Walter Gordon

Walter Gordon Email and Phone Number

Research and Strategy Consultant @ Self-Employed
Austell, GA, US
Walter Gordon's Location
Austell, Georgia, United States, United States
About Walter Gordon

I am a Creative Brand Strategist that has experience in helping CPG brands with brand research and analysis, market trendspotting, creative insight generation, and campaign planning.

Walter Gordon's Current Company Details
Self-Employed

Self-Employed

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Research and Strategy Consultant
Austell, GA, US
Website:
daynadickens.com
Employees:
20126
Walter Gordon Work Experience Details
  • Self-Employed
    Research And Strategy Consultant
    Self-Employed
    Austell, Ga, Us
  • 36
    Research And Strategy Consultant
    36 Aug 2023 - Present
    -Reported on digital social listening insights via Brandwatch to aid creative team in generating ideas for social media content creation -Audited competitor social media pages to identify best content practices and ways to help improve social media strategy and creative work-Supported client’s understanding of the research by effectively communicating data in easy client facing presentation -Collaborated with strategy director to develop data driven market insights across company, category, consumer, and culture to further refine strategy for brand level repositioning campaigns-Collaborated directly with clients to manage and optimize research expectations and strategic findings for new marketing campaigns-Lead the identification key social media trends for clients to ensure the creation of engaging social posts that boosted brand awareness
  • Gyk Antler
    Associate Brand Strategist
    Gyk Antler Jul 2021 - Feb 2023
    -Developed branding focused creative briefs to help inform broad branding efforts and creative strategy for marketing campaigns-Analyzed larger market trends to create data-driven insights that further refined client’s brand messaging strategy -Collaborated on a new-to-the-agency process & presentation format to assist with the creation of timely and relevant creative content-Analyzed and identified consumer pleasure & pain points to assist in overall client brand relevance -Drove the discovery of market trends and insight development for New Business pitches to assist market knowledge of the larger cross functional team-Supported the creative team by creating market research decks to help inform their creative ideations-Monitored social media analytics and comments for brands through the use of Brandwatch to ensure campaign was reaching the appropriate audiences -Conducted and codified online studies for the new business team to inform the larger thinking about our digital marketing campaigns-Lead kickoff meetings with creatives to help guide their creative process
  • Small Army
    Account Coordinator
    Small Army Mar 2021 - Jun 2021
    Boston, Massachusetts, United States
    -Facilitated communication between internal teams and clients -Provided feedback on creative work to help meet client expectations -Assisted in managing creative timelines to ensure deliverables were on time -Learned digital survey construction to use for clients to obtain consumer response for further messaging optimizaion -Assisted in performing quality assurance testing for different virtual deliverables-Assited with monitoring digital KPIs( Reach, awareness, etc.)to identify areas for campaign optimization
  • Emerson College
    Resident Assistant
    Emerson College Aug 2019 - May 2021
    Boston, Massachusetts, United States
    • Performed several administrative duties, including room transfers, incident reports and maintenance requests.• Developed rapport to create safe and trusting environment for 80 or so students on my floor while also contributing to the overall building atmosphere • Created and implemented social, educational and recreational programs for residents.
  • Emerson College
    Summer Conference Assistant
    Emerson College May 2019 - Aug 2019
    Boston, Massachusetts, United States
    -Maintained accurate records, confidentiality of guest records, and periodical inventory. -Assisted patrons with most questions and concerns regarding services. -Closely monitored front desk visitors to maintain secure and clean environment. -Provided assistance and support to staff in regard to facility maintenance, security and services.
  • New Acquisitions
    Sales And Marketing Intern
    New Acquisitions Jun 2020 - Aug 2020
    Atlanta Metropolitan Area
  • Boston Teen Author Festival, Inc.
    Teen Advisory Board Coordinator
    Boston Teen Author Festival, Inc. Sep 2019 - Aug 2020
    Boston, Massachusetts, United States
    • Developed team communications and information for Teen Advisory Board meetings• Help contribute to marketing material based off of consumer feedback
  • Bitreel
    Bitreel Brand Consultant
    Bitreel Jan 2020 - Feb 2020
    Boston, Massachusetts, United States
  • Bon Appétit Management Company
    Cashier
    Bon Appétit Management Company Aug 2017 - Dec 2018
    Boston, Massachusetts, United States
  • Emerson College
    Orientation Leader
    Emerson College Aug 2018 - Sep 2018
    Boston, Massachusetts, United States
  • Marco'S Pizza (Marco'S Franchising, Llc)
    Customer Service Representative
    Marco'S Pizza (Marco'S Franchising, Llc) May 2018 - Aug 2018
    Mableton, Georgia, United States
    • Diligently worked to increase the customers in Marco's loyalty program by discussing the benefits and features for the customer.• Promptly answered telephone customers to maintain and improve customer satisfaction• Handled money, and most transactions • Served as a bilingual cashier

Walter Gordon Skills

Leadership Team Development Customer Service Creative Problem Solving Creative Writing

Walter Gordon Education Details

Frequently Asked Questions about Walter Gordon

What company does Walter Gordon work for?

Walter Gordon works for Self-Employed

What is Walter Gordon's role at the current company?

Walter Gordon's current role is Research and Strategy Consultant.

What schools did Walter Gordon attend?

Walter Gordon attended Emerson College, Campbell High School.

What skills is Walter Gordon known for?

Walter Gordon has skills like Leadership, Team Development, Customer Service, Creative Problem Solving, Creative Writing.

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