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Melanie Walsh Email & Phone Number

Senior Director, Customer Experience and Digital Innovation - IBD Franchise Marketing at Takeda at Takeda
Location: Boston, Massachusetts, United States 13 work roles 2 schools
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Role
Senior Director, Customer Experience and Digital Innovation - IBD Franchise Marketing at Takeda
Location
Boston, Massachusetts, United States

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Melanie Walsh is listed as Senior Director, Customer Experience and Digital Innovation - IBD Franchise Marketing at Takeda at Takeda, based in Boston, Massachusetts, United States. AeroLeads shows a matched LinkedIn profile for Melanie Walsh.

Melanie Walsh previously worked as Senior Director, IBD Franchise Customer Experience and Digital Innovation at Takeda and Principal and Founder at Trilogue Consulting Llc. Melanie Walsh holds Educational Media And Technology from Boston University.

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Email format at Takeda

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Takeda

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Profile bio

About Melanie Walsh

I am a proven strategic leader in creative services, production and marketing operations with deep experience building and leading large teams across both regulated and non-regulated industries. As a consultant, I partnered with leaders and stakeholders of Fortune 500 companies to drive business transformation by mobilizing the power of their internal resources. When guiding and leading initiatives and teams, I acknowledge the component parts and interdependencies that make up the whole, ensure a clear vision and goals and when necessary, seek the root cause of issues, not just address symptoms. I work with leaders and their teams to drive towards real, measurable and sustainable change by ensuring precise team deliverables, priorities and expectations. Career Highlights: • Led ground-up implementation and oversight of multiple internal agency teams of upwards of 30 individuals that included account and project management and creative talent yielding tens of millions of dollars in cost avoidance• Spearheaded multiple cross-functional initiatives including asset and project management technology implementation, process optimizations, annual planning, dynamic/modular content and team model development• Instituted and led Agency Management function to drive closer partnership with external agencies as well as higher value and return on investment for external agency spend• For biotech, guided development and implementation of new MLR review team model for Marketing Operations teamIn addition to hands-on consulting, as a certified Ayurvedic Health Counselor, I leverage my training in wellness and life coaching and Ayurveda to facilitate conversations with leaders around how to shift the paradigm of organizational wellness, drawing parallels to ancient principles for optimal health of our human bodies. The sum is greater than the individual parts and only when they come together harmoniously and collaboratively can real change occur.

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Melanie Walsh's current company

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Takeda
Takeda
Senior Director, Customer Experience and Digital Innovation - IBD Franchise Marketing at Takeda
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13 roles · 29 years

Melanie Walsh work experience

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Senior Director, Ibd Franchise Customer Experience And Digital Innovation

Current

Tokyo, JP

Dec 2023 - Present

Principal And Founder

Boston, MA, US

Trilogue Consulting works closely with leaders and stakeholders of organizations ranging from Fortune 500 to start-ups, helping to guide cross-functional initiatives designed to transform how teams work.

Mar 2022 - Dec 2023

Senior Director, Marketing Excellence And Operations

Cambridge, MA, US

Oversight of three key functions including Agency Management, the Internal Agency (Account, Project Management and Creative) and Marketing Operations (MLR oversight, Print and Fulfillment, Proofreading and Resource Management).

Aug 2020 - Mar 2022

Director, Marketing Excellence And Operations

Cambridge, MA, US

Aug 2018 - Aug 2020

Associate Director, Creative Center Of Excellence

Cambridge, MA, US

Hired from consultant to full-time agency lead and subsequently converted majority of freelance staff to FTEs. Determined appropriate org structure, drafted annual business case to secure headcount and oversaw hiring of current team that as of 2018 includes 18 full-time creative, account and project managers as well as upwards of a dozen freelance.

Apr 2016 - Aug 2018

Principal And Founder

Boston, MA, US

Trilogue Creative was founded in 2014 as a resourceful solution for marketing and agency teams looking to expand their creative and production capabilities. Clients range from Fortune 500 brands to boutique agencies.Clients: Biogen, Vistaprint, Moth Design, 36creative, Talbots, GardenUp

Aug 2014 - Apr 2016

Director Of Creative Services, Stride Rite Children’S Group

Rockford, MI, US

Tasked with establishing internal creative group. Led internal agency operations and production, specifically producing all photography, video and print assets along with oversight of project and workflow management. Directed multiple competing priorities including planning, scheduling, vendor and freelance contract negotiations. Oversaw strategic.

Apr 2011 - Jul 2014

Director, Integrated Production And Creative Services

Boston, Massachusetts, US

Led development of comprehensive multi-million dollar client engagements including program planning, staffing projections, resource alignment, articulation of scope and concise budget management. Oversaw the creation and delivery of strategic creative solutions. Managed all aspects of agency production including digital, print, broadcast and social..

Jun 2004 - Dec 2010

Freelance Producer And Creative Services Consultant

Boston, Ma

Partnered with multiple agency and production clients addressing creative services and production needs. Engagements including sourcing talent, program planning, and all aspects of production. Leveraged creative agency resources while at a production company to provide turn-key creative and production solution to clients looking for a single resource for.

2003 - 2004 ~1 yr

Producer

Mmb

Boston, MA, US

Managed all aspects of broadcast production initiatives from bidding, casting, production, editorial, finishing and asset management. Included TV, video and radio initiatives.Clients: Jiffy Lube, Thomasville Home Furnishings, Atari

2002 - 2003 ~1 yr

Associate Producer

Boston, Los Angeles And New York, US

Produced comprehensive retail radio campaigns and videos—managed budgets, timelines, casting, scheduling of studios with multiple talent and supervised recording sessions.Clients: Nextel Communications, GM CUV, Lendingtree.com, Oxygen, Harvard Vanguard, S&H Greenpoints

2000 - 2001 ~1 yr

Account Executive

Boston, Los Angeles And New York, US

Managed strategic campaign development of quarterly pools of creative (TV, print, radio and out-of-home) for Nextel, with flexibility for versioning according to local market needs.

1999 - 2000 ~1 yr

Account Executive

New York, NY, US

Led account activity for integrated multi-media campaign, including TV, radio, print and out-of-home for GTE Long Distance.Streamlined all GTE Yellow Pages B2B communications through development of 40- plus page comprehensive brand guidelines. Sourced and evaluated hundreds of collateral across all departments to isolate critical and recurring business and.

1997 - 1999 ~2 yrs
2 education records

Melanie Walsh education

Educational Media And Technology

Boston University

Bachelor'S Degree, Journalism

Lehigh University
FAQ

Frequently asked questions about Melanie Walsh

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What company does Melanie Walsh work for?

Melanie Walsh works for Takeda.

What is Melanie Walsh's role at Takeda?

Melanie Walsh is listed as Senior Director, Customer Experience and Digital Innovation - IBD Franchise Marketing at Takeda at Takeda.

Where is Melanie Walsh based?

Melanie Walsh is based in Boston, Massachusetts, United States while working with Takeda.

What companies has Melanie Walsh worked for?

Melanie Walsh has worked for Takeda, Trilogue Consulting Llc, Biogen, Trilogue, and Wolverine Worldwide.

How can I contact Melanie Walsh?

You can use AeroLeads to view verified contact signals for Melanie Walsh at Takeda, including work email, phone, and LinkedIn data when available.

What schools did Melanie Walsh attend?

Melanie Walsh holds Educational Media And Technology from Boston University.

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