Wally C. Email & Phone Number

Co-founded solar energy services provider BlueSel Home Solar, Inc from concept to launch in 2015. Developed business plan and launch plan, established management team, product line, services, pricing and market positioning for this Massachusetts-based provider of solar systems for commercial and industrial customers seeking to move to clean energy alternatives.

Co-founded Blue Selenium Solar LLC in April 2009 and grew the company to be a significant player in the residential solar installation business in Massachusetts.Developed business plan and launch plan, established management team, product line, services, pricing and market positioning for this Massachusetts-based provider of residential solar systems.

Billerica, Ma, Us

Consultant for IBRIX, a data storage technology company whose passion for addressing the most demanding storage challenges changed the economics of storage. We partnered with leading technology providers, including Dell, EMC, and HP, to deliver extreme data storage scalability and performance in cluster, grid, and enterprise computing environments. With IBRIX, customers never hit a brick wall because the IBRIX file system lets them add performance and storage capacity “on the fly.” The company’s flagship product, IBRIX Fusion, is a software-only parallel file system that is best suited in two network-attached storage environments. Company was acquired by HP in late 2009.

Santa Clara, California, Us

Provided overall Project Management for a portfolio of email and groupware applications software developed for Palm Treo SmartPhones and Windows Mobile phones. Worked closely with major wireless carriers to qualify and certify new SmartPhone apps on their worldwide networks. Managed joint project between Research in Motion and Palm to deliver RIM's BlackBerry Connect email services on Palm Treo SmartPhones. Also managed Third-party email application partnerships with Good, Seven, Intellisync, and Visto to provide their email clients on Palm Smartphones for PalmOS and Windows Mobile cell phones. Also directed and led major cross-company Program focused on driving new business opportunities quality, and operational imrovements with Verizon Wireless. This project had weekly visibility to the CEO of Palm and Senior Executive Staff. This program resulted in major revenue growth in this key Account within 2 Quarters and significantly exceeded all original objectives.

Andover, Ma, Ma, Us

Working directly with the CEO and Executive team, responsible for all aspects of Corporate Marketing, Product Management, Strategic Alliances, and Channel Marketing for $60 Million Internet services company (NASDAQ: NAVI). Corporate Marketing responsibilities included Strategic Alliances, brand management, demand generation, PR, AR, and marketing communications. Managed technology partnerships and Strategic Alliances with Compaq, Hewlett Packard, Oracle, PeopleSoft, Price Waterhouse Coopers, Oxford Global Technologies, and Surebridge Corporation. Led Product Line Management for Internet Application Hosting, and Professional IT Services.

Houston, Texas, Us

Directed all online sales, marketing, applications development and operations for Compaq.com (N. America). Worked cross-divisionally to develop internet marketing programs and to optimize the online purchasing experience for Consumer, SMB, and Enterprise-level Accounts. Dramatically grew on-line revenue through simultaneous implementation of online eCommerce innovations for end-users while rolling out targeted web marketing programs. Managed leading edge CRM Systems (Customer Relationship Management), permission-based email direct marketing, as well as call center-based telemarketing and telesales programs, and major direct marketing campaigns. Rolled out Siebel CRM web-based and wireless sales force tools to 3400 Salespeople in U.S. and Canada. Program resulted in 10 % increase in sales productivity, 15 % increase in repeat business, and measurable increases in overall customer satisfaction.

Houston, Texas, Us

Responsible for development of worldwide enterprise software marketing programs. Managed new product announcements and on-going marketing programs for software and systems, and layered software (including O/S, compilers, databases, storage software, networking software, mail and messaging, systems management tools, transaction processing systems, clustering, and software development tools). Served as corporate focal point for all product management, branding, pricing, positioning, competitive research, and product introduction to the worldwide marketplace. Intensive work with senior customer executives, alliances, software partners, distributors, value-added resellers, in close collaboration worldwide marketing teams in Europe, America’s, and Asia/Pacific. Acted as key Company spokesperson, including briefing Industry analysts and press, speaking at conferences, marketing events, and strategic partner events.

Mba, Marketing

B.A., Organizational Psychology