Vladimir Romanovic Email & Phone Number

Belgrade, Serbia

Fully committed to developing and implementing overarching media strategy for the fastest growing retail player on the Serbian market. In this high intensity industry, one needs strong strategic skills, market overview, media knowledge, local and international trends perspective and, of course, support of the team, company and media partners. Luckily, I am a creative and courageous achiever in supportive environment.

Serbia

• Customizing local brand’s media yearly strategy, according to planned image and promotional campaigns• Conducting and proposing company’s yearly media marketing budget, adopting it when needed throughout the year • Organizing full-transparency media pitch, audited by third party – seizing the most of benefits for the company• Handling respective media agency – from giving briefs, revising outputs and media plans, giving feedback, setting and tracking KPIs and monitoring the execution and deliveries• Direct contact with media outlets for special projects and media sponsoring in particular – and with national and international providers of creative campaigns to make the best fit for local market’s needs• Internally, acting as consultant on media market and advertising in Serbia for different departments• Organizing non-standardized promotional projects: prize games, live transmissions, unordinary media placements and promotional projects

Belgrade

• Media specialist for Serbian market, who also supervises division of “beauty and make-up” in the region (Croatia, Slovenia, Bulgaria, Bosnia, Montenegro, Macedonia, Kosovo and Albania).• Acting as a liaison between UM regional media directors and clients• Strategic consultant with the goal to achieve the most effective and efficient budget usage for media mix in the regional media outlets• Working with agency’s regional media directors to develop objectives and strategies that reflects clients’ needs• Managing all media issues on daily basis between agency’s departments and clients• Advising clients in relation to marketing and business goals for respective campaigns• Maintaining the best possible relationship with the clients, financial in-house service and media representatives in mutual interest, of the agency and its’ clients.

Belgrade

• Conducting efficient media plans to meet clients’ requests, specialized in combining traditional media - TV, OOH, Print and Radio, in order to get the best value for money ratio• Contributing for formulation of media and marketing strategies• Working with account director to brief media, creative and research agencies• Point of contact and media consultant for clients from various industries• Managing daily media-related communication, internally and externally• Monitoring and fine-tuning campaign execution • Preparing and presenting competitive and high quality reports on weekly and monthly basis

Belgrade

• Devising an advertising campaign that meets client's brief and budget• Briefing media, creative and research staff • Assisting within the formulation of marketing strategies• Consulting clients about campaign requirements• Developing media plans, including monitoring campaigns effectiveness • Media buying and orders control, from managing campaign costs and invoicing clients to preparing post buy reports• Data collection, writing competitive reports, conducting presentations

Belgrade

• Preparing action plans, schedules and defining targets • Selling and promoting credit cards • Developing and implementing special sales activities to increase acquisition• Ensuring credit card applications are in order prior to submission• Providing timely customer service

New Us Embassy Compound (Belgrade, Serbia)

• On behalf of the Contractor, in charge for correspondence with subcontractors, for example U.S. AE firm and client – The US Embassy• Processing of transmittals, submittals, requests for release of information from sub-contractors, local design studios, procurement team, construction managers, etc.• Maintaining databases, spreadsheets and log books• Overseeing commissioning and training schedules, organizing daily field-work and processing the associated submittals• Preparing financial documents, pay applications, etc.• Reviewing procurement sales orders • Consolidating departmental data for various reports

Master'S Degree, Quality Control

Bachelor Of Economics, European Union