Wallis Lam Email & Phone Number

Hong Kong

Hong Kong Sar

Adrien Gagnon is a Canada’s leading brand since 1946 which offers more than 70 products in Hong Kong market.

Hong Kong

GNC is established in 1935 in U.S.A., as a leader in the health supplement market, GNC specializes in producing vitamins, minerals, herbs, sports nutrition and other health supplements.

Hong Kong

As a regional marketing role of the world’s largest international health and beauty retailerwith over 15,000 stores in 25 markets to develop and coordinate strategic marketingcampaign for own brands under skincare and personal care categories.Achievements:• Work closely with business units to create, manage and execute yearly marketingplan to drive revenue growth, brand awareness and brand consideration metrics.• Enhance brand proposition and consistency across all… Show more As a regional marketing role of the world’s largest international health and beauty retailerwith over 15,000 stores in 25 markets to develop and coordinate strategic marketingcampaign for own brands under skincare and personal care categories.Achievements:• Work closely with business units to create, manage and execute yearly marketingplan to drive revenue growth, brand awareness and brand consideration metrics.• Enhance brand proposition and consistency across all business units• Summarize and analyze sales data with buyer profiles to identify viral customersegmentation of each brand.• Developing a comprehensive training manual related to product information withselling tips to business advisors of all business units• Standardize all store display fixture across all markets Show less

Hong Kong

Currently lead 3-member marketing team in setting strategic direction, managing product development, packaging, and advertising and brand management.Results: • Drove high double-digits increase in total revenue over prior year while reducing total marketing fund 7%.• Broke through the sales record on a 4 years product through integrated online marketing strategy in just half year. • Cooperated with China Post for developing an E-shopping platform in China.• Planned and… Show more Currently lead 3-member marketing team in setting strategic direction, managing product development, packaging, and advertising and brand management.Results: • Drove high double-digits increase in total revenue over prior year while reducing total marketing fund 7%.• Broke through the sales record on a 4 years product through integrated online marketing strategy in just half year. • Cooperated with China Post for developing an E-shopping platform in China.• Planned and organised a large-scale event with Malaysia business partner more than 400 guests in attendance.Strategies included:• Developed strategic plan including new promotional approaches such as social media strategy. • Identified and targeted an untapped market in Hong Kong and China market. • Improved brand image Show less

Sha Tin

Managed and rejuvenated San Miguel Beer at a maturity stage by developing effective branding strategies. Analyzed performance of all marketing programs to identify the best opportunities for optimization. Results: • Applied an innovative, creative design to achieve an unheard-of 90% redemption rate in a premium redemption program.• Organized a well-known and 3-days event called ‘Dragon Boat Festival’ with Hong Kong Tourism Board.

Wan Chai

Worked in a fast paced, competitive, growth orientated electronic industry environment and possessed a proven ability to ensure that new products’ unique selling points and key features were clear understood, educated and communicated effectively.Results: • Achieved 100% product exposure in all distribution channel under tight deadline of product launch and different challenges.• Implemented a systematic method to ensure 90% product display issue were fixed in 2 days.

Aberdeen, Hk

- Reviewed and reported sales performance and evaluated ROI of each promotion campaign in weekly sales and marketing meeting.- Coordinated and planned monthly marketing campaign and promotion plans.- Managed and planned Sales Forecast with internal parties- Coordinated POSM and store displays to enhance sales - A&P Budget management and control