Warren Bailey Email & Phone Number

New Zealand

Durban Area, South Africa

• Responsibilities
• Manage the day-to-day running of multiple aspects of the online business from operations and order management to logistics, customer experience and digital marketing.
• Develop and maintain the eCommerce strategy for the business in line with expected KPI’s and sales targets.
• Keep up to date with industry trends and anticipate changes in customer demand. Increase contribution of eCommerce to total sales within our wider business and gain market share from our competitors through increasing.
• Liaise with management to formulate and present plans on new initiatives to improve customer experience, increase conversion rate and adoption of ecommerce. Identify new omni-channel opportunities and deliver new.
• Monitor and manage all digital measurement tools such as website analytics, behavioural monitoring, SEO as well as digital marketing and internal commercial reporting. Identify gaps in the measurement plan, generate.

Durban Area, South Africa

• Responsibilities
• Oversee all aspects of content across the digital touchpoints of the Mr Price Apparel business, ensuring consistency and adherence to brand guidelines whilst ensuring compliance with technical standards.
• Enhance design processes and workflows, delivering a high level of quality on time and in full. Implement practical task management tools for better visibility, accountability and collaboration across teams.
• Motivate and train the front-end development team, promoting high levels of productivity, engagement and growth in their skillsets and technical capabilities. Foster an ownership mentality with clear and efficient.
• Thoroughly test all content to ensure high content quality and adherence to requirements. Understand and troubleshoot system integration points including pricing, inventory, and data feeds relating to the website.
• Support the wider marketing team, exploring immerging technologies and testing innovative ad formats, campaigns and channels to disrupt and set our business apart from our competition.

Durban Area, South Africa

• Responsibilities
• Develop digital content in HTML and CSS across the website and native mobile applications.
• Drive traffic and engagement through email marketing, social campaigns and on-page SEO enrichment. Content scheduling and online store management, supporting merchant and marketing teams.
• Setup promotions to align with business clearance goals and to stimulate of adoption online shopping.
• Collaborate with creative teams to ensure design principles adhere to customer experience best practice.
• Drive new customer acquisition with regular campaigns, affiliate partnerships and leverage omni-channel opportunities to grow contribution of online sales to total business.

Durban Area, South Africa

• Responsibilities
• Design site layouts across all websites for the entire Mr Price Group (fashion, homeware, sport and corporate, including the intranet).
• Work with marketing teams across the group to ensure websites are up to date on a regular basis and develop seasonal campaigns aligned to the marketing calendar.
• Develop competency in content management systems and web development best practice, translating design layouts into markup with HTML, CSS and Javascript.
• Administrate and train all users of our digital asset management solution. Configure all the dynamic image presets and assisted development teams to create web components.

Durban Area, South Africa

• Responsibilities
• Conceptualise sitemaps, gather stakeholder requirements and creat UI designs for the corporate website.
• Manage and schedule content updates for the website, including the in-store kiosks and build regular email campaigns to drive online and in-store traffic.
• Ensure that all information on the website is accurate, proofed all copy and manage on-page SEO. Coordinated with the photographer, post-process and catalog all advertised products.
• Support the wider marketing team with digital campaigns across social media, ensuring that landing pages are tracked in analytics and measurable.Achievements
• Introduced 3D modelling approach to digitise the store layouts as photorealistic conceptualisations resulting in reduced costs, time and resources and more efficient planning of store space.