Wanxin Ng Email and Phone Number

- Lead the rebranding of the brand (DD-101) and products to support brand expansion and business growth. - Responsible for planning, managing and executing sales and marketing strategies, campaigns in e-commerce channels to drive growth and retention.- Conducted extensive research to uncover insights across markets and cultures, optimising brand exposure.- Analysed the effectiveness of e-commerce marketing and advertising budget by channel to maximise ROI. - Other responsibilities include: managing and executing offline marketing initiatives and digital marketing operations including content planning and creation, community engagement, digital advocates collaboration, consumer engagement and tactical campaign execution. - In charge of building the online presence and sales platform for DD-101's key products since December 2019, including the official online web store, 3P marketplaces like Shopee, Lazada etc.

• Assisted in the smooth running of the e-commerce business marketplaces of Glampick.

• Revamped the company’s digital marketing platforms by managing social media accounts (ie: Facebook, Instagram) and increased page likes by 20%.

• Utilised User Acceptance Testing (UAT) to verify CIMB Bank's Internal Credit Rating System (ICRES). • Discussed and resolved priority issues to ensure the smooth running of ICRES via weekly conference calls with associates from Thailand, Indonesia and Singapore. • Amended and fixed issues on ICRES through weekly discussions with software vendors (Actico).

• Analysed customers’ issues alongside supervisors and proposed cash management products that best suit our customers. • Conducted market research to solicit better solutions to improve CIMB Bank’s competitor advantage.