Walter Clarke Email & Phone Number

South Orange, Nj

Administrative oversight of municipal and curbside recycling programs including data tracking, vendor management, and identification of new offerings and services. Public Works Department administration, billing, vendor management, Clean Communities Coordinator, public interface, and communications.

Creation of communications strategy, public relations, and social media content to support various Environmental Commission initiatives resulting in 33% increase in followers and largest active Green Team since inception. Thought leadership in special initiatives including Water Utility Task Force, SEA energy conservation program, shade tree urban forestry planning, Zero Waste municipal recycling improvement, and stormwater utility awareness.

South Orange, New Jersey, United States

Focus on development of Zero Waste municipal recycling and trash improvement project, establishment of a Shade Tree Committee and execution of urban forestry plan, and creation of SEA energy conservation program.

07079

Twice elected representative chairing the Public Works and Utilities Standing Committee as well as serving on Health and Public Safety, Finance and Capital Projects committees, and having served on Recreation and Culture, and Legal & Personnel Standing Committees. Village liaison to the Joint Meeting of Essex & Union Counties (sewer authority) Board of Directors. Create, manage, and direct a number of sustainability related projects as liaison to the Environmental Commission. Daily public relations on all topics from potholes to crime to contaminants in the water supply.

South Orange, New Jersey, United States

NJ community leader, and communications expert applying creativity and leadership skills to overcoming sustainability challenges.

New Jersey

Oversaw development of award-winning creative from concept through completion on ad campaigns, logo and identity, web, print collateral, direct mail, email, radio, multimedia, trade shows, packaging, promotions, and presentations.• Hands-on art direction, concept development, message mapping, design, copy development and direction, design, and production• Managed full-time creative staff, freelance, local and off-shore vendors• Client interface (sales pitching, creative brief development, concept presentation, project management and production).

Firm developed design solutions and graphic services for Fortune 500 consumer products corporations and information/technology companies including Bristol-Myers Products, Lipton, and American Safety Razor.• Increased billings every year by an average of 24% by leveraging niche expertise in packaging to consumer products companies. • Supervised “Brand Maintenance Program” with Bristol-Myers Products. Managed a dedicated staff and acted as senior client liaison for a two year retainer contract. Saved Bristol-Myers an estimated one million dollars by continually analyzing and streamlining all graphics and mechanical production processes and assuring consistent error-free service.• Designed, developed, repositioned and maintained brands and corporate identities from print to new media for various clients from Mom & Pop shops to Fortune 500.• Exceeded goals in redesign of Wish-Bone by creating graphics that boosted brand awareness and usage, and saved Lipton significant time and expense in the manufacturing process.• Created corporate identity from name and logo to website design and sales materials for fledgling computer consulting company (www.frameworkinc.com). The company has doubled in size every year since the inception of the new corporate identity.• Designed a new brand (LegMate Therapy) from concept through final packaging leveraging American Safety Razor’s existing razors with aromatherapy scented soaps.

• Worked one-on-one and in teams with marketers to develop new product concepts and graphics for consumer testing and focus groups.• Developed the electronic packaging mechanicals procedures, which became a niche expertise within the industry and launched a separate design management consulting company (Satellite).• Oversaw operations of Spark and Satellite simultaneously and managed a combined staff of 12.