Huawei has a project to develop an AI tool that includes the Egyptian language. My role was to provide the project with Egyptian content by annotating audio clips from various Egyptian TV shows, songs, and movies.

As a media buyer, my primary responsibilities include developing and executing media buying strategies, conducting market research, managing media budgets, coordinating with vendors and media representatives, analyzing campaign performance, staying updated with industry trends, collaborating with cross-functional teams, staying compliant with regulations, negotiating and managing contracts, and staying organized to meet deadlines.My role involves researching, planning, and implementing effective media buying strategies that align with campaign objectives and target audiences. You will conduct market research to identify suitable media channels and outlets, and negotiate rates to ensure optimal allocation of budgets. Building relationships with vendors, publishers, and advertising agencies is crucial as you collaborate to secure media placements and favorable rates.Analyzing campaign performance is vital for optimizing media buying strategies. By tracking key performance indicators and generating reports, you can evaluate the effectiveness and return on investment of campaigns, providing data-driven recommendations for improvement.Staying updated with industry trends, emerging technologies, and changes in the media landscape is essential. This knowledge helps you explore innovative media buying opportunities, such as new advertising platforms, social media trends, and digital marketing strategies.

* Training Facilitation Skills* Effective Communication Skills* Effective Presentation Skills* Digital Marketing Strategy* SEARCH ENGINE OPTIMIZATION (SEO)* Pay Per Click* EMAIL MARKETING* Digital Display Marketing* Mobile Marketing* SOCIAL MEDIA MARKETING* Analytics* Strategy and Planning* Digital Content Marketing* Usability & User Experience