Manage and supervise 100 + bank branches and ensure all business functions are aligned to the quality management system of the organization [NPS, Customer Experience & POSM]Evaluate the effectiveness of promotional, sales and advertising programs at the KBZ banksLead and support development of Regional Business Managers/Area Business Manager to meet business goals and management policies Ensuring the products are branded accordingly and that it matches the institution’s… Show more Manage and supervise 100 + bank branches and ensure all business functions are aligned to the quality management system of the organization [NPS, Customer Experience & POSM]Evaluate the effectiveness of promotional, sales and advertising programs at the KBZ banksLead and support development of Regional Business Managers/Area Business Manager to meet business goals and management policies Ensuring the products are branded accordingly and that it matches the institution’s overall brand Show less

• Roll out marketing initiatives plan and implement branding ATL|BTL|OOH to acquired 280,000 KBZPay merchants & agents. • Created new merchant acquisition plan for key account merchants and established new channels. • Worked collaboratively with stakeholder to host KBZPay Payday Events nationwide and organized Myanmar first cashless food festival. • Spearheaded the projects of merchants/agents joint campaign that boosted brand awareness & market share.

• Supervised 500+ sales promoters and generated 50% increase in user & achieved best regional awards.• Implement data driven acquisition campaigns that leads to 30% growth in merchant revenue within time frame.• Successfully expanded the company's geographic presence by launching targeted marketing campaigns in new regions.

• Play a pivotal role in planning and opening of MPT retail stores at modern trade channel and franchise stores.• Improved sales that relates to increasing the demand at merchant, wholesaler or distributor level.• Ensure that merchants and agents promotes a company's product against competitors’.

• Plan for the overall POS merchants recruitment in the new area/townships, based on new/existing active sub base, total population and number of on air sites. • Ensure all the POSMs are being arranged accordingly in to all outlets merchants and street level within the region in accordance to channel policies(Street level to Merchant)• Led a team in achieving and surpassing sales targets consistently, resulting in a 30% growth in overall sales performance.

• Onboarded 200+ AEON merchants before product launch in the market for installment services.• Develop marketing strategy and budget in line with overall branding and marketing strategy• Work closely with sales and credit control team to ensure marketing strategies and activities are aligned with overall sales and revenue targets & POS roll out to ramp up sales