Director of Business Development and Operations at Taslima Advertising KSA (Associate of Dune Tech Company LLC) an integrated creative local Saudi agency specializing in branding, events & exhibitions management, video production and many other services that fall under marcom. I am in charge of directing the agency operations with responsibilities inclusive but not limited to P&L, recruitment, business development and new business lead generation.

Director of Business Development at Dune Tech Company LLC. Oversaw for directing marketing and operations including but not limited to P&L, business development and new business lead generation.

Key role was directing marketing communications activities for external and internal projects and events by developing and implementing the communications concept, marketing strategy, corporate identity and branding. Areas of responsibility include proactively identifying opportunities for potential cost savings and process efficiencies. Customer oriented Market Communication initiatives around the company new narrative launch, digital marketing etc. Contributing further to demand generation and strategic positioning of Siemens in Saudi Arabia.Directed and collaborate with agencies/suppliers/organizers on media campaigns, branding, advertisements, corporate/customer/virtual events and trade shows.

Brand Management and operations catering to Energy, Industry, Infrastructure Cities & Healthcare sectors of Siemens Saudi Arabia with responsibility in all marketing & communications topics. Planning and directing corporate / customer events, corporate videos, customer reference videos, employee communication, corporate and digital branding. Directed and collaborated with suppliers/agencies/organizers on media campaigns, branding, advertisements, corporate/customer events, and trade shows.

A WPP company, Group Partnership was recognized & awarded amongst the top creative agencies in the region. With the mantra of "there's always a better way of doing it" the agency built many a local businesses into power brands that have today become household names in the region. The agency experience spanned across categories including retail, banking & finance, real estate and healthcare amongst others.Key Responsibilities: Directing of Creative Services Department for timely delivery of ATL and BTL campaigns and top of that handling entire agency operations related to studio and production services.

Oversaw for new business development including planning, execution, realizing annual business plan and margin budgets. Developing strong and consistent database of Clients / Corporate Groups by extending satisfactory and time bound services building excellent rapport. Procurement of material and resource planning, establishing smooth logistic support as well as training and development of design and creative team. Mainly responsible for Profit and Loss.

Oversaw for north India business development and operations. Pitching for new accounts, devising presentation with creative team in accordance with the client’s brief and responsible for generating new leads for Business maximization. Finalization of media rates and media plan in accordance with client’s product profile. Review of trends, seasonality’s, changing dynamics and accordingly devising new promotional tools. Also oversaw website development as well as effectively execution of outdoor media campaigns.