As a creative mind with an entrepreneurial temper, my passion sits at the heart of integrated technology and design in the 21st-century synthesis of creativity and innovation.With a strong desire to transform the marketing industry, I spent years focused on the intersection of creativity in marketing communication and brand experience strategies. In 2018, my entrepreneurial curiosity and forward-thinking approach enabled me to co-found and lead the first fully remote creative studio in the SEE region, squareONE Marketing & Advertising (currently known as SQR-ONE Creative Collective)Today, the company has grown into a global creative collective led by the full spectrum of designers, developers and creatives working to create meaningful connections between brands and consumers.Along with strengthening the company portfolio globally, my work range extends from brand positioning to improving brand equity, awareness and performance. With a long track record of embracing new technologies, in the last few years, I am focusing on providing deep insight into the breadth and depth of consumer marketing strategies, ensuring a multifaceted approach for adapting to modern consumers’ needs and preferences. Main domains: Brand positioning, Strategy Development, Communication Design, Brand Management and Marketing strategy.
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Co-Founder And CmoSqr—One -
Co-Founder & CmoSqr—One Jan 2019 - PresentSkopje1. Media Innovator Award 2021 Best Remotely Operated Creative House (Corporate Vision Magazine, UK)2. Go Global Awards 2021Top Placer for Marketing (International Trade Council, USA)3. Corporate LiveWire Global Awards 2021/ 2022Creative Agency of the Year (Corporate LiveWire, UK) -
Board MemberJunior Achievement Macedonia Aug 2023 - PresentSkopje -
Marketing AssociateSparkasse Bank Makedonija Mar 2018 - Dec 2018Skopje, Skopski, Fyro MacedoniaImplementation of marketing activities according to the annual marketing planRecords of marketing expenses arising from conducted marketing activities for ATL and BTL campaigns of the BankMedia advertising analysis and effects of a campaigns Analysis of the banking market developments, monitoring of the competition and implementation of initiatives for improvement and promotion of the realization of the marketing activitiesCollect and analyze consumer behavior data (e.g. web… Show more Implementation of marketing activities according to the annual marketing planRecords of marketing expenses arising from conducted marketing activities for ATL and BTL campaigns of the BankMedia advertising analysis and effects of a campaigns Analysis of the banking market developments, monitoring of the competition and implementation of initiatives for improvement and promotion of the realization of the marketing activitiesCollect and analyze consumer behavior data (e.g. web traffic and rankings)Coordinate with the marketing design and content teams to generate digital and print advertising materialAnalyzes, create and implement a group marketing strategyManaging social media and other bank communication channelsPreparation of marketing plan following the annual plan in cooperation with consumer analysis and research departmentImplementation of a sales strategy and promotion of new products in collaboration with the Retail Management division and Corporate Management DepartmentImplementation of communication strategy and projects in the field of corporate social responsibilityOrganizing and implementation of tender procedures in cooperation with the management and security service department Communication with external suppliers for conducting marketing activitiesOrganization of marketing campaigns, events, and projectsHead of the Complaints Committee Show less -
Associate For Planing And ReportingSparkasse Bank Makedonija Jul 2016 - Mar 2018MacedoniaMonitor market trends and information collected by the Bank to identify potential areas for the development of new financial products, and the restructuring of existing products.Develop banking product concepts detailed in marking, pricing and delivery methodology (product development) Take new and modified commercial lines products from concept to implementation across all lines of business for the target nicheStay on top of market trends, product positioning, successes, and… Show more Monitor market trends and information collected by the Bank to identify potential areas for the development of new financial products, and the restructuring of existing products.Develop banking product concepts detailed in marking, pricing and delivery methodology (product development) Take new and modified commercial lines products from concept to implementation across all lines of business for the target nicheStay on top of market trends, product positioning, successes, and competition and recommend appropriate actions based on the analysis.Provide regular feedback on product requirements for local markets, including product specifications functionality, pricing, and translation needs.Use statistical methods and applications to analyze customer applications and makeconcrete recommendations regarding underwriting guidelines and product design at the Bank. Analyze and support both category and cluster marketing plans to align with brand strategy and achieve annual operating plan goals.Presenting the new product ideas Managing the development processes, testing phase of the product and marketing processLaunching the productAnalysis and reporting to Management board (MIS)Tracking sales of the branch network ( included KPI report)Creating solutions for process improvement in the branch network Show less -
Officer PaymentStopanska Banka Ad - Skopje Jun 2015 - Jul 2016SkopjeResponsible for the daily payment transactions processing (fund in/out), ensuring all payments are processed accurately dual legal framework, complying with all standard operation proceduresPreparation of payment ordersKYC and due diligence proceduresPreparation of internal reportsSupport for payment transaction issuesMonitoring of customers' transactionsProvides account transactions services to customersCross-sells bank products by answering inquiries, informing… Show more Responsible for the daily payment transactions processing (fund in/out), ensuring all payments are processed accurately dual legal framework, complying with all standard operation proceduresPreparation of payment ordersKYC and due diligence proceduresPreparation of internal reportsSupport for payment transaction issuesMonitoring of customers' transactionsProvides account transactions services to customersCross-sells bank products by answering inquiries, informing customers of new services and product promotions and ascertaining customers’ needs Show less -
TellerStopanska Banka Ad - Skopje Dec 2014 - Jun 2015MacedoniaProvides account transactions services to customersCross-sells bank products by answering inquiries, informing customers of new services and product promotions and ascertaining customers’ needsComplies with bank operations and security procedures by participating in all dual-control functions, maintaining customer traffic surveys, auditing other tellers’ currency, and assisting in certification of proofMaintains customer confidence and protects bank operations by keeping information… Show more Provides account transactions services to customersCross-sells bank products by answering inquiries, informing customers of new services and product promotions and ascertaining customers’ needsComplies with bank operations and security procedures by participating in all dual-control functions, maintaining customer traffic surveys, auditing other tellers’ currency, and assisting in certification of proofMaintains customer confidence and protects bank operations by keeping information confidential.Receive and verify loan payments, mortgage payments and utility bill paymentsRecord all transactions promptly, accurately and in compliance with bank proceduresAnswer inquiries regarding accounts and other bank related productsAttempt to resolve issues and problems with customer's accountsInitiate and open new accountsEnsure compliance with all internal controls and established policies and proceduresFinancial planning, budgeting & reporting Show less -
InternNlb Tutunska Banka Jun 2012 - Jul 2012MacedoniaSupport for management & development of payment system departmentProactive identification of risks and audit issues related to the SWIFT Payments platformAssist in the execution of internal control discipline and operational excellence within SWIFT.Execute SWIFT specific processes and tools to drive adherence to enterprise-wide Standards.Work closely with the other managers to plan and maintain systems and procedures to maximize operating efficiency.
Vlado Cekikj Skills
Vlado Cekikj Education Details
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Emba, Marketing -
Monetary Economics , Finance And Banking -
Financial Management
Frequently Asked Questions about Vlado Cekikj
What company does Vlado Cekikj work for?
Vlado Cekikj works for Sqr—one
What is Vlado Cekikj's role at the current company?
Vlado Cekikj's current role is Co-founder and CMO.
What schools did Vlado Cekikj attend?
Vlado Cekikj attended University Of York, Faculty Of Economics, University "ss. Cyril And Methodius", Faculty Of Economics, University "ss. Cyril And Methodius".
What skills is Vlado Cekikj known for?
Vlado Cekikj has skills like Leadership, Direct Marketing, Powerpoint, Social Media, Banking, Public Speaking, Accounting, Online Marketing, Corporate Finance, Digital Strategy, Brand Development, Graphic Design.
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