Campaign Builder Mad Scientist
Chandler, Az, Us
I loved working at Infusionsoft! Starting as a Success Coach, I finished as one of Infusionsoft`s full blown Product R&D people. Over that journey, I mastered modern Automated Experience Design, commonly known as marketing automation, workflow/process automation, etc.My Journey started as a Success Coach in 2011. I helped new Infusionsoft customers get started with the software; over 200+ new customers in 2 years. My favorite customer success story is an electric dog fence installer. His work used to be seasonal, but we implemented a proper sales pipeline and now he does business year-round, despite the harsh New England winters.Myself and a few of the higher performing Success Coaches were combined as a special task force. We developed and deployed many automated internal workflows to support the other Success Coaches and released Industry-specific content for mass distribution (e.g. campaigns for dentists, lawyers, etc.). Created Infusionsoft's free Campaign of the MonthI personally researched, designed, built, QA'd and publicly launched an automated campaign model that solved a particular business problem (automated hiring, sales pipeline, customer survey, etc.) each and every month for nearly 3 years. * 80+ public campaign models released between 2013-2016 * Over 250,000 campaign models have been downloaded since their launchProduct Manager for Campaign Content where I owned all public and private campaign templates. I got to work with other marketing/sales Thought Leaders (Frank Kern, Ryan Deiss, Dan Kennedy, etc.) on mass distribution of their content. * Developed Partner Campaign operations * Certification: Product Management from Pragmatic MarketingR&D on Small Business Success Method * Created pre-designed Action Plans for specific business Outcomes * Developed tools, conversations and distinctions around small business success * Alpha tested all tools, conversations and distinctions with live customers