Boris Vorobyev Email & Phone Number
Who is Boris Vorobyev? Overview
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Boris Vorobyev is listed as Marketing Consultant at 100wattsconsulting, a with 3 employees, based in Moscow, Moscow City, Russian Federation. AeroLeads shows a matched LinkedIn profile for Boris Vorobyev.
Boris Vorobyev previously worked as Marketing and Executive Advisor at Synfiny Advisors and Executive and Business Coach at Icc. Boris Vorobyev holds Executive And Business Coaching from Icc.
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About Boris Vorobyev
Senior marketing and R&D executive, with 20+ years of experience at Procter & Gamble, Wimm-Bill-Dann / Pepsico, FrieslandCampina and KraftHeinz; with international experience across CEE and India, both in food and non-food products; experience in operational and strategic marketing Specialties: 5Year strategic plan development and implementation; Portfolio, category and brand strategy development and implementation; Brand building including new brand development; Innovation; New business development; Geographical expansion / white space launches; Leadership of the multifunctional team (R&D, Finance, Product Supply, Market Research, Trade Marketing, Media, Design);
Listed skills include Fmcg, Marketing Strategy, Marketing Management, Marketing Communications, and 28 others.
Boris Vorobyev's current company
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Boris Vorobyev work experience
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Marketing And Executive Advisor
Current
Marketing Consultant
Current
Executive And Business Coach
Current
Marketing And R&D Director
Reports to GM Russia and CIS; member of the Management team, full scope of the functional responsibilitiesLeads organization of >20 employees (Marketing, Design/Packaging, Media, Research, R&D)Diverse business of Grocery (Ketchup, Sauces and Canned Vegetables) and Baby Food (Dry Cereals, Wet puree, Milk liquid Cereals, Biscuits); both locally produced and imported3 local factories
Marketing Director
Reported to GM Russia and CIS; member of the Management team with full functional responsibilitiesOne local factoryMulticategory business (yougurts, cream, cheese)
Marketing Director, New Business Development
Responsible for assessment and strategy development of WBD dairy business launch into the new region; complex portfolio of 7+categories and 40+ SKUs of short shelf life productsReporting line - directly to CEO of Wimm Bill Dann
Marketing Director
Responsible for complex business of Traditional Dairy Categories and Cheese - $800 million annual revenue, above $25 million marketing budget, 7 diverse dairy product categories, 150 SKUs, 6 national and regional brandsConsiderable organization – 10 direct subordinates and 9“dotted-line” subordinates (R&D, Production, Analytics, Trade marketing, Market Research, Regional Marketing)Reporting line - to GM of Wimm Bill Dann Dairy
Regional Brand Manager For Central And Eastern Europe
Responsible for Ariel (premium laundry brand, $500 million revenue, 80 SKUs) and New Business Development (launch of Dreft, new super-premium detergent)Leader of multifunctional team (R&D, Finance, Product Supply, Market Research) Considerable geographical scope – 28 CEE countries (Turkey, Poland, Hungary, Czech Republic, Romania, Russia etc)
Brand Manager Russia, Ukraine And Belarus
Responsible for Tide, Bonux/Myth laundry detergents and Lenor fabric conditioner;$150 million annual revenue, 40 SKUs
Boris Vorobyev education
Executive And Business Coaching
Education record
Education record
Frequently asked questions about Boris Vorobyev
Quick answers generated from the profile data available on this page.
What company does Boris Vorobyev work for?
Boris Vorobyev works for 100wattsconsulting.
What is Boris Vorobyev's role at 100wattsconsulting?
Boris Vorobyev is listed as Marketing Consultant at 100wattsconsulting.
Where is Boris Vorobyev based?
Boris Vorobyev is based in Moscow, Moscow City, Russian Federation while working with 100wattsconsulting.
What companies has Boris Vorobyev worked for?
Boris Vorobyev has worked for 100Wattsconsulting, Synfiny Advisors, Icc, The Kraft Heinz Company, and Frieslandcampina.
How can I contact Boris Vorobyev?
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What schools did Boris Vorobyev attend?
Boris Vorobyev holds Executive And Business Coaching from Icc.
What skills is Boris Vorobyev known for?
Boris Vorobyev is listed with skills including Fmcg, Marketing Strategy, Marketing Management, Marketing Communications, Business Strategy, Consumer Insights, Business Planning, and Management Consulting.
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