Steven Von Gerlachter, Mba Email and Phone Number
Louisville, KY, US
Steven Von Gerlachter, Mba's Location
Louisville, Kentucky, United States, United States
Steven Von Gerlachter, Mba's Contact Details
Steven Von Gerlachter, Mba work email
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Steven Von Gerlachter, Mba personal email
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About Steven Von Gerlachter, Mba
My life's mission is not to be the smartest person in the room, but rather to make the room smarter. As the son of two educators, learning and curiosity is in my DNA. My learning style is also to learn by teaching others, allowing me to completely internalize concepts or expose gaps in my knowledge to shore up. I'm a budding futurist who has plied my talents primarily in strategy, marketing, startups, and e-commerce.I enjoy the excitement of anything on-the-fly and my friends would describe me as "over-prepared."Leadership Strength Themes: Achiever People strong in the Achiever theme have a great deal of stamina and work hard. They take great satisfaction from being busy and productive (read: productive).PositivityPeople strong in the Positivity theme have an enthusiasm that is contagious. They are upbeat and can get others excited about what they are going to do. WooPeople strong in the Woo theme love the challenge of meeting new people and winning them over. They derive satisfaction from breaking the ice and making a connection with another person.StrategicPeople strong in the Strategic theme create alternative ways to proceed. Faced with any given scenario, they can quickly spot the relevant patterns and issues.IndividualizationPeople strong in the Individualization theme are intrigued with the unique qualities of each person. They have a gift for figuring out how people who are different can work together productively.
Steven Von Gerlachter, Mba's Current Company Details
Steven Von Gerlachter, Mba Work Experience Details
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Adjunct ProfessorUniversity Of LouisvilleLouisville, Ky, Us
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Adjunct ProfessorUniversity Of Louisville Sep 2023 - PresentLouisville, Ky, UsI teach two courses:Professional Development Module: Team Dynamics - students learn how self-awareness shapes their ability to join and lead teams, how to set and align their personal and professional visions, and how to actively and intentionally shape their team cultures. Organizational Behavior and Leadership - students build a personal narrative compiling the work they have completed and developing a deliverable that serves as a distillation of their MBA. We update that document weekly to apply in practice the concepts of org behavior and leadership that they have learned in theory.
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Vp, Strategy & OperationsStewart Aug 2023 - PresentLouisville, Kentucky, UsThe VP of Strategy & Operations shapes the company culture, vision, and strategic initiatives. Responsible for developing comprehensive strategies to enhance our clients' brand positioning and marketing efforts. Also responsible for expanding our client base as well as growing market presence. Key responsibilities include: strategic planning, brand positioning, business development, marketing strategy, client insight generation, innovation, development, and team leadership. -
Vp, MarketingFireking International Sep 2021 - Aug 2023New Albany, Indiana, Us🔥 SNAPSHOT: Hired by a private equity-backed manufacturer of high-quality fire-rated storage to lead all facets of marketing, including internal and external branding, strategic growth planning, corporate communications, digital marketing, public relations, social media, promotions, sales enablement, lead generation, and executive leadership. 🔥 CREATED ALIGNMENT: Overhauled disjointed and fragmented branding and marketing strategies creating alignment across all channels which fostered scalability and earned trust with stakeholders.🔥 INTEGRATED AI MARKETING: Used ChatGPT and Midjourney to scale and speed up marketing content development and production.🔥 ENGAGED CORE AUDIENCE: Launched new digital marketing tools, including customer-friendly, ecommerce website that both educated shoppers and converted them to purchase. 🔥 PRODUCT MARKETING: Developed Market Research, Product Naming, and Product Launch assets in coordination with our Production and Finance Teams on both our Designer Series and Mobile Pedestal File Cabinet products. -
Evp, Strategy + MediaScoppechio Jun 2020 - Sep 2021Louisville, Kentucky, UsI lead and support strategic thinking across 3 agency organizations (Scoppechio, &well, and Ad Cucina). I also oversee financial performance and business objectives for the media and strategy departments as they operate within the agencies and network at-large. With business development being vitally important, I lead and develop strategic approach and narrative for business development and thought leadership. It is my pleasure to direct team dynamics, training, tools, and the professional development of team of 22. -
Senior Director, Strategy + Marketing ScienceScoppechio Jan 2020 - Jun 2020Louisville, Kentucky, UsIn this role, I was directly responsible for the performance of the Strategy and Marketing Sciences teams. In addition to providing oversight on all Strategy deliverables - I lead thought leadership creation during the onset of the COVID-19 pandemic. We produced recommendations and points-of-view for our clients in every vertical and category we serve - retail, healthcare, restaurant, leisure travel, financial services, and spirits.
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Senior StrategistScoppechio Mar 2017 - Jan 2020Louisville, Kentucky, UsThe Senior Digital Strategist is deeply ingrained in digital culture, omnichannel marketing and the dynamics of brand and local store marketing. I play a critical role in helping clients reach new and existing customers; playing an active role in strategic direction for the organizations; helping develop and evangelize a company-wide perspective on what retail marketing should be; and building new thinking and services for the agency.Responsibilities:-Driving and leading development and execution of digital strategies such as online promotional windows, engagement, and activation concepts for multiple touchpoints channels; website and app builds; and, reporting and analysis for leading clients and accounts.-Uncovering insights in partnership with the marketing sciences department through analysis for leading clients and accounts-Defining and executing campaign window strategies to drive retail sales-Educating internal peers and external clients of digital and social media trends, particularly around shopper marketing-Identifying and assisting in building new service offerings in relation to digital & social media-Building and presenting concepts and programs, both for clients and for new business proposals and opportunities
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CeoSdv Solar Jun 2016 - Jun 2017No sustainable heat source exists in commercial chicken agriculture. I am commercializing patent-pending technology through iterative development of our business plan and financial model.Having no agricultural experience, I am cultivating partnerships in sustainable building, solar installation, and chicken farming both regionally and nationally. Additionally, I have built and communicate with team of advisory board members in the green building community.Using Steve Blank’s Lean Startup Methodology, I am “getting out of the building” to conduct one-on-one interviews to ensure product market fit of Passive Upright Solar Heat (PUSH) System.My partner and I are raising additional funds beyond the $200,000 Department of Energy Grant for prototype development and testing.
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Marketing Project ManagerCafepress Inc. May 2016 - Feb 2017Calabasas, Ca, UsI lead cross-departmental projects through partnerships with executive, marketing, technology, and finance teams.I distill and communicate strategic information through documentation and training. -
Social Media ManagerCafepress Inc. Oct 2014 - May 2016Calabasas, Ca, UsThe Social Media Manager creates, executes, and analyzes the social paid media for CafePress. I help customers find their outlet for expression in as few clicks as possible. Then I strategize and create new campaigns with the help of the CafePress Marketing team. I manage the social media presence and monitor the reputation of the brand through creation of systems that involve team members from multiple departments.
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Marketing LeadBlackstone Media May 2014 - Sep 2014Louisville, Ky, UsThe Marketing Lead guides the strategic direction of Blackstone Media Marketing Services engagements. The Marketing Lead oversees the execution of marketing client engagements; ensures proper evolution and execution of the vision and strategy for client marketing road-maps; and provides high client value while meeting the financial goals of Blackstone Media. The Lead has passion and proven ability to increase client online rankings, grow client lead generation performance, and deliver ROI on digital marketing strategies. This role is 70% direct client service, 30% team management. -
Client Success LeadBlackstone Media Feb 2014 - May 2014Louisville, Ky, UsThe Client Success Lead is a Project Management and Client Relationship Role that leads the Client Success Team. Responsibilities align with all activities relating to management of the client process for the life cycle of client. As the primary point of contact for clients, the Client Success Lead is responsible for client strategy, satisfaction, retention, and account growth. This role includes ongoing account management for day-to-day operations as well as a sales role to build the relationship with clients and up-sell /cross-selling additional services.
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Sales And Marketing SpecialistBlackstone Media Aug 2012 - Feb 2014Louisville, Ky, UsI work closely with clients to identify and establish business goals. From there, we determine how marketing can help them achieve those goals faster.Then I create strategy, goals, tactics and measurements for client online marketing campaigns. I foster communication between businesses and consumers at the speed of the internet. I do this with the idea that marketing/advertising/pr is now a two-way street.
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Social Media Community And Content ManagerBandy Carroll Hellige May 2011 - Aug 2012Louisville, Ky, UsI built connections between clients and consumers via social networking. I helped businesses communicate with consumers in an online capacity.I created content (videos, photos, and text) on behalf of clients to be produced and distributed through their online social media channels. I worked with the Public Relations and Marketing teams to coordinate efforts to maximize the impact of social media campaigns. -
Media InternPower Creative Oct 2009 - Jan 2010Louisville, Ky, UsI worked as an intern in the Power Creative Media Department and assisted all members of the department in some way. I was responsible for creating flowcharts, generating contacts, researching information pertinent to clients, filing publications, and more. -
InternEstes Public Relations May 2009 - Aug 2009Louisville, Ky, UsI worked as a summer intern for Estes Public Relations in Louisville, KY. Estes Public Relations specializes in clients with restaurant, travel, and lifestyle backgrounds. I have assisted with Public Relations Research, Public Relations Media Training, Public Relations Media Archiving, Public Relations Writing. -
Information Technology Helpdesk AssistantUniversity Of Louisville Oct 2008 - Jul 2009Louisville, Ky, UsI worked as a student assistant at the University of Louisville Operations Center in Louisville, KY. I assist students, faculty, and people in the Greater Louisville area who need information about the University of Louisville or help with University of Louisville software, software procedures, and hardware. I helped them by diagnosing their problem via the telephone and troubleshooting the necessary steps to solve the problem.
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Customer Service ManagerPhotrade.Com Jun 2008 - Oct 2008When I was on summer break from the University of Louisville, I worked in my hometown in the Greater Cincinnati Area. I managed all customer service notifications, and reach out via social media to promote Photrade.com. I accomplished this through a specialized e-Helpdesk software and through social media sites like Myspace, Facebook, and Twitter.
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Market ManagerZipscene.Com May 2008 - Aug 2008When I was on summer break from the University of Louisville, I worked in my hometown in the Greater Cincinnati Area. I updated content on Venues, Events, and Bands for different Zipscene markets, and research popular Venues in specific markets. I researched events and then used an HTML editor to upload and design the sites then posted them to Zipscene.com.
Steven Von Gerlachter, Mba Skills
Social Media Marketing
Social Media
Social Networking
Facebook
Marketing
Blogging
Wordpress
Content Marketing
Seo
Public Speaking
Advertising
Leadership
Content Strategy
Community Management
Sem
Idea Generation
Video Editing
Youtube
Social Marketing
Social Media Measurement
Content Management
Guerrilla Marketing
Twitter
Online Marketing
Podcasting
Content Development
Video Production
Analytics
Pinterest
Google Docs
Search Advertising
Networking
Community Engagement
Google+
Media Analysis
Public Relations
Table Tennis
Bourbon Tasting Host
Creative Input
Content
Content Creation
Community
Community Building
Microblogging
Video Shooting
Growth Hacking
Corporate Entrepreneurship
Entrepreneurship
Creative Industries
Ai
Steven Von Gerlachter, Mba Education Details
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University Of Louisville College Of Business Graduate ProgramsEntrepreneurship/Entrepreneurial Studies -
University Of LouisvilleCommunication
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University Of Arizona
Frequently Asked Questions about Steven Von Gerlachter, Mba
What company does Steven Von Gerlachter, Mba work for?
Steven Von Gerlachter, Mba works for University Of Louisville
What is Steven Von Gerlachter, Mba's role at the current company?
Steven Von Gerlachter, Mba's current role is Adjunct Professor.
What is Steven Von Gerlachter, Mba's email address?
Steven Von Gerlachter, Mba's email address is vo****@****ail.com
What schools did Steven Von Gerlachter, Mba attend?
Steven Von Gerlachter, Mba attended University Of Louisville College Of Business Graduate Programs, University Of Louisville, University Of Arizona.
What are some of Steven Von Gerlachter, Mba's interests?
Steven Von Gerlachter, Mba has interest in Chicago Bears, Social Media, Louisville, Ultimate Frisbee, Chicago Cubs, Blogging, Npr, The Jersey Shore, Kentucky, Advertising.
What skills is Steven Von Gerlachter, Mba known for?
Steven Von Gerlachter, Mba has skills like Social Media Marketing, Social Media, Social Networking, Facebook, Marketing, Blogging, Wordpress, Content Marketing, Seo, Public Speaking, Advertising, Leadership.
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