Chief Executive Officer
CurrentSuccessfully architecting corporate turnaround for private equity-owned manufacturer of carbonated water purification and dispensing systems. Driving profitability and margin expansion by focusing on sales leadership, DTC initiatives, COGS management, service business enhancement, and broadening of international distributor network. Managing Chinese manufacturing operations and supply chain with focus on critical design specifications and time-to-market specifics. Revamping consumer-facing digital presence with launch of new e-commerce website and refinement of SEM strategies.Identifying strategic market opportunities for product line expansion.Acting as brand ambassador and advocate.