1.15+ years experiences in gaming/entertainment industry2.15+ years in overseas business development and cooperation3.Good knowledge and analysis ability in gaming/entertainment industry4.15+ years international events organization and marketing strategy 5.Skilled in integrating multiple resources in gaming/entertainment industrySpecialties: strategy,Business Development, marketing, Organization, Management, AnalysisCiGA (China Indie Game Alliance), founded in 2015, is the largest and most influential independent games development network in China.CiGA organizes and operates the largest indie game events in China, all year round.Industry networking and meet-up events in different citiesAnnual game jams held across 7-8 cities across China at the same timeIndiePlay China Awards, an annual indie game award (submissions every March)CiGA Connects as events focus on B2B CiGA Developers Conference to gather speakers from worldwide to share game development expereinceWePlay Games Expo that includes industry networking, conference, awards ceremony and B2C expo CiGA has strong established networks that help and support indie developers in China, covering their financial, developmental, publishing, promotional, and communication needs.CiGA would like to be your partner as you explore the massive and complex Chinese games market. Joined Steel Media in 2014, act as the Principle Business Development in Asia, covering all related business cooperation (Ads,promotion,events,products,connects,etc.)Joined Renren Games in 2013, be in charge of overseas business with hunting good overseas mobile games to publish in China while looking for good local partners to do overseas publishing, as well as global IP cooperation.Joined Howell Company (ChinaJoy Organizing Committee) in 2007, working asThe Senior Director, be in charge of general management of all ChinaJoy events(expo, conferences and activities).conferences and activities had been set up or improved.
Ciga
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FounderCiga May 2015 - PresentBeijing City, ChinaCIGA (China Indie Game Alliance), founded in 2015, is the largest and most influential independent games development network in China.CIGA organizes and operates the largest indie game events in China, all year round.Monthly industry networking and meet-up events in different citiesIndie Arcade, a seasonal showcase that helps bring indie developers and their games directly to the playersBi-annual game jams held across 5-6 cities across China at the same timeIndiePlay China… Show more CIGA (China Indie Game Alliance), founded in 2015, is the largest and most influential independent games development network in China.CIGA organizes and operates the largest indie game events in China, all year round.Monthly industry networking and meet-up events in different citiesIndie Arcade, a seasonal showcase that helps bring indie developers and their games directly to the playersBi-annual game jams held across 5-6 cities across China at the same timeIndiePlay China Awards, an annual indie game award (submissions every March)WePlay Games Expo that includes industry networking, conference, awards ceremony and B2C expo CIGA has strong established networks that help and support indie developers in China, covering their financial, developmental, publishing, promotional, and communication needs.In 2017, CIGA plans to enhance its international connections to better help Chinese indie developers reach broader audiences around the world. CIGA would like to be your partner as you explore the massive and complex Chinese games market. www.ciga.me www.indieplay.cn www.weplaymore.com Show less
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Co FounderSaiko Plus 2015 - 2017Beijing City, ChinaD-Force is the name of my company, we began with a Fandom community application called "Saiko+".(Android & iOS)It came out of being really successful with a fast grow which saw us reach over 300K registered users in English speaking regions to this day, and over 1 million followers on FB Page. We found in these users a great audience niche who are constantly looking for good contents in relation with Manga, Manhua, Anime both to read and watch. From that point we expanded our business from… Show more D-Force is the name of my company, we began with a Fandom community application called "Saiko+".(Android & iOS)It came out of being really successful with a fast grow which saw us reach over 300K registered users in English speaking regions to this day, and over 1 million followers on FB Page. We found in these users a great audience niche who are constantly looking for good contents in relation with Manga, Manhua, Anime both to read and watch. From that point we expanded our business from a social community into the publishing business and that's why our Saiko + app plays a very important role in this matter.www.saikoplus.com https://www.facebook.com/saikoplus Show less
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Co FounderD-Force 2015 - 2017Beijing City, ChinaD-Force is the name of my company, we began with a Fandom community application called "Saiko+".It came out of being really successful with a fast grow which saw us reach over 300K registered users in English speaking regions to this day, and over 1 million followers on FB Page. We found in these users a great audience niche who are constantly looking for good contents in relation with Manga, Manhua, Anime both to read and watch. From that point we expanded our business from a social… Show more D-Force is the name of my company, we began with a Fandom community application called "Saiko+".It came out of being really successful with a fast grow which saw us reach over 300K registered users in English speaking regions to this day, and over 1 million followers on FB Page. We found in these users a great audience niche who are constantly looking for good contents in relation with Manga, Manhua, Anime both to read and watch. From that point we expanded our business from a social community into the publishing business and that's why our Saiko + app plays a very important role in this matter.After we got involved with publishing, we were involved in licensing and signing titles from China. To this day, we keep taking care of licensing and signing titles. Let me also take this place to indicate that we produce our own content knowing that we are in direct contact with authors as we play a investor role in their work. Right now we are looking for more opportunities to expand these titles to reach overseas audiences and are open to discuss every opportunities in order to work together. Show less
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Business Development Director(Asia)Steel Media Ltd Jul 2014 - 2015Beijing City, ChinaBusiness development/cooperation to connect more Asian gaming companies to overseas market based on Steel Media's network (Media/portal/events, etc), while exploring more new biz mode according to the Asian gaming market which aim to provide a perfect biz solution for companies who want to do overseas biz between territories/countries. Meanwhile, will develop more cooperation with gaming events in Asia while setting up more exciting PG events.Steel Media offer a wide range of… Show more Business development/cooperation to connect more Asian gaming companies to overseas market based on Steel Media's network (Media/portal/events, etc), while exploring more new biz mode according to the Asian gaming market which aim to provide a perfect biz solution for companies who want to do overseas biz between territories/countries. Meanwhile, will develop more cooperation with gaming events in Asia while setting up more exciting PG events.Steel Media offer a wide range of contract publishing, design and editorial services as well as the opportunity to promote your products and services on our market-leading websites. We also produce some of the industry's most infamous and well attended networking events. 2014 saw us launch the hugely successful PG Connects in London.The Steel Media Network includes:www.pocketgamer.co.uk // www.pocketgamer.biz // www.pocketgamer.fr // www.148apps.com // www.qualityindex.com // www.iphonealliance.comYou can also find us on:Twitter: http://twitter.com/PocketGamer // http://twitter.com/PGbizFacebook: http://www.facebook.com/pages/Pocket-Gamer/112196705458271 // https://www.facebook.com/PGbiz?ref=ts&fref=ts Show less -
Overseas Business DirectorRenren Games Jun 2013 - Jul 2014BeijingGlobal gaming cooperation including game purchase, game publish, marketing analysis, partnership establishment. etc. Global gaming events participation and cooperation management, as well as IP cooperations.Renren Games is specialized on game development, operation and publishing. With headquarter located in Beijing, Renren Games cooperate with international developers in game developing/publishing and IP field. Renren Games has its own high quality channels (renren.com-320 million… Show more Global gaming cooperation including game purchase, game publish, marketing analysis, partnership establishment. etc. Global gaming events participation and cooperation management, as well as IP cooperations.Renren Games is specialized on game development, operation and publishing. With headquarter located in Beijing, Renren Games cooperate with international developers in game developing/publishing and IP field. Renren Games has its own high quality channels (renren.com-320 million registered users, 56.com-200 million registered users etc.), as well as close relationship with all big influential publishing platforms and channels. We also have a excellent operation team, which has sufficient experience in localization and strong marketing capability.So far, we have successfully published a variety of mobile games bothdomestic and abroad.-"Show Dance", "Chaos of 3 kindoms", "Puzzle Fantasica ", "NBA Rush". Renren Games will continually to provide the best quality and most professional services for global game developers. Show less
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Senior DirectorHowll Intl' Trade Fair Ltd(Chinajoy Organizing Comittee) Jan 2007 - Jun 2013Beijing City, ChinaAct as a central point of contact and champion for all the projects (ChinaJoy Expo Services, China Game Business Conference (CGBC), China Game Developers Conference (CGDC) , World Mobile Game Conference (WMGC) and other related conferences, ChinaJoy Cosplay Carnival, E-sports and other related activities ) operations. ChinaJoy is the largest and most influential integrated game expo in the whole of Asia. The exhibition’s careful planning and layout enabled many visitors to get the… Show more Act as a central point of contact and champion for all the projects (ChinaJoy Expo Services, China Game Business Conference (CGBC), China Game Developers Conference (CGDC) , World Mobile Game Conference (WMGC) and other related conferences, ChinaJoy Cosplay Carnival, E-sports and other related activities ) operations. ChinaJoy is the largest and most influential integrated game expo in the whole of Asia. The exhibition’s careful planning and layout enabled many visitors to get the latest information and product information, as well as the most wonderful game experience and most dazzling on-site visual effects. In terms of functions, it runs the B2C area and B2B area at the same time annually.China Game Business Conference (CGBC) sets up to 7 sub-forums based on the development trends and suggestions from advisory board covering issues business professionals are concerned about. Aiming at facilitating the business exchange in China’s game industry.CGDC is an important game event guided and held by the relevant governmental and administrative departments in China game industry. CGDC provides business opportunities for foreign game technology research and development enterprises, making CGDC, a high-profile technological exchange event and the ideal exchange platform for domestic and foreign enterprises.WMGC attracts the very best professionals in the global mobile game industry, analyzes the principles of mobile game development, explores the topics at the forefront in the field of mobile games, exchanges ideas of the R&D and application of mobile games, publishes reports on the development trend of mobile game industry, supports the national mobile game brands, boosts the innovative efforts of the mobile game industry and promotes the sustainable and healthy development of China’s mobile game industry. Show less
Frequently Asked Questions about Simon Zhu
What company does Simon Zhu work for?
Simon Zhu works for Ciga
What is Simon Zhu's role at the current company?
Simon Zhu's current role is Founder of CiGA & WePlay, Chair at IGDA Beijing , Asian Consultant at Steel Media.
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