Walid Essmat Email & Phone Number

Wholesale SupervisorBritish American TobaccoManage the identification of all outlets in the area; existing, newly opened, refurbished that either sell tobacco products or attract key target consumers  Manage all the classification of all outlets that either sell tobacco products or attract key target consumers (adult smoker under 30) including the ability to match the image of the outlet and consumer with the brand image.  Manage the implementation of plans for product assortment, merchandising materials and promotions in line with the Global trade Investment Strategy.  Manage the maintenance and up-date of the database of all outlets in the area.  Manage the identification and recommendation of targeted outlets for Point Of Purchase communications such as Merchandising Materials, consumer contact programmers and events.  Maintain accurate records and to submit reports as requested in order to ensure effective communication is maintained with management.  Manage an efficient and effective trade marketing team within the area through on-the-job training, retraining, motivation and  staff development in order that the trade marketing representation is superior to the competition in respect of both core and added value services.  Maintain accurate records and to submit reports as requested in order to ensure effective communication is maintained with management.  Manage budget for trade programmers for the area.

Listed skills include Trade Marketing, Fmcg, Management, Sales Management, and 24 others.