Walker Clark Email & Phone Number

Marlborough, Ma, Us

San Clemente, Ca, Us

Plymouth, Minnesota, Us

Supported key upstream and downstream marketing activities that drove the successful development and implementation of commercialization plans, new solution opportunity assessments, and partnered with Advanced Technology to develop future customer-centric strategic roadmaps leveraging synthesized data from robust voice of customer and competitive intelligence.• Responsible to implement 4+ Commercialization Plans for new and existing devices including: actionable marketing objectives, value proposition, voice of the stakeholder, competitive intelligence, audience personas, account targeting, and commercial strategy (Regulatory, Clinical, Sales, Operations, Competitive, etc.)• Primary marketing support for largest revenue grossing business group• Managed training content approval and implementation on Nonin Academy (LMS) • Initiated the development of a flyer used externally by sales partners to highlight our sensors’ superior ability to accurately measure SpO2 in pediatric patients • Accelerated the development of marketing strategy, commercial plans, sales enablement tools, and other assets required for first major corporate campaign in 10 years at Nonin Medical o Initiative driven to successfully message Nonin’s commitment to equitable Healthcare for or all patients based on current research published on Nonin’s superior pulse oximetry accuracy in all skin pigmentations• Partnered with Advanced Technologies to research and understand five disease states to discover opportunities for Nonin to improve existing technology and create new technology solutions o Synthesized and targeted actionable insights from data collected to create a 5-year roadmap for future opportunities based on intensive internal, external, and clinical research o Organized and aided over 40 robust 1:1 voice of stakeholder interviews with clinicians who specialized in the targeted disease states