Md. Waliul Haque Email & Phone Number

Dhaka, Bangladesh

Digital Marketing Department Lead, Responsible for planning, developing, implementing and managing the overall digital marketing strategy for Bengal Group Of Industry.• Communication & Advertising management• Communication strategy development with internal team and agency; • Preparing communication material i.e. posters, leaflets, digital image, brochure, audio visual etc.;• Integrated Campaign planning and execution in related filed i.e. TV, press, radio, social media… Show more Digital Marketing Department Lead, Responsible for planning, developing, implementing and managing the overall digital marketing strategy for Bengal Group Of Industry.• Communication & Advertising management• Communication strategy development with internal team and agency; • Preparing communication material i.e. posters, leaflets, digital image, brochure, audio visual etc.;• Integrated Campaign planning and execution in related filed i.e. TV, press, radio, social media, poster, events etc.;• Analyzing the target audiences for making highly effective communication succinctly and diplomatically on print and digital media, including social media platforms.;• Liaison with Advertising, PR agencies and other related third party vendor or suppliers like- production house, printing press, celebrates, gift item manufacturer etc.;• Media relation and partnership; • Managing internal Digital marketing Team;• Social media maintenance and management;• Media planning and buying with data driven technology;• Website and landing page development with the help of internal and external team;• Preparing pitch for the brands and management; • Activity report submission monthly, quarterly and yearly; • Launching optimized online and offline adverts through Google AdWords, Facebook etc. to increase company and brand awareness;• Working with cross-functional departments to successfully achieve company goals;• Learning and development of internal team.Key Brand Experience: Bengal Group of Industries, Bengal Plastics, Romania Food and Beverage Ltd, Bengal Mobile, Linnex, Bengal Cement Ltd. etc. Show less

Dhaka

• Managing a brand servicing team, Strategy Development, budgeting, creating campaign ideas, reporting and other related issues; for local and overseas markets;• Assisting in the formulation of strategies to build a lasting brand connection with consumers;• Planning and monitoring the ongoing company presence on media; • Providing creative ideas for content marketing, website, influencer marketing, activation and media approach;• Collaborating with designers to improve user… Show more • Managing a brand servicing team, Strategy Development, budgeting, creating campaign ideas, reporting and other related issues; for local and overseas markets;• Assisting in the formulation of strategies to build a lasting brand connection with consumers;• Planning and monitoring the ongoing company presence on media; • Providing creative ideas for content marketing, website, influencer marketing, activation and media approach;• Collaborating with designers to improve user experience;• Measuring performance of digital marketing efforts using a variety of Web analytics tools (Facebook, Google Analytics etc.);• Working with cross-functional departments to successfully achieve company goals;Key Brand Experience: PRAN-RFL Group Brands (local and export market) Vision, Click, Frooto, Mr. Noodles, Vigo etc. Show less

Dhaka

• Preparing 360-degree campaign plan with budget (ATL, BTL & TTL);• Making content strategy and calendar (weekly, monthly, yearly);• Communicating with colleagues within the agency, such as creative and account managers, in the process of developing a campaign;• Presenting conclusions and ideas to clients and other agency staff;• Analyzing and interpreting customer response and sales data to evaluate the effectiveness of the campaign.• Vendor Management. Key Brand… Show more • Preparing 360-degree campaign plan with budget (ATL, BTL & TTL);• Making content strategy and calendar (weekly, monthly, yearly);• Communicating with colleagues within the agency, such as creative and account managers, in the process of developing a campaign;• Presenting conclusions and ideas to clients and other agency staff;• Analyzing and interpreting customer response and sales data to evaluate the effectiveness of the campaign.• Vendor Management. Key Brand Experience: GrameenPhone Limited, Fresh, Pidilite (Fevicol), UNICEF, HealthCare Pharmaceuticals, AND Group, Asian Paints, BCAS, ICT Division. Show less

• A clear understanding of digital & conventional communications and content making;• Creating clear, persuasive and original content;• Developing creative ideas, concepts and strategy;• Presenting ideas to colleagues and clients;• Liaising with clients and interpreting their briefs;• Monitoring the effectiveness of advertising campaigns;• Casting actors for TVC and adverts;• Liaising with production companies, photographers, typographers, designers and… Show more • A clear understanding of digital & conventional communications and content making;• Creating clear, persuasive and original content;• Developing creative ideas, concepts and strategy;• Presenting ideas to colleagues and clients;• Liaising with clients and interpreting their briefs;• Monitoring the effectiveness of advertising campaigns;• Casting actors for TVC and adverts;• Liaising with production companies, photographers, typographers, designers and printers;Key Brand Experience: Frooto, Fresh(FMCG), Goldmark Biscuit, Coldstone Creamery Bangladesh, LG Electronics, LG Mobile, Jadoo Digital, Duranta Bicycle, RFL Plastic, RFL Furniture, ColoursFM 101.6. Show less

Mba, Marketing

Bachelor Of Business Administration (B.B.A.), Marketing

Activities and Societies: East Wast University Club for Performing Arts Work as a Associate member of East West University Club.