Amit Wadhwani Email & Phone Number

Powai, Mumbai

• Positioned as National BDM and reporting to Director, Group CMO, West Head & Chairman• Supervising the Alcohol Brands positioning, promotions & volumes for Goa Kings Beer in institution Outlets• Introduce Royal Oak (Blended Whisky) in premium Key Accounts Outlet & High-end selling Bars• Executing the brand building, visibility, menu-listing, promotions and volume for Royal Oak in On Premises• Building the strategy to re-launch XXX energy drink in General Trade & On Premise outlets and availability of Non Alcoholic beverages as well• Setting up a franchisee of Playboy Clubs, Cafes and Beer Garden in different cities and Maintaining relationship & overall support for Franchisee Owners

Mumbai

• Positioned as Chief Manager and reporting to Jt Vice President.• Assisting in Setting up the Online Fulfilment model before launch for enhancing customer value proposition.• Coordinating with Team and Agency(GrowFitter) for completing the on-boarding of affiliate fitness centre(AFC). Set-up the digital process of on-boarding AFC.• Closing alliances with online player having pan India presence to incentivise affiliated fitness partners, app downloads & more.• Coordinating as a Centre Spoc with Partners and Colleague to close the entire process of on-boarding, integration, support & execution.• Partnering with Online Brands to facilitate the Wellness benefits & rewards programme by leading a Healthy Lifestyle

Mumbai Area, India

1) Tapping Alliances with chain of Brands - Restaurants, Hotels & Hospitality services, Wellness, Spa & Fitness Centers and appropriate Partners with Pan India presence.2) Sharing all Outcomes & a Direct Reporting to the CEO.3) For Alliance Brands - Resolving all issues, partnering in marketing and help in achieving the right TG.4) For Expected Consumers - A delightful and time-saving platform for recharges, unique experiences with exclusive offers, complete F&B, Leisure and Hospitality experiences.5) Visibility and Consumer Engagement Campaigns with Zoom TV and other Sources.6) Enrolling listing of E-comm Brands for Visibility, Marketing, Brand-Recall, & driving Traffic & conversion to Partners. Exposing Brands to other concepts – CPL (Cost per Lead), CPA (Cost per Acquisition), Banner Impression & Mailers.7) Signing hyper-local F&B Brands for Android users with lucrative offers & driving footfall to these Brands.8) Product Growth - Tie up with Colleges, Online & Offline Partner Database & Corporates to : Download Freecharge application­ Executing various events & promotions through direct contact/ agency for acquiring new users & achieving the set GMV ( Gross Merchandise Volume ).9) P2M Acquisitions (Peer to Merchant Acquisitions)- Handling the Referral Program for Taxi Vertical- Giving inputs & designing the operation process on the Retail Vertical- Planning the F&B (Dine) Vertical launch

1) ACHIEVING COMPANY'S SET TARGETS.2) FEATURE LOCAL & PAN INDIA BRANDS ON OUR SITE TO FACILITATE THE RITE TG.3) HANDLE A TEAM OF 12 PEOPLE.4) GUIDE TEAM MEMBERS TO DELIVER APPROPRIATE RESULTS.5) ASSURING FEED-BACKS CONVERT INTO RESULTS.6) OPTIMUM UTILIZATION OF RESOURCES.7) COMPETITION TRACKING' S.

1) HANDLE THE INSTITUTION BUSINESS ( KEY ACCOUNTS ) - 5 STARS, MEMBERSHIP CLUBS, FINE DINE REST, DISCOS N PUBS.2) DISTRIBUTION & PROMOTION OF "CARLSBERG BEER" IN ALL KEY ACCOUNTS.2) COORDINATING & ASSISTING WITH DISTRIBUTOR SALES-MEN TO ACHIEVE COMPANY'S VOLUME TARGET.3) LAUNCHED "TUBORG GREEN" BRAND AT ALL KEY OUTLETS.4) PROMOTED "TUBORG" IN MAJOR EVENTS - ZOOM HOLI PARTY, SHIAMAK & REEBOK FASHION SHOW, SPECIAL SCREENINGS.5) COORDINATING WITH FAME CINEMAS FOR THE PREMIERES TO ADDRESS THE RITE TG & RECIPROCATING PRINT & MEDIA COVERAGES.6) ACHIEVED THE ROYALTY OF FAME CINEMAS "GOLD CLASS LOUNGE" BY CONVERTING TO "TUBORG GOLD CLASS" ALONG WITH APPROPRIATE BRANDING IN MUMBAI, BANGALORE & KOLKATTA.

Handle Premium Keys Accounts - 5 Star Hotels, Fine dine Restaurants, Pubs & Lounges and Membership Clubs. Was Recognized as the " Fast Achiever" for the Brand Availability across all Key Accounts.Coordinated with Zoom TV, Banks & Media Brands to create visibility campaign across the city.Conducted various promotions on Key Account Outlets to sample the Brand & Customer Interactions.Coordinate with Mumbai & Pune Key Accounts Team weekly on the Brand availability, promotions & way forward process across the cities and compile weekly reports for sharing with Business Head (west).