Wei W. Email & Phone Number

At Tulip Bloom Marketing, we are dedicated to cultivating the seeds of high-tech innovation and helping them blossom into market-leading products. With three decades of experience in the dynamic field of technology marketing, our mission is to empower businesses by providing strategic insights and actionable plans that foster growth, competitiveness, and long-term success.Drop me a note or reach out at https://www.tulipbloommarketing.com/!

Mountain View, Ca, Us

As a member of Sand Hill Angels, I seek unique opportunities in AI/Machine Learning, OpenSource and Sustainablility to invest in. With a wealth of experience in both GTM strategies as well as marketing, I contribute capital as well as knowledge to help young companies succeed.

Palo Alto, Ca, Us

I leads the marketing effort with other members of the board to raises money and provide all Palo Alto Unified School District students an educational experience beyond what is possible with public funding.

As a board member, I lead the nominating committee to help La Comida find great new board members; support our diners build friendships that enhance their inclusion and belonging.

San Jose, Ca, Us

I lead solution marketing for Cisco's corporate strategy, incubated and emerging technologies team. Cisco (NASDAQ: CSCO) helps seize the opportunities of tomorrow by proving that amazing things can happen when you connect the unconnected. An integral part of our DNA is creating long-lasting customer partnerships, working together to identify our customers' needs and provide solutions that fuel their success.Cisco is the worldwide leader in technology that powers the Internet. Cisco inspires new possibilities by reimagining your applications, securing your enterprise, transforming your infrastructure, and empowering your teams for a global and inclusive future.

Palo Alto, Ca, Us

Built and managed global organization of over twenty PMMs and TMEs with multiple lines of business with individual revenue targets including VMware Cloud on Dell EMC, VMware Cloud on AWS Outposts, Google Cloud VMware Engine, Oracle Cloud VMware Solution, VMware vSphere Arctic and VMware Cloud Foundation. Led VMware wide effort to create “Local Cloud as-a-Service” category together with IDC to cement VMware’s strategic effort on offering a cloud service at customer’s DC or co-location facility such as Equinix. VMware Cloud on Dell EMC revenue grew 400% in FY2022.Championed the launch of “VMware Cloud Universal” with a 100+ member cross functional team in March 2021. VMware Cloud Universal is a new flexible offering that combines compute, storage, networking, management, and modern application services with customer entitlements to flexibly deploy VMware across private and public clouds. Within 6 months, this offering has become the fastest growing and most popular solution sold by VMware salesforce.

Recruited by Khosla Ventures to serve as corporate officer and head of marketing reporting directly to the CEO and founder, responsible for all corporate, product and integrated digital marketing efforts. Conducted corporate website re-branding and messaging within first three months of hire; established initial press and analyst presence and built a solid product marketing and sales enablement asset library. Developed and delivered sales enablement assets, orchestrated internal strategy alignment, and position company's unique competitive advantage.

Santa Clara, California, Us

Recruited via retained search to lead product marketing for companies’ entire product and solution portfolio, responsible for developing compelling, successful go-to-market strategies; acted as partner to executive suite leaders throughout the business across a wide range of key product and marketing initiatives. Leverage data-driven market insights to shape sales and marketing objectives. Reported directly to the SVP of Global Marketing.Built a strong product marketing team in a hyper-growth period as the organization grew over 250% from less than $50M in annual revenue to over $180M in annual revenue (FY 2016), winning over 1200 customers, and supporting an ecosystem of over 2100 partners.Responsible for developing company’s new product introduction (NPI) process – partnering with CPO, CTO, CFO and marketing and operations teams to build a comprehensive, data-driven strategy. Facilitated ongoing company growth by establishing Product Advisory Council to target and shape key product strategy and direction.Led 15+ major product launches with key value differentiation including Hortonworks Data Platform 2.3 to 2.6, Hortonworks DataFlow; acted as company’s spokesperson during key analyst/press events.Penetrated the cloud market by orchestrating the launch of Hortonworks first Amazon offering with machine learning use cases.Championed a complete rebranding, including a product content refresh and website overhaul impacting more than entire website in line with brand taglines “Powering the future of data,” “Data in Motion,” and “Data at Rest.”

San Francisco, California, Us

Datameer is a startup and industry leader in big data analytics 100% native on Hadoop, serving global customers such as Visa, AT&T, and Kabam.Reported directly to the CMO. Spearheaded all aspects of product marketing, including go-to-market strategy, product launches, messaging and positioning, packaging and pricing, competitive analysis and industry analyst briefings. Datameer’s revenue grew by 200% in 2014. • Revitalized the stagnant product marketing division after a six months gap, formulated and deployed high impact product launch and sales enablement plans within 30 days of hire.• In 14 weeks, developed 22 distinct sales enablement tools including data sheet, white papers, use cases, sales playbooks, and competitive analyses of market players such as Platfora, Alteryx, Trifacta and Pentaho (HDS). • Supported rapid customer acquisition in 2014 by evangelizing Hadoop technologies and the value of a big data analytics solution to customers, prospects, analysts, and global sales teams.

Walldorf, Bw, De

Primary leadership force behind strategic marketing planning and execution with a focus on boosting business intelligence revenue generation globally. Define and direct global strategies for GTM strategy of SAP business analytics software portfolio, driving channel expansion via OEM, VAR and Distribution partnerships. Preside over all aspects of product marketing, including go-to-market strategy, product launches, messaging and positioning, competitive differentiation and industry analyst briefings. Lead a cross-functional team to drive new sales channel development, expansion of customer reach, and high-level support in winning major sales deals.• Delivered over 20% year over year growth, achieving the fastest rate of revenue growth within SAP• Conceived and executed aggressive lead generation campaigns via traditional B2B marketing channel and social media such as LinkedIn and Twitter to deliver sales ready leads.• Recently developed partner-led product road show series attracted over 1000 attendees at 30 cities in US and Canada.• Actively evangelize the value of combining SAP HANA (in-memory database) and real-time analytics software to achieve greater business insights.• In the process of launching brand new predictive analysis product offerings that seamlessly integrates with Hadoop and Big Data solutions.

Newtown Square, Pennsylvania , Us

Recruited to lead all aspects of Small and Midsize business marketing for Business Objects, overseeing multi-channel marketing strategy creation, campaign development and execution, and alignment with direct sales and indirect channel globally. Responsible for optimizing the marketing mix across social media, email, direct mail, search and events. Supervised direct reports and managed a $500,000 annual budget. Engineered the successful launch of groundbreaking product line, SAP BusinessObjects Edge Series, specifically designed and engineered for small and mi-size companies. Surpassed revenue forecasts by 200% in the first 3 quarters. within 12 months, 800 customers in 40 countries have already implemented this Business Intelligence solution.Optimized partner programs for OEM, Value Added Reseller and Two-Tier Distribution, including training, enablement, MDF, margin structure, support, deal registration and lead management. Improved partner on-boarding and enablement process for OEM and VAR channels that led to 25% reduction of time for partners to be up and running.

Mba

Ms, Computer Science

Bachelor Of Engineering (Beng), Computer Engineering