Vanessa Triassi Email and Phone Number
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Vanessa Triassi personal email
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Vanessa is an experienced and passionate Marketing professional, with a diversified background in digital and traditional marketing, public relations and brand management. She holds a B.A from Concordia University, majoring in Human Relations, Minor Marketing and a diploma from McGill University in PR and Communications Management.Before starting Agence VTRI in 2021, Vanessa made her way through different industries such as food, beauty and fashion. Leading traditional marketing at various MTY Group brands, PR and social media at La Roche Posay (L’Oreal) and Brand Management at Mackage allowed her the skills to take on her entrepreneurial journey. A decisive leader and mentor, forever curious, she aims to inspire and mentor creative talent through their professional paths.Hosting a team of passionate marketing professionals, Agence VTRI specializes in content creation and social media marketing, while supporting clients through different digital marketing strategies to make the brands shine. Whether they’re creating viral content, crafting the perfect marketing campaign, or just replying to a client inquiry, they’re always using a consumer first approach. Making something look and sound great matters, but the why and how behind it matters more. Ensuring measurable results and strategic thinking is at the core of their success.Their client portfolio is diverse—spanning retail, food and lifestyle: Jugo Juice, Souvlaki Bar, L’Oeufrier, BonLook, Beautyrest, Serta, to name a few.Curious to learn more? Her inbox is always open.
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Founder & Marketing DirectorAgence V/Tri Nov 2020 - PresentMontréal, Qc, Canadasocial media | marketing | creative ✨Strategic Marketing for SMBs:- Global marketing, branding & omni-channel strategy- Content creation & branding (visual creation, content, brand direction & tone)- Digital marketing strategy (social media, crm/newsletter, digital content creation)- Social Media Marketing, Influencer management & events. IG: @agence.vtri -
Marketing ConsultantV/Tri Consulting Jan 2017 - Jan 2021Montreal, Quebec, CanadaStrategic Marketing Consulting for SMBs (Small and Midsize Business):- Content creation & branding (visual creation, content, brand direction & tone)- Digital marketing strategy (social media, e-comm, crm/newsletter, digital content creation, SEO, SEM)- Earned, owned & paid media strategy- Traditional marketing strategy (OOH, in-store)- Product management- Brand Communications (PR, internal and external communications, Influencer relations)
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Pr & Brand ManagerMackage Jul 2019 - Sep 2020Montreal, Quebec, CanadaBrand Management:- Act on behalf of the global headquarters to deliver local markets necessary brand messaging and global plans. - Assist in managing overall brand strategies to grow Mackage into a global brand. - Work with cross-functional teams (marketing & digital, social media) to develop and feed the monthly marketing calendar. - Work with internal and external content production teams to create highly engaging content for target audiences, support key seasonal collections and brand collaborations. - Create 360 programs to drive collaboration collections and brand projects, working with cross functional teams, not limited to design, retail, digital and marketing.- Maintain a proactive approach to deliver consistent brand messaging to support key brand initiatives. PR:- Manage day-to-day PR efforts, focusing on long and short lead media as well as influencer marketing, in liaison with the global PR agency. - Manage campaign, event and product launch activities. - Assist in developing agency media positioning, objectives, targets and key messaging to amplify content and thought leadership. - Leverage network of editors, writers, and key opinion leaders to execute communications plans based on brand events, campaign launches, global brand communications.- Create and develop strong relationships with key media partners, stylists and influencers to further brand exposure.- Manage and update global PR budgets. -
Social Media & Pr SpecialistL'Oréal Nov 2017 - Jul 2019Montreal, Quebec, CanadaLa Roche-Posay & Dermablend CanadaSOCIAL MEDIA & DIGITAL:- Manage the social brand image, develop visibility and reinforce the brand’s online reputation. - Develop and manage brand social strategy and execute social media calendar, content and community management (Facebook, Instagram, YouTube, Twitter)- Partner with the marketing team and retail partners to connect online & offline communication campaigns, put forward new launches and gain visibility on partner channels. - Liaison with the E-Commerce team to develop and execute CRM acquisition & retention strategy (lead acquisition, newsletters)- Work with external agencies to develop and execute paid media strategy. - Set, manage and track social KPIs. - Manage social media ad budgetsPR:- Liaison with PR agency to create 360 brand campaigns, connecting marketing, social and digital integration in owned, earned and paid initiatives. - Research, identify and manage relationships with key Canadian influencers across multiple digital platforms to build powerful brand experiences online and grow share of voice. - Act as point of contact between agency and brand. -
Marketing CoordinatorMty Food Group Nov 2015 - Oct 2017Montreal, Quebec, CanadaCafé Dépôt, Muffin Plus, Cultures, Villa Madina, Vanellis, Sushi Shop- Create and execute content for local and national marketing campaigns- Develop seasonal campaigns: create photoshoot briefings, assist in photoshoot sessions, coordinate the creation, printing and distribution of marketing material - Assist with the media buy- Manage social media accounts (Facebook, Instagram), Facebook and Instagram Ad funds. - Create marketing plans and presentations for new store openings - Assist with managing marketing budgets- Analyze data via Facebook insights & Google analytics to better understand target markets- Assist with product development- Develop loyalty program initiatives both online and in store -
Marketing Coordinator InternMty Food Group Sep 2015 - Nov 2015Café Dépôt, Muffin Plus, Fabrika, Sushi Shop, SushiMan, SushiGo -
Financial Services RepresentativeTd Canada Trust Sep 2014 - Sep 2015Mirabel-Blainville -
Customer Service RepresentativeTd Aug 2011 - Sep 2014Fontainebleau, Blainville.- Increased customer satisfaction by offering exceptional customer service- Analyzed customer needs in order to offer appropriate products- Resolved customer problems while offering financial advice- Surpassed quarterly objectives by 400% -
Social Media Manager InternHashtag Média Nov 2013 - Mar 2014Montreal, Quebec -
Store Key HolderJacob Jul 2006 - Aug 2011Rosemere, Quebec
Vanessa Triassi Skills
Vanessa Triassi Education Details
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Major Human Relations, Minor Marketing -
Public Relations, Advertising, And Applied Communication -
Social Sciences
Frequently Asked Questions about Vanessa Triassi
What company does Vanessa Triassi work for?
Vanessa Triassi works for Agence V/tri
What is Vanessa Triassi's role at the current company?
Vanessa Triassi's current role is Founder & Marketing Director at Agence V/TRI.
What is Vanessa Triassi's email address?
Vanessa Triassi's email address is va****@****ail.com
What is Vanessa Triassi's direct phone number?
Vanessa Triassi's direct phone number is +151451*****
What schools did Vanessa Triassi attend?
Vanessa Triassi attended Concordia University, Mcgill University, Vanier College.
What are some of Vanessa Triassi's interests?
Vanessa Triassi has interest in Event Planning, Children, Team Building, Coaching, Public Relations, Social Media, Marketing, Environment, Brand Management, Education.
What skills is Vanessa Triassi known for?
Vanessa Triassi has skills like Marketing, Social Media, Social Media Marketing, Public Relations, Customer Service, Sales, Marketing Communications, Social Networking, Event Management, Fashion, Coaching, Team Building.
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