Beth Wall Email & Phone Number

Accelerating business growth and profitability through strategic marketing leadership is my passion. My specialty is developing and executing marketing programs, campaigns and sales enablement initiatives that transform business opportunities into high-value outcomes. I fuse extensive global marketing experience with broad expertise across core marketing functions, business development and operations. I am highly skilled at simplifying the complex, putting processes in place, and mobilizing the development of systems that maximize organizational efficiency, productivity, and growth. I excel working across teams and believe combining analytical and creative thinking delivers the most impactful results. A highly versatile marketing executive and strategy leader, I thrive in cross-functional environments of inclusion, accountability and collaboration solving problems and influencing decision making to achieve strategic goals. Noted for: Business TransformationAs member of marketing transformation PMO, drove strategic elements of target operating model, resource realignment, stakeholder management, and change management communications; balanced improved efficiencies to enhance enterprisewide capabilities at a projected cost savings of millions of dollars. Marketing Campaign PlanningReimagined, developed, and launched annual marketing campaign planning process, including technology enablement, and shift to an omnichannel approach that consolidated 250 individual marketing programs into 25 integrated campaigns, influencing 450+ wins totaling $100M+ in 2019.Team Building | Sales EnablementRebuilt National Proposal team and implemented an innovative, multitiered go-to-market approach, including end-to-end pursuit strategy for high-profile opportunities, which directly contributed to $10M revenue. Corporate Culture EmpowermentServed as “Culture Champion” on the Executive Council of the first Network of Women Program and as a judge for Enactus, a team-oriented organizational empowerment program.Executive Competencies that Drive and Sustain GrowthTeam Building, Development, and Leadership – Sales Enablement | Sales Pursuit Strategies– Executive Vision and Direction | P&L Management – Multitiered Go-to-Market Strategy and Execution – Strategy Planning and Implementation – New Business Development | Pursuit Management – Cross-Functional Collaboration – Change Management | Process Improvement – Stakeholder and Client Relationship Management – Marketing Technology | Data Management – Brand Awareness Campaign Development – Business Culture Empowerment