Conscious Creativity is our commitment to design with meaningful intent.Through our compelling designs, we bring an organisation’s purpose and value to life with the aim of inspiring positive outcomes for society, the environment and business.How we design is with meaningful intent, crafting thoughtful and deliberate visuals that inspire and connect to people.What we design are visual cues and assets that bring your purpose to life.We offer:Brand Development Brand ApplicationsWeb design & developmentVideo productionAnimationsDigital marketing

Lifa Communications (www.lifacommunications.com) is a boutique strategic firm established in 2013, we use conscious communications to drive a sustainable future. We combine art with science to create compelling stories that ignite excitement, shift perception and accelerate action.Some of my track record include:Consulted and advised Anglo American Platinum on market development communication strategy as well as a marketing campaign and initiatives for the PGMs industry.Advisor for investor relations, PR and branding to Bushveld Minerals 2016 -2019. Marketing and messaging for Vanitec and the vanadium industry as well as promotion of the VRFB (vanadium redox flow battery) since October 2017.Strategic and creative agency to Ivanhoe's Kamoa Copper for all their communications and stakeholder engagement requirements since 2021, including rebranding, media, social media, creatives, strategy etc. ATA capital - leading private equity investment management firm on all their pr, IR and comms effortsClimate Fund Managers - an investment manager that uses blended finance structuring to attract public and private capital to invest in high-impact sectors in emerging economies - with reputations management and communicationsGlencore - one of the world's largest globally diversified natural resource companies - on stakeholder engagement tools and platformsIvanhoe's Ivanplats - one of the largest PGM-producing mines in in making in the world - rebranding and stakeholder engagement

Publisher of subscriber-driven industry reports on global mining jurisdictions; I was Country Director for Brazil, Colombia, Australia and 7 countries in Africa (Ghana, Burkina Faso, Mali, Nigeria, Liberia, Sierra Leone, South Africa). I was accountable for researching and identifying markets and defining budget and profitability objectives to assure the financial success of projects. I negotiated account contracts and managed client relationships as well as represented the company and the final product at conferences and events. I was also responsible for hiring, training, motivating and managing field teams and I organize logistics arrangements while reporting consistently and proactively with the company’s headquarter.• Identified, established, implemented and successfully completed marketing strategies in seven countries in Africa. Despite challenging market conditions the project represented more than 50 percent of the company’s annual revenue. • Boosted sales in Brazil to $450,000 from $70,000 in four months by generating 32 new customers. Also planned launch of finished report, arranged media coverage and coordinated speakers.

The office serves as FCA’s contact for Congress, media, other Government agencies, employees and the public. My duties involved: preparing news releases, managing media relations, updating the FCA website and social media, coordinating conferences and briefings for international visitors, writing and publishing internal newsletters, and participating in relevant meetings and consultations with Congress.

The independent federal agency responsible for regulating the Farm Credit System, a government-sponsored enterprise with $235 billion in assets. FCA’s Chairman is designated by the President and confirmed by the U.S Senate and in my role I report daily to the Chairman. Assignment included: writing letters; researching individuals, organizations and financial regulators; studying national and international financial and agricultural issues; and exploring government use and implementation of social media.

The largest workplace fundraising campaign in the world, generated $64.5 million to help communities and people in need. Planned, coordinated and executed events; developed and submitted email campaigns, internal and external communication stories and web postings; and served as liaison with campaign keyworkers. Contributed to winning “Best Overall Communication program” and “Most innovative campaign technique” through increased marketing and an implemented e-giving technology.