's email address is v.****@****dco.com
What is Vix Leyton's direct phone number?
Vix Leyton's direct phone number is +44 20 3322*****
What schools did Vix Leyton attend?
Vix Leyton attended Cardiff University.
What skills is Vix Leyton known for?
Vix Leyton has skills like Public Relations, Publicity, Media Relations, Writing, Social Media, Event Management, Social Media Marketing, Digital Marketing, Corporate Communications, Networking, Marketing Communications, Press Releases.
Who are Vix Leyton's colleagues?
Vix Leyton's colleagues are Poppy Appleton, Adelina Zhitia, Emma Curry, Kim Carter, Jen Crane, Jabulani Moyo, Toussaint Mwamba.
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