Victor Rivera Email & Phone Number

Schaumburg, Il, Us

As Chief Sales Officer, I serve as a strategic partner to original equipment manufacturers (OEM channel) by providing inventory finance (wholesale) for the entire OEM dealer network as well as to individual dealers (dealer-direct channel) across a variety of industries. I have also been selected as a member of Huntington Commercial banking’s 10-person Diversity, Equity & Inclusion Committee.FINANCIAL OUTPERFORMANCE / BUSINESS TRANSFORMATIONS► Doubled overall loan portfolio / assets from $3B to $6B in <4 years. ► Boosted productivity 364% in terms of new loans / employee from $75M to $270M.► Created industry verticals and forged team of industry-focused subject matter experts responsible for winning new business as well as maintaining / growing existing relationships. ► Revamped compensation, tying renumeration to overall profitability of business (v. new business wins).OEM PROGRAMS► Reallocated resources to 7 core industries (lawn & garden, power sports, marine, RV, specialty vehicles, golf, and outdoor products) and won 9 new multi-year exclusive programs, generating incremental $626M in assets.► Won 5 new programs in Australia / New Zealand in Q1 2024, growing dealer base from 120 to 500 and assets from $70M to $180M.DEALER-DIRECT BUSINESS► More than doubled assets from ~$480M to $1.1B, exceeding targets in every year by average of 10%. ► Onboarded 100+ new dealers, improved credit utilization from 50% to 59%, and reduced dormancy from 24% to 9%.► Executed strategic pivot to focus on larger, financially stable customers, slashing net charge-offs from 0.83% to 0.

In this position, I developed our growth strategy and led key initiatives for the company’s top 3 industry verticals (marine, RV, and electronics & appliances).Some of the key ways in which I made a difference include:► Increased addressable market from $18B to $27B by launching new products and expanding inventory finance from initial focus on new assets to include both rental and pre-owned vehicles.► Launched multiple new products, grew customer wallet share, and improved customer retention, delivering $70M in incremental new loans / assets.► Grew annual revenues from $144M to $150M and net receivables from $6.5B to $7.3B.► Successfully retained 2 largest customers (representing $2.2B in assets) during renewal of multi-year OEM programs. ► Selected to co-lead diversity, equity & inclusion efforts across greater Chicago metropolitan area.

As Head of Global Commercial Operations, I drove sales enablement for the captive financing arm supporting all of GE’s industrial businesses worldwide. I reported directly to the Global Chief Marketing Officer while leading a 6-person global sales operations team.My impact on the business:► Identified market opportunity to capture incremental business by pre-qualifying strategic accounts, winning $200M in new credit lines with global customers.► Led customer segmentation project for GE Lighting, resulting in identification of $300M new leases opportunity.► Generated $250M in incremental sales leads with GE Oil & Gas and $27M in cross-selling revenues. ► Recruited and trained 80+ sales reps across North America, Latin America, Europe, Africa, and Asia.

As Head of Strategy & Marketing, I served as liaison between the customer and the product development team for a producer of protection systems monitoring the mechanical condition of rotating equipment in a variety of industries including oil & gas, power generation and other industrial markets. I supported the business across North America, Latin America, Europe, Russia, Africa, China, Asia, and Australia / New Zealand while leading 4 employees.My best achievements were:► Doubled addressable market from ~$4B to $8B by expanding into new industries such as mining, water treatment, and pulp & paper, reducing former reliance on oil & gas sector. ► Redesigned new product introduction process and launched Ranger Pro wireless conditioning monitoring sensor, capturing $12M in pre-orders. ► Navigated through 60% plumet in oil prices from $100 to just $60 / barrel by creating culture of consultative sales and developing employees to serve as strategic advisors to clients, experiencing 25% decline in revenues v. average 50% decline in sales of competitors.

Responsible for developing and leading strategic plans and marketing initiatives to grow program, increase leases and loans originations and increase finance penetration with dealer network.

Led all Strategy & Marketing functions for five commercial equipment leasing verticals in Mexico and Latin America.

Prague, Czech Republic, Cz

General Manager with P&L responsibility for retail programs.

General Manager of Central Mexico operations with full P&L responsibility.

Master Of Business Administration (Mba), Mba

Ge Supply - Distribution & Sales Corporate Training Program

Bachelor Of Science, Industrial & Systems Engineering