Wanya Kumar Email & Phone Number

New Delhi, DL, IN

Delhi

India

Noida, Uttar Pradesh, India

• Implementation of impactful roadmaps, introducing progression-based retention opportunities to enhance user experience – live challenges, XP, leader board, user search leading to overall 21% increase in performance.
• Improved engagement by 9% through discovery, ranking, and recommendation engine based on personalization algorithms
• Analyzed and optimized user funnel performance by 30%, facilitating user transition from advertisement channels to immersive product interfaces; Deep expertise in SQL, Excel, Google Analytics, CleverTap & Power BI for.
• Utilized customer feedback from Appbot and JIRA through ratings and reviews to strike a balance in backlog between data-driven decisions & customer needs, to drive high-performing business strategy KPI; enhanced UX.
• Defined subscription, one-time and top-up price points across 30 different geographies considering price elasticity
• Deployed cross-channel marketing strategy & advertising campaigns on Google Ads and Facebook, from designing group of ad creatives to executing A/B testing leading to 12% decrease in CPA, 23% increase in CTR and 10%.

Bengaluru, Karnataka, India

Data Analysis, Strategy & Team Management for online live PVP mobile game catering to US market Expert in driving growth & advertisement outcomes for data intensive products Increased D1 Rolling Retention by developing in-game AI algorithm leading to 4% growth in rewarded ads Developed and executed a 6-months roadmap, improved new user retention by.

India

 Created a go-to-market plan through product adoption by improving vendor consolidation Spearheaded industry benchmarking, identified growth opportunity affecting 100 mn+ customers Built go-to-market strategy for self-serving chat bots with competitive analysis and secondary research Oversaw cloud roadmap strategy enabling advanced user portal for.

Hyderabad Area, India

 Increased profits annually for a French bank by the strategy of vocational skilling and on-job learning Achieved 78% process automation by building Jira add-in product for client to measure employee efficiency Revamped UX to optimize ease of use and enhanced perceived performance thereby reducing TAT by 40%

India

 Managed potential savings on an expenditure totaling to $15M+ for GPS category for Kellogg’s Europe Led to reduction in annual cost by spearheading the proposal for bundled delivery in consulting Oversaw savings in cost in payroll; supervised discussions with suppliers to design Preferred Suppliers List

Mumbai, Maharashtra, India

Payments Bank -  Achieved 0-error in a 30-member team initiating 4 customized requests; Proficiency in PLSQL and SQL Led team of 3 engineers to deliver 169 person-day project; identified 8% cost efficiency in JIBUN Bank Single POC of 5 teams in India and Japan; Adept in end-to-end development of software product lifecycle Attained increase in.

Master Of Business Administration - Mba, Business Administration And Management, General

Education record

Education record