Independent Marketing Consultant
Various
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Vv Rajan 🇮🇳 is listed as Independent Marketing Consultant at Various, based in Bengaluru, Karnataka, India. AeroLeads shows a matched LinkedIn profile for Vv Rajan 🇮🇳.
Vv Rajan 🇮🇳 previously worked as Chief Marketing Officer at Arbeit Sphere Nexus and Adjunct Professor at Dayananda Sagar University - School Of Commerce & Management Studies (Pgp). Vv Rajan 🇮🇳 holds Executive Post Graduate Diploma In Business Management, Marketing, Distinction from Alliance University.
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Various
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Profile bio
About Vv Rajan 🇮🇳
A versatile business professional with over 23+ years of experience in Communication Strategies, Content Marketing, Social Media Marketing, Thought Leadership, Digital Marketing, Advertising, PR, Media Planning, Product Development, Business Development & People Management.★ An expert with extensive experience in sustaining the internet visibility and sales of a company by working on numerous marketing strategies.➤ WHERE CAN I ADD VALUE● Considerable experience creating, deploying, measuring, and optimizing digital marketing campaigns across all digital platforms.● Expertise in identifying, evaluating, and recruiting new affiliates to improve program distribution, as well as liaising with internal marketing and other teams to design and implement marketing strategies and support affiliate programs.● Proficiency in delivering practical solutions via strategic planning, go-to-market strategies, lead management, and channel growth marketing.● Skilled at directing the conception, creation, and implementation of a company's marketing and advertising initiatives.● Important in managing and supervising high-quality communication content and defining a style and approach that aligns with the company's overarching objectives and expectations.● Excellent expertise in conceptualizing, designing, and implementing effective and comprehensive communication and marketing plans in accordance with an organization's objectives and priorities.● Strong worldwide market exposure in the United States, the Middle East, and North Africa.● Employ exceptional motivational skills to sustain the growth momentum, generate a leadership pipeline, and construct formidable teams; leverages personal credibility and thought leadership to impact outcomes outside own company and functional sectors.➤ KEY ACHIEVEMENTS● Managing the largest Executive MBA Program in India● Prolonged program completion assistance to over one thousand students from onboarding through certificates.● Spearheaded more than 100 virtual and on-campus workshops/seminars on Design Thinking, FinTech, Case Studies, HR Conclaves, etc.● Publisher of two books: 20 days of Self-Management (published) & A Marketing Handbook - Book of Marketing Jargon for Students (Published).● Skilled in managing the program's profit & loss statement and ensuring quarterly revenue growth of at least 15 percent.✎ About MeEnergetic leader with outstanding presenting, interpersonal, negotiation, analytical, business management & problem-solving skills.📧 Do reach me out at: vvrajan@gmail.com
Listed skills include Advertising, Media Planning, Digital Marketing, Marketing Communications, and 54 others.
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Vv Rajan 🇮🇳's current company
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15 roles
Vv Rajan 🇮🇳 work experience
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Chief Marketing Officer
CurrentBuilding India's only job search platform aimed for Retail and Hospitality Industries. Scaling Arbeit Nexus to be the leading player in the industry.As the CMO of Arbeit Nexus, I lead our mission to revolutionize the way the retail and hospitality industries connect with top talent. My focus is on driving strategic marketing initiatives that not only.
Apr 2024 - Present
Adjunct Professor
CurrentI take courses related to Digital Marketing, Advertising, Marketing and BrandingTeaching both MBA and Executive MBA stream of students
Apr 2024 - Present
Independent Marketing Consultant
Current
Various
Marketing Powerhouse for Startups & MoreWorking with few companies for their Marketing, Digital Marketing, Social Media and Content requirements. - Strategic Guidance: Craft marketing plans, define target audiences, & choose impactful channels. - Tactical Execution: Deliver high-quality content, run effective campaigns, & analyze for continuous.
Oct 2023 - Present
Head Of Marketing & Chief Content Strategist
✓ Managing entire Marketing and content and communications for IndiaCharts and Strike platform ✓ Create compelling content on social media, Newsletters, Blogs, Press releases etc.✓ Driving SEO focused content across all the digital assets✓ Increase users on the platform and drive engagement
Jun 2023 - Dec 2023
Head Of Content
✓ Managing entire Marketing and content and communications for IndiaCharts and Strike platform ✓ Create compelling content on social media, Newsletters, Blogs, Press releases etc.✓ Driving SEO focused content across all the digital assets✓ Increase users on the platform and drive engagement
Oct 2022 - May 2023
Deputy Director – Executive Education
- ➤ KEY RESULT AREAS
- Devoted to organizing and executing marketing strategies for the largest Executive MBA program in India and achieving an annual enrollment higher than any of our competitors.
- Controlling all aspects of the program, including the creation of the vision, final approval of the deliverables and content, and management of the media and communications campaigns.
- Exhibited a thorough understanding of all aspects of a marketing campaign and creative marketing techniques, particularly in the digital sphere.
- Designed to boost brand awareness, promote new product releases, build consumer demand for target products, and maintain brand consistency over campaigns.
- Capable of coordinating master development programs, enrollments, teaching assignments, and internships between the school and industry experts (Management Development Programs etc).
Jan 2020 - Oct 2022
Chief Marketing Officer
- ➤ KEY RESULT AREAS
- Excellent knowledge in product development, sales management, distribution management, and customer service.
- In charge of creating and carrying out marketing and advertising initiatives, with the main objective of boosting sales through advertising.
- Vast expertise in managing the marketing budget, keeping track of and analysing the effectiveness of advertising campaigns, and making sure that all promotional materials are consistent with our corporate identity.
- Extensive collaboration with the tech and product team helped create a world-class SaaS platform that can serve as a DMP (Data Management Platform) and brought together both Demand Side Platforms (DSPs) and Supply Side.
- Working together with the sales and PR teams to coordinate goals and established brand-building strategies across all channels to encourage greater involvement.
Jul 2018 - Jan 2020
Head Of Strategy And Growth
- ➤ KEY RESULT AREAS
- Effectively began a blue ocean strategy for the agency in terms of brands and categories requiring urgent communication services, resulting in a 1.5-fold increase in revenue over the prior year.
- Defined and built strong product, service, and delivery differentiators for the agency, which was implemented within the first six months of my tenure. Skillfully organized quarterly training sessions for staff.
May 2018 - Jan 2020
Business Director
- Leading the team and service the client on existing business for TVS Motors and Titan accounts - Mentor, develop and train the team for more challenging opportunities - Drive digital growth and Provide strategic directions for the scooter brands in terms of overall communications - Managed brand portfolios worth: 350+ Crores (Titan industries Limited.
Apr 2015 - Jul 2018
Business Director
- Lead the team on existing business - Grow the team both in terms of size and scale - Acquire new business and pitch for prospective clients - Mentor, develop and train the team for more challenging opportunities - Drive the digital mandate for clients. Ensure trainings for staff and manage digital possibilities - Provide strategy and direction to our.
Oct 2012 - Mar 2015
Head Of Strategy And Growth
Marching Woods
- Strategizing and Driving growth for the business. - Identifying growth opportunities within the state and region and exploring new markets, categories for driving business growth.- Strategize communications for clients. - Train, coach, mentor staff on Branding, Advertising, Media, Positioning, Design and even basic presentation skills.
May 2011 - Jun 2012
Head Of Media And Public Relations
Impact & Echo – Kuwait
Strategizing and Driving growth for the business. Identifying growth opportunities within the state and region and exploring new markets, categories for driving business growth.Strategise communications for clients. Help clients plan their internal communications strategy.Train, coach, mentor staff on Branding, Advertising, Media, Positioning, Design and.
Mar 2008 - May 2011
Media Director
media management at universal media since 1999. based in jeddah (for 8 years) and riyadh (kingdom of saudi arabia)- development of major media strategy and media objectives- quality control of all written media evaluations, recommendations and presentations to clients- led the team on new business pitches- pro-actively seek creative media opportunities.
Jul 1999 - Feb 2008
Media Planner
Publicis Zen Communications
job involved basic planning, scheduling and updates on competitive reportsupdating and maintaining database of all regional media information
Sep 1996 - Dec 1998
4 education records
Vv Rajan 🇮🇳 education
Executive Post Graduate Diploma In Business Management, Marketing, Distinction
Post Graduate Diploma In Advertising And Media Planning, Advertising And Public Relations, Distinction
Kc College Of Management Studies
Bachelor Of Science, Chemistry, First Class
Sies College, Mumbai
High School, Science, Passed With Distinction
St. Xaviers High School, Powai
FAQ
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What company does Vv Rajan 🇮🇳 work for?
Vv Rajan 🇮🇳 works for Various.
What is Vv Rajan 🇮🇳's role at Various?
Vv Rajan 🇮🇳 is listed as Independent Marketing Consultant at Various.
Where is Vv Rajan 🇮🇳 based?
Vv Rajan 🇮🇳 is based in Bengaluru, Karnataka, India while working with Various.
What companies has Vv Rajan 🇮🇳 worked for?
Vv Rajan 🇮🇳 has worked for Various, Arbeit Sphere Nexus, Dayananda Sagar University - School Of Commerce & Management Studies (Pgp), Indiacharts, and Tartan.
How can I contact Vv Rajan 🇮🇳?
You can use AeroLeads to view verified contact signals for Vv Rajan 🇮🇳 at Various, including work email, phone, and LinkedIn data when available.
What schools did Vv Rajan 🇮🇳 attend?
Vv Rajan 🇮🇳 holds Executive Post Graduate Diploma In Business Management, Marketing, Distinction from Alliance University.
What skills is Vv Rajan 🇮🇳 known for?
Vv Rajan 🇮🇳 is listed with skills including Advertising, Media Planning, Digital Marketing, Marketing Communications, Marketing Strategy, Management, Strategy, and Online Advertising.
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