Victoria Yu Email & Phone Number

San Mateo, California, US

San Mateo, California, US

San Mateo, California, US

San Jose, California, US

• Marketing specialist helping scale a start-up in the mobile app arena. Collaborating with a variety of team members to help build an international brand.
• Cultivated strategic relationships with partners and influencers in media/entertainment industries using SaaS platform to help form digital marketing strategy
• Optimized campaigns for performance marketing by tracking and analyzing metrics through management platforms, increased total reach by 20.5M, total views by 3M and ROI by 29K %
• Executed go-to-market strategies in designated verticals to produce creative content increasing community engagement and awareness using marketing automation tools, e.g., Hootsuite
• Collaborated cross-functionally using Adobe Creative Suite to design landing pages and unique social media content in the mobile app space, edited all copy for public relations purposes
• Implemented Kika Tech's most successful marketing event at SXSW with Business Development Manager, generated business leads and identified consumer needs relaying feedback to the product team in order to gain new.

Charlotte, North Carolina, US

• Managed payroll work hours for 50 employees, budgeted 2,000 hours of client care to maximize effective work hours distributed throughout the year
• Categorized necessary documentation for Medicaid, developing correct amount of respite and medical care hours for multiple patients
• Prepared and recorded the necessary daily documentation of patient’s medicine, medical progression and doctors’ diagnoses

• Managed Electronic Medical Record responsible for over 2,100 patients, recorded patient history, tested and analyzed symptoms and vitals, refilled patient prescriptions, collaborated with fellow doctors’ offices
• Submitted various health insurances, budgeted and collected due payments and co-payments ranging from three dollars for Medicaid to seventy dollars for Blue Cross Blue Shield specialists
• Presented complex information in a clear and concise manner to patients in medical triage and took action in a fast-paced environment facilitating relationships between patients and doctors

Raleigh, NC, US

• Built one-on-one relationships with three autism participants to teach appropriate skills and behaviors for maximum involvement and success in the community
• Provided appropriate training in independence, rights, self-care, communication, social skills, recreational and leisure skills, and vocational skills, while gaining patience and teaching life skills

Chapel Hill, North Carolina, US

• Organized vendor donations for program’s annual silent auction helping raise $32,000, an increase in sales of $4,000 from previous year
• Targeted emails to promote campaigns/events and increase conversion with stakeholders
• Updated and produced information on the program’s Website and WordPress

Chapel Hill, North Carolina, US

• Interviewed and recorded students on topics such as sports events and fundraisers for the college newspaper, The Daily Tar Heel
• Edited video footage and posted digital media on the newspaper’s website

Master Of Management Studies

Bachelor Of Arts (B.A.), Journalism With A Concentration In Public Relations