Marketing Specialist
Current- Data research of European real estate market: Desk research and outputing reports or copywriting (More than 20 copywriting and reports) ; Data tracking and analysis for online platforms relevant to real estate market.- Marketing plan for new projects: made previous marketing of 6 projects (Including marketing copywriting planning, projects' introduction reports, relevant KOL searching and analysis etc)- Campaign planning and organizing: campaigns wine tasting events, investment theme presentations, theme webinar. Have made 15 ATL/BTL campaigns.- Inter-departmental communication: campaign process tracking, multi-department, agency and partners communication during campaign and other daily work.- Others: marketing materials design and making, ATL operating (Wechat, Linkedin, Zhihu,toutiao etc) and promoted more than 300 articals and advertisements.