Senior Marcom
Current𝗠𝗮𝗿𝗰𝗼𝗺 𝗦𝗽𝗲𝗰𝗶𝗹𝗮𝗶𝘀𝘁 𝗮𝘁 𝗩𝗶𝗲𝘁𝗶𝗻𝗕𝗮𝗻𝗸 𝗚𝗼𝗹𝗱 & 𝗝𝗲𝘄𝗲𝗹𝗹𝗲𝗿𝘆 1. Strategy & Planning- Planning and suggesting master plan (inlucded creative plan and media plan) to drives sales of all products (banking retails, loans, cards, meetings & events, etc)- Execute marketing activity across channels, including advertising, all social platform, events...- Collaborated and coordinated with others (content, creative, design…) to execute and conduct quality control, follow-up deadlines;2. Generate attractive content on social media n Mobile App- 03 fanpages: VGJ, Royal Selangor Vietnam and RISIS Vietnam.- Tap into the promotion program for lauching new brand - CBJ Jewellery in Promotions Tag on VietinBank iPay Mobile.- Generate content for Notifications.3. Performance Marketing n Trade Marketing- Build up concept and idea to display and décor at store- Monitored the performance of social media marketing campaigns across multiple platforms.- Planning and suggest allocating the budget according to each platform