• Lead the development of proactive, data driven advertising solutions aligned with seasonal and cultural moments and content opportunities across all verticals (media & entertainment and brand advertisers)• Build vertical specific narratives and solutions to drive advertiser adoption and retention of Samsung Ads products and measurement solutions• Partner with enterprise customers to build bespoke 1:1 solutions tailored to a brand’s goals and objectives in order to drive and increase ad sales revenue and upfront commitments• Work cross-functionally across sales, marketing and analytics, product and business operations

• Lead high-priority client proposals developing partnership solutions, tailored to a client’s communication goals and business objectives, to pitch to key brand decision makers such as: Amex, Pepsi, Hershey’s, Walmart, Glossier• Influence and collaborate with internal stakeholders in order to develop industry-leading OTT ad products and advertising solutions to drive and increase Ad Sales revenue, generating over $100 million annually• Partner with Sales Management to develop the go-to-market strategy, narrative and collateral for Hulu’s unique partnership offerings, based on client and marketplace needs• Drive and implement evolution and growth within the Integrated Marketing organization through process enhancements, workflow efficiencies, and staffing needs and allocations• Collaborate across the Disney portfolio to strategically create opportunities that provide greater scale and reach for advertisers• Supervise, develop and motivate a team of (1) Associate Manager and (1) Associate providing strategic business oversight and career development

• Manage the RFP/RFI development process with clients, agencies, Hulu sales and other internal Hulu teams• Drive innovative and strategic thinking in brainstorms• Act as the face of Hulu Integrated Marketing within sales and client meetings, presenting and advising on Hulu sponsorship opportunities and capabilities • Coach team members in the development of RFP/RFI responses and provide strategic business oversight

• Responsible for the development and execution of revenue generating multiplatform partnership campaigns, inclusive of linear, digital, social, new media & experiential events.

• Managed key Bravo & Oxygen ad sales partnerships to create marketing/sponsorship opportunities that both address client goals and advance the Bravo & Oxygen brand and sales strategy• Concepted, proposed, and executed large-scale 360 sponsor programs including off-the-shelf sponsorships, customized opportunities, transmedia programs, and sponsored events• Oversaw the execution of on-air, digital, and emerging media sponsored promotions

• Developed innovative marketing sponsorships across digital, social, mobile, and convergent platforms for advertising clients• Created strategic sponsorship packages that showcased excellent storytelling, incorporated research, and drove incremental advertising revenue• Developed expertise in key client categories and incorporated that knowledge into marketing proposals• Assessed sponsorship performance, including revenue reports, performance metrics and key client categories on quarterly basis• Managed and coordinated project-based charts and calendars

• Supported the Digital Media & Marketing Strategy team in the development of multi-platform sponsorship packages for eight Nickelodeon digital properties • Assisted in the completion of internal and external presentation decks and materials• Aided in category research for sponsorship packages• Managed project-based charts, calendars and reports using office applications such as Excel, Word and PowerPoint• Supported two Vice Presidents in fulfilling the day-to-day and long term needs of the department