Waniya Batool Email & Phone Number

Pakistan

Italy

1) On-page SEO, Off-page SEO, technical SEO2) SEO tools & CRMs3) Management of creative team,writers, editors & formatters4) Final approval of content before publishing5) Upgrading of website ranking6) SEO management of large content farming websites

United States

1) Preparation of investor database through premium subscriptions of angel investor platforms2) Setting up investor meetings, finding the right investors for company's partner brands & startups 3) Procuring massive 15K+ USD ecommerce projects for the company (eBay stores, Walmart stores, Amazon seller account, Shopify & Shopify Plus Stores)4) Project Leads on Shopify & Amazon-based ecommerce projects (design to custom-building & integration of stores with supporting apps & services, setting up of payment gateways, SEO-based product hunting & listing etc)

I am the PR Specialist. My role is to do market research for suitable media partners, disability activists and speakers and bring them to the platform. As public speaker, I will be moderating many international webinars and podcasts with youth leaders from all over the world.

Pakistan

1. Research Assistant for App Development Project2. Streamlining communication between business developers and app developers3. Managing project timelines and providing necessary research consultancy

Pakistan

Roles:• Manager Partnership Communications & PR• Paid Campaign Specialist• Inbound Marketing Automation SpecialistResponsibilities as Partnership Communications & PR:• Email Correspondence for B2B outreach program with accelerators, universities, VCs & MNCs (Relationship building & business development)• Conducting partnership outreach via surveys, online research, and in-person visits to for partnership propositions & MoU signings• Writing of press releases & media planning• Developing and providing opportunities for increased partner involvement.& broadening affiliation network• Supporting working groups to develop annual work plans and conduct activities.• Supporting the planning, execution and follow-up of Group Conferences, workshops and technical update meetings as appropriate among partnersResponsibilities as Paid Campaign Specialist:• Running ads on Google and Fb business• Developing, executing, and optimizing cutting-edge digital campaigns from conception to launch• Providing ongoing actionable insights into campaign performance to relevant stakeholders (maintaining ad budgets)• Defining, measuring, and evaluating relevant paid media KPIs• Conducting in-depth keyword and website research, on-page & off-page SEO audit, ad grouping and audience targeting, clicks, unique-opens, impressions & engagement analysis• Maintaining knowledge of industry best practices and new technologies• producing detailed analysis and reports of campaigns Responsibilities as Marketing Automation Specialist:• Email marketing program development including lead drip frameworks, segmentation, testing, and deployment• Maintaining integration with CRM software (HubSpot, Agency Analytica, Zapier, Google Analytics with GTM & UTM tracking)• Managing metrics like lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing • Planning and performing A/B tests to define and execute conversion rates, campaign ROI, and sales growth

Pakistan

1. Handling their Fb Business Suite (Commerce Manager, Ads Manager, Fb Shop, Business Manager)2. Employing Data Analytics tools for their ecommerce ad campaigns powered by Facebook and Shopify3. Handling their Instagram/Fb ad content strategies and designing (motion graphics & animation via After Effects, Premiere Pro and Photoshop)4. Multi-platform connectivity & monitoring (Shopify with Fb Shop, GMB with Facebook and Instagram etc)5. Managing brand profiles across all its online platforms

Islamabad, Islāmābād, Pakistan

1. Giving creative direction to the designer and content writers2. Preparing content calendars & SM strategies for clients from different industries __ apparel, real estate, manufacturing, FMCG brands.3. Planning & writing webcontent for all in-house brands.4. Pitching PR strategies to the clients.5. Managing clients' Brand Bible design & content

Pakistan

My documentary is my 1st digital project; which I produced all on my own (editing, voice, script etc). This documentary is on Quintana Roo Femicida (2 months project, 14 mins long). I was fired up when I read about the coup d’état of the Human Rights building in New Mexico; by women. They were literally out on the streets, rebelling against the current government, for the lack of initiative against the rising number of femicides in Mexico.

Pakistan

I am currently serving as the co-admin of SEY Facebook group; accommodating around1200 members of diverse international communities. As content creator and designer of theirInstagram page, my responsibilities include planning content strategies, writing/editing, managing and uploading SEY videos on their official YouTube platform, setting up communication platforms with their potential collaborative partners, and management of all their social media handles. That also includes writing of SEY blogs on their official website.

United Kingdom

I handled all their HR correspondence, online collaborations, designing, & editing of their Instagram posts. social media management of their online platforms, and writing/editing of SEY blogs on their official website.

Kolkata, West Bengal, India

India

Research and Project Management intern in the Sustainability Internship Program (SIP 2021). It's a research-based internship; where we are currently working on multiple programs; with their interns' groups from India and Peru.

Islamabad, Islāmābād, Pakistan

I initiated my own 2-D animation project; which was an instructional miniseries on "Conflict Resolution in the Workplace". I created 5 animated episodes; each targeted to provide all research-based solutions ___ technical, interpersonal, organizational, legal, psychological & sociological, related to several workplace issues entry-level employees deal with, and have no one to guide them with.It was a recruitment firm; hence my project was well-aligned with the brand. It was exciting since I got to practice a lot of skills ___ creative direction, project planning & timelines, research-based scripting, voiceover technology, 2-D animation & graphic designing skills, music & sound effects, and video & audio editing.

Jakarta, Indonesia

My team won the Final App-prototype Designing Competition, held under the International Thematic Camp 2021, conducted by BINUS University School of Information Systems and Faculty of Humanities. Indonesia. The camp was about Global Design Thinking: Culture, Society and Law in Digital Era.After getting selected on scholarship, we were given a lot of research material and workshops by leading design thinkers from Japan and other parts of Asia, on all concepts in cross-disciplinary research in BINUS UNIVERSITY. We worked in cross-disciplinary teams, using research methodologies to address issues and solve problems in areas such as statistics, computer science, mathematics, bioinformatics and more.We were a team of four people; and we managed to beat 140 participants from all regions of Asia,

Pakistan

I sold vehicle warranty plans to the company's US clients. As Customer Sales Ass., my job was to determine prospects, and use my soft skills to convert those prospects into leads and leads into customers. We had 10-hour long workdays, where we were taught to determine clients' needs and provide our customized warranty plans, specific to those needs, within their limited budget and demography.

Pakistan

Being associated with the company as Content Writer, I have written blogs to promote theirproducts/services and have managed to structure blog themes for separate products of the company. I also proofread and edited blogs before publication.

Pakistan

I have worked on the production of a variety of content on two of their websites i.e.Sabflix.com and Scientips.com. During this internship, I learned and practicedthe best SEO techniques. I have a strong grip on keyword research, contentproduction, and proofreading. I also mastered two famous SEO plugins forWordPress i.e. Yoast and Rank Math. All of us interns had to pool in our own outlines, and keywords, to be able to reach our own word counts and quota of blogs per week. We took regular classes and were assigned specific themes for ideas. It was a highly competitive internship.

Pakistan

I created their SMM plans for company clients from the investment sector, restaurants, and property. I wrote the entire magazine content for a client in Dubai (Aspire Investments), designed social media campaigns, wrote captions for social media accounts of the company's clients, and wrote blogs.

Bachelor'S Degree, Business Administration And Management, General, 2Nd Year

Activities and Societies: • From " 2019-20 " o NUST Debating Society (Executive Publications) o NUST Fitness Club (Exec. Pubs.) o NUST.

Education record